Independent & Brand Hotel General Manager

1. March 2016
VIA Internet: HCareers.Com
In RE: General Manager
Dear Director of Human Resources:
Thank you for reviewing my diverse hotel operations experience. My diverse career path
makes it impossible to tell a complete story in a resume format and therefore I welcome
questions or additional conversation.
My resume demonstrates commitment and loyalty, along with unusual longevity. However, my
many years with Coakley & Williams Hotel Management Company allowed me to develop a
very versatile skill-set beyond daily hotel operations. I would welcome an opportunity to
discuss my experiences in greater detail.
I had enjoyed the stability of 25 years at one location. In that time the hotel evolved from a
200-room Days Inn with a Bob’s Big Boy Restaurant, to a 327-room Crowne Plaza with a
Houlihan’s Restaurant. During the period of June 2014 to July 2015 I was involved in ad-hoc
consulting and task force assignments with a variety of hotel owners, each with their own
needs and priorities. Since July 2015 I have been Hotel General Manager for the 96-room
Georgetown Inn on Wisconsin Avenue, Georgetown.
Although my resume shows just the one location and company for the majority of my hotel
career, the Herndon property’s various evolutions and challenges allowed me to grow a very
versatile set of skills. That versatility has allowed me to adapt my approach to consulting
assignments and the Georgetown Inn based on the unique needs of the various situations. I am
very proud of my accomplishments as a full service hotelier, with expertise in working with
career staff, multi-segment sales departments, complex food & beverage and working directly
with ownership as well as their agents. An ownership change at the Crowne Plaza Herndon
marked the end of my long assignment. I look forward to finding the next great fit for my skill-
set.
Sincerely,
David Welliver

2. David Welliver
davidmwelliver@gmail.com
Objective: Seeking a Hotel Operations or Project Management opportunity with a stable
organization of integrity, where I can make meaningful contributions to pride and profitability
for ownership, by using an experienced approach to developing and implementing corporate
strategy, team-building, protecting and maximizing asset value, and achieving outstanding
customer and client experiences.
Specialized Skills in the Following Areas:
 Leading/Implement
ing Strategic
Operations
 Project
Management
 Evaluating Data for
Hotel or Market
Trends, Rate
Management &
Customer
Feedback
 Budgeting –
Cost/Benefit
Analysis
 Financial Planning
& Forecasting
 Strategic Planning
 Business
Development
 Sales & Marketing
 Overall Quality &
Efficiency
Management
 Guest Satisfaction
& Dispute
Resolution
 Conducting
Employee Training
 Communication &
Presentations to
Ownership
 Brand Knowledge
& Compliance
 Renovation –
Construction
 Market Analysis
and Property
Evaluation
 Multiple Property
Area Manager
 Restaurant and
Hotel Chain
Compliance
(Houlihans, Big
Boy, Days Inn,
Crowne Plaza)
 Guiding eComm
plans for branded
and independent
hotels
 Directing revenue
management
policies for
branded and
independent hotels
 Creating effective
abbreviated
operating systems
for independent
hotels

3. Current Experience:
General Manager for Georgetown Inn
Recent Experience:
Coakley & Williams Hotel Management Company for over 30 years – 25 years as General
Manager/Operations Management at 2200 Centreville Road, Herndon, VA 20170:
- 327 room Crowne Plaza (after rebranding): 2006 – Present
- 327 room Days Hotel & Conference Center (after expansion): 1999 – 2006
- 205 room Days Inn/Bob’s Big Boy Restaurant: 1987 – 1999
Previous Experience:
Springfield Hilton (5 years)
Days Inn Horsham Pennsylvania (2 years) Opening General Manager
Strengths:
- Project management: Managing overall hotel operations during major construction
expansion
- Inventive approach to challenge particularly in lieu of traditional resources
- Project management: Brand transitions (re-marketing full service Days Hotel following
expansion, Crowne Plaza transition, opening/marketing Houlihan’s Restaurant)
- Working with career-level staff; cultivating a focused and cooperative team
Significant Recognitions:
- IHG Torchbearer Award 2009 & 2010 – particularly rewarding since a creative re-emphasis
on customer service occurred after necessary service staff reductions during economic
change
- Crowne Plaza Renovation of the Year - 2008
- Coakley & Williams Hotel Manager of the Year
- Cendant/Days Inn Hotel of the Year (2X)
- Twice appointed by Brand President to franchise advisory committee, Cendant
- Days Inn General Manager of the Year
Organizations:
- Board of Directors, Fairfax County Visitors & Convention Bureau (current term)
- IHG Co-Op (HMA), elected Hotel Liaison for NE Region Crowne Plaza
- Metropolitan Washington Airport Authority (MWAA) Board for Airport-Hotel Community
Relations
- Founder, Dulles Area Hotel General Managers Group
- Board of Directors, Virginia Hospitality Tourism Association (VHTA)
- Cendant Days Inn Brand FAC – multi-year appointment
- Days Inn/Cendant Marketing Co-Op Chairman

4. References:
Gary Williams, President, Coakley & Williams Hotel Management Company, 301-474-6200
Samuel Anthony Rocks, President, Rocks Engineering (principle owner Crowne Plaza Dulles
Airport), 703-556-4000
Agent for Mr. Rocks: Randall Cohen, Rocks Engineering, 703-556-4000