These slides were used with our Google+ kick-off webinar, the goal was to introduce viewers to the basics of the G+ platform, as well as how to get started. Lastly, we discussed how PerfectMind can assist in converting traffic as well as posting your email newsletter as content!
3. Circle Us and Follow us
Facebook.com/perfectmindfans
Facebook.com/Championswayfans
Twitter.com/perfectmind
Twitter.com/ChampionsWay
PerfectMIND
ChampionsWay
7. 5 Take Aways
• What is Google Plus?
• The 4 Basics you need to Know
• Creating your Brand Page
• 5 Tips for Getting Started
• 5 Ways Google + Can Help your Business
11. So what is it?
An easier (once you learn it) way to connect
and distribute content to people that YOU
wish to see specific Content. VS-Facebook
Edgerank
In the same respect a much better and
organized social media platform that you can
easily organize the incoming/outgoing
content content.
15. “Google Plus is a Imitation of Facebook”
“Google + will never compete with Facebook.”
“ It will not work for my business just like
Facebook didn’t.”
“Google has failed so many times with
Social Media they will fail again.”
16.
17. TAKE AWAY-Be open minded and
continue to learn how Google + will
benefit you and your business
21. Circles 411
• Similar to Facebook Friends
• Easier to find and use than Facebook Friends
List
• You can add people to a circle but they will
not know what circle they are in
25. # 3 The Difference between
Outbound and Inbound Circles
26. Choose your circles Strategically
• Outbound Circles for Content
< Customer Service
<Leads /Prospects
< Current Clients
• Circles for Inbound Content
< People/Brand you want to know more about
69. Why a Brand Page?
• Search, Search, Search
• SEO
• Its Google!
70. Take Away # 4-The Five Tips on
Getting Started
71. #1 – Fill out your profile (About)
Page out with strategic planning
• Catchy Tag Line-Be Creative
• About Me- Use Links
• Add Pictures that others will relate to, laugh, and
comment on
• Add videos with the same strategy
72. #2 – Circle Strategy
• Do not just start adding everyone
• Talk to your staff and get feedback on Circle Strategy
• Admins will be available in the Future
• Why should they add you to their circle?
• Announce to your clients-Once you are set up
properly
76. #3-Content Strategy
• Share specific Content with Specific Circles-
Clients/Leads
• Product or Brand Tips for Clients
• Pictures, Videos, Blogs, Questions
• Rules of Engagement
• Always Be Social
• Mix it up
• Be Human
• 90/10
77. #4 – Think outside the Box
• You are as important as the Brand-Think of
Email Blasts---People want to talk to a person
not an image.
• Brand Pages will be important but it will be
the Faces behind the brand
• Search is changing
78. # 5 – Go for it!
• Start Practicing and make mistakes
85. Take AWAY-It is a no brainer to
establish yourself as an early adopter
86. PerfectMind & Google +
3 Quick Tricks for Today:
1) Smart List Building: Forms and Links
2) Making your email newsletter social
3) Measuring the traffic from G+