p7

1. Initial Plans
Your Name

2. Mind Map

3. Mind Map

4. Mind Map

5. Mind Map

6. Mood Board- colour

7. Mood Board- weapons

8. Mood Board- cars

9. Mood Board- merchandise

10. Mood Board- covers

11. Mood Board Analysis
Is there any repetition in the images you have collected? Repeated colours/images styles/fonts/tone/mood
• Colours- My mood board for colours shows that I will be aiming at being colourful but having this colours being a
darker shade. This is to help aim it for an older audience so it doesn’t look childish.
• Weapons- As the game is set into year 2020 I decided to put in images of futuristic weapons to show that it is in
the future, this will hopefully make the audience more interested in the game as it is something new.
• Cars- My mood board for cars show lots of sport cars as these will be the expensive vehicles that you can buy. I
have also added some futuristic look cars to show that it is set in the future and because the look very nice which
will make the game look better.
• Merchandise- In my mood board for merchandise I have added some items from peoples YouTube channels as
they have the style of product that I am wanting to use. They mainly show jumpers and tops, that is because the
main items that get sold are jumpers and T-Shirts.
• Covers- For the covers mood board I have tried to find covers that are on the same theme to my game. I have also
made sure that they show the front and back cover so that I know what to added to them to make mine look more
realistic.
How will your mood board influence your final product?
• Covers- from my mood board I have decided to use a big variety of colours but I will make sure that they are dark
shades.
• Weapons- My mood board has influenced me to not use as many weapons as other items, but I will include more
futuristic weapons to make it different and new to other games.
• Cars- I have decided that cars are going to be an important part of the game and most the cars that will be used
are all new/ remade cars that are futuristic so that they can be faster and different.
• Merchandise- For my merchandise I have decided to stick with making a jumper, T-Shirt, Hat and phone case. I
have also decided to make a pop socket as this device is popular with the target audience. I will make two
different phone cases. On that has a design specified to not have a pop socket. The other design will have the logo
in the middle so it looks good on its on, but the pop socket which has the logo on can go in the middle of the case
to make it stand up. I will also make a poster for the merchandise so that they can be advertised to the audience.
• Covers- I will definitely make a front and back for the cover of the game. I will also include information about the
game such as the aim and what you meant to do and any add-ons that might be released.

12. Informal Proposal
Current Idea
Concept My product will be a Online free roaming game for the PS4 where the aim is to acquire as much money as you can by completing
different tasks. These tasks can be; hacking, Stealing, creating a business to sell products, partaking in challenges and putting bets for
who will win. Money can be spent mainly on vehicles to show of to friends, but can also spent on houses and buildings to increase
your business.
Type of
products you
would make
For this product I have decided to make a few product to help advertise the game:
• Advergame- I will create an advergame which will be able to be shown on Tv adverts and before movies. This will allow more
people to see the advergame. The advergame will show a bit about the game and show the key important parts. It will tell the
audience that their aim is to acquire as much money as possible and will show a couple of ways to acquire the money. I will also
include the use of cars and businesses to show how to get money and what you can buy.
• Game cover- I will also create a cover for the game. On this I will show the main character that you start the game with on the
front being a main focus. I will also include a car which you get given at the start of the game and you can keep for free. Finally I
will have piles of money on the cover to show that you need to get money as much as you can.
• Merchandise- For my merchandise I will 5 different products with a logo and pattern to help advertise the game. The prices will
be low at: Pop socket- $3.99, Hat- $4.99, T-shirt- $9.99, Phone case- $11.99, Jumper- $14.99. I have kept the price low so that it
is affordable for the target audience and so that people are interested in them more as they might not want to buy merchandise
for a new game if it is overpriced.
What you will
need to make
them
Advergame- To be able to make the advergame I will need a couple of different software's and websites. For starters I will need to
use Photoshop to create the vehicles, characters, background etc. I will also use photoshop to make a timeline for the game. I will use
websites to export sound effects from YouTube to MP3. Finally for the advergame I will put the video onto premier pro as this will
allow me to put sound effects in the background. I will use these software’s as they are easy to use compared to others and because
they allow more to edit them more freely.
Game cover- The game cover will only need my research and photoshop. I will be using my research a lot to give me inspiration to my
cover and will allow me to compare it to real covers to make mine look realistic. I will use photoshop to create the cover. This will
allow me to edit the desired car to make it look more futuristic and I can also edit multiple images into one.
Merchandise- To create the merchandise I will use the website Redbubble.com. I will use this website as it is easy to use and free for
everyone to sign up. This website is good for advertisement as it allows me to print of and acquire my merchandise, but it also allows
everyone to access and buy my merchandise from the internet allowing the product to go world wide. I will also use photoshop to
create the designs and logos to put onto the products.
Audience As this game does have a small amount of violence and includes complicated businesses and challenges, I will aiming this product to
older male teenagers from the age of 16-21. This is so that they will be able to understand what to do easier than other ages. I have
also decided this target audience age and gender as this Is also the same age and gender as me so I can use myself as some primary
research, I also know what this age and gender would interest them more meaning that that I can interest them to my product more.

13. Choices
Discounted ideas Reasons for not choosing this
project
Television show
• Magazine article
• Poster
• Advert
• There are a few reasons to why I chose the Game
project idea rather than the Television show. First of
all with the television show I feel that it would be
harder to use the products to aim towards the
audience. I also didn’t make this product because I
prefer making a advergame than a normal advert.
Film
• Trailer
• DVD case
• Poster
• I would have liked to have made this product but I
decided not to as I believe that I would have been
very pushed for time due to a film trailer taking up a
lot of my time and if my work was ruched then it
wouldn’t be as good. Hence why I chose the game as
I feel that I can make all the products well with
enough time.