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These guidelines are intended as an introductory guide to highlight core principles that must be considered when developing a communications strategy and campaigns including social media in the United Kingdom. For international activity, members are advised to review the guidelines and legal considerations of their respective countries.
The CIPR social media advisory (CIPRSM) panel would like to thank all those who contributed to updating these guidelines.
These guidelines are intended as an introductory guide to highlight core principles that must be considered when developing a communications strategy and campaigns including social media in the United Kingdom. For international activity, members are advised to review the guidelines and legal considerations of their respective countries.
The CIPR social media advisory (CIPRSM) panel would like to thank all those who contributed to updating these guidelines.
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