The document provides feedback on a student's pre-production tasks for a media production project. It reviews the student's research, planning, script, storyboard, shotlist, layouts, locations, costumes, props, actors, and equipment. The teacher found the work proficient overall but noted some areas could be improved, such as providing more evidence and analysis for research, and giving more details for pre-production planning. The teacher awarded the work a final mark of 13 out of 20 and provided a student action plan for further improvement before the final mark.

1. AS Pre-production Tasks Feedback
Student Name: COGDELL Ross
Blog: http://rosscogdellasmedia.blogspot.co.uk/
Task 1 – Pre-production: Research & Planning Evidence on
blog
1. Similar Products – film beginning analysis
There is research into similar products through the analysis of
four key film opening. Analysis of the film openings pays attention
to aspects of mise-en-scene – props, location and costume. There
is some discussion of how audiences may respond to the film
openings. Cinematography, editing and sound are discussed but
more detail in analysis and better understanding needed of why
creative decisions have been made – not just descriptions of the
scene.
Work could also have improved by discussing how this analysis
may influence own production.
Yes
2. Genre Analysis
Some good research into genre with key conventions, stars
and themes discussed. Some information is basic – did
censorship changes affect horror – but overall good work.
More detail on box office and current popularity would be
welcome. Images could have been added of actors and films
posters. Good detail on key conventions of genre and effect
on audience.
Yes
3. Target Audience
Clear understanding shown of a stereotypical audience for
chosen genre, but needs to show evidence of research. Some
analysis of audience expectations but again no evidence of
research. No detail on target audience for own production.
Yes
4. Script
Good genre script which has been correctly formatted in
parts.
Yes
6. Storyboard
Now added withgoodtechnical detail. Workisclearandshows good
variety of shots.
Yes

2. 7. Shotlist
In-depth shot list fully complete
Yes
8. Layouts – floor plan
Complete - this area needs to be developed as plan does not
fully demonstrate camera shot type/movement or specific
scene.
Yes
9. Locations
Good detail on locations with clear thought into how each
location will be used in the production.
Yes
10.Costumes
This area is completed to a proficient level. Good detail on
choices.
Yes
11.Props
Three key props discussed with images and detail- this can
be developed as three key props may be too few in the
production phase.
Yes
12.Actors
Some good detail on choice of actors, with appearance a key
factor in choice to establish stereotypical character in genre.
Images not added.
Yes
13.Equipment
Images and reasons for choice of equipment, good detail.
Yes
14.Production schedule
Very good detail on production and post, but no detail on pre-
prod.
Yes
Teachers comments
Craig has completed his pre-production for his course work. Craig has worked at
a proficient level, although in some areas such as his analysis into similar
products, Craig could show better understanding of genre and audience.
All film titles, actor names and studios need capital letters!!!
All work has now been added.
Level 3
13 marks
Mark out of 20: 13

3. Teacher name: M Drummond Date: January 2016
Student action plan for improvement
Final mark out of 20: 15 Date: March 2016