1. PERSONAL DETAILS
SURNAME GODONGWANA
FIRST NAME/S COLLENA PONTSO
I.D. NUMBER 851203 0834 085
CITIZENSHIP S.A CITIZEN
TOTAL REMUNERATION REQUIRED R NEGOTIABLE
GENDER FEMALE
HOME LANGUAGE XHOSA
LANGUAGES (READ; WRITE; SPEAK) ENGLISH, ZULU, SOTHO, XHOSA
AFRIKAANS (BASIC)
CONTACT DETAILS 083 3950456
E-MAIL Collena.godongwana@sasol.com
Career Objectives: To develop a professional career in the Sales & Marketing and FMCG industry, by using my
abilities as a communicator, analyst and creative idea generator, while at the same time acquiring skills and adding
value as an individual and a team player.
EMPLOYMENT HISTORY
COMPANY NAME PRICE’S CANDLES
POSITION SALES EXECUTIVE
KEY RESPONSIBILITIES
• Solution Selling & Negotiating
• Regional Strategy formulation and implementation
• Entrench Margins Drive – Price to profit
• Grow and maintain market share in category & brands
• Sales & Brand Promotion Management
• Product Life Cycle Management
• Customer Relationship Management
• Administration & Reporting (Regional Sales, category, weekly, monthly, market trends)
• Sales Channel co-ordination
• Demand Management
• Debtors Management
• Business Development
• Inventory Management
• Budget Management
• Product Listings & Launches
• Governance Champion – Competition Law, Consumer Protection, etc
2. ACCOMPLISHMENTS
• Grew TOP 20 Customers by 20% in revenue and value which contributes 80% of total sales FY 14
• Changed the Transactional exchanges to collaborative exchanges through relationship management
• Negotiated contracts that grew our revenue by 5% & regional sales on TOP 2 customer
• Created templates that enabled the business apply methods of segmenting consumer markets. This gave
insight into our Strengths, Weaknesses, Opportunities, Threats as a business. This contributed in the
strategy formulation and changes in the budget for FY 14 & FY 15
COMPANY NAME PRICE’S CANDLES
POSITION SALES & MARKETING CO-ORDINATOR/ANALYST
KEY RESPONSIBILITIES
• Quantitative and qualitative analysis on ROI, market trends, identification and assessment of risk vs
opportunities
• Develop models and reporting methodologies that identify costs(by function, process, fixed, variable,
order, store) per unit
• Sales forecasting & budgeting, sales performance tracking daily, monthly, segment for entire network
• Margin analysis by customer, brand, category, region, etc
• Compile and maintain pricelist pricing policy, as per cost structure and
• Co-ordinate events & marketing activities (e.g trade presenters, exhibitions)
• Telesales
• Complaints & customer experience management
• Sales & Marketing Policies Champion
• Showroom Manager
• Manage NPD, Product Listings implementation
ACCOMPLISHMENTS
• Created templates that enabled the business apply methods of segmenting consumer markets. This gave
insight into our Strengths, Weaknesses, Opportunities, Threats as a business. This contributed in the
strategy formulation and changes in the budget for FY 14 & FY 15
• Detailed Sales forecasting & Budgeting has improved sales and Sales force performance as it can easily
track and motivate the objectives of the business
COMPANY NAME SASOL OIL (PTY) LTD
POSITION COMMERCIAL FUELS & LUBES BUSINESS OFFICER
KEY RESPONSIBILITIES
• New Business prospecting – cold calling (Inside Sales Representative)
• Material master – maintain material master for all the plants, storage locations for all distribution channels for
Commercial Lubricants. Create and extend shelf life for lubricants (batch number)
• PRICING – Load Lubricants pricing accurately for LOCAL, EXPORT, INTER-GROUP on SAP. Compile price
notifications for Commercial Fuels after receiving prices updates from DoE. Send out updates of price
3. notifications to Commercial, Aviation customers and advise if there are increases in the margins or levies.
Compile, convert and process prices on SYSPRO for Aviation customers.
• Customer Site data - create, maintain, and de-activate customer & site master data. Process works instructions
on SAP accurately and timeously for both Commercial Fuels & Lubricants CAPEX and OPEX projects.
• Customer Take-on - creating new accounts and maintaining existing customer’s database as per Sales
requirements. Liaising with other stakeholders that are involved in the customer take-on process until the
customer makes first sale. Create new accounts for Aviation customers on SYSPRO
ACCOMPLISHMENTS
Asset Register Clean- up was a major project as we inherited problems that were not resolved since the Merger of
Exel Petroleum and Sasol Oil. The process was a lengthy one as we did not know where to start but achieved the ff:
• Effectively identify assets at customers who were no longer buying and these were removed, sold and
depreciated on the register and implemented new procedures and encourage innovative ideas in establishing
new ways that will assist and benefit others in the group.
SKILLS
• Microsoft Office XP, Microsoft Office 2010, MS Word, MS Excel,MS Powerpoint ,Internet Explorer,
Outlook, PowerPoint, Adobe, SAP, SYSPRO,
EDUCATIONAL HISTORY
2015 UNISA
Qualification B-COM MARKETING LEVEL 3 IN PROGRESS
2011 PRESENTATION SKILLS
Qualification CERTIFICATE: PRESENTATION SKILLS (NQF L5
2010 INTERNATIONAL NEGOTIATION ACADEMY
Qualification CERTIFICATE: NEGOTIATION (NQF L5)
REFERENCES
Mqapheli Ngwenya
Position: National Sales Manager
Company: Price’s Candles a div of Performance Chemicals
Tel: 011 378 2500
Cell: 0837776170
Audrey Jones
Position: Training & Recruitment Manager(Energy Cluster)
Company: Sasol Oil Fuel Marketing
Tel: 011 889 7778
Cell: 079 514 2222