Social Networking Literacy Skills: Recasting the Readers Services Librarians' Competencies in the 21st century

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    Social Networking Literacy Skills: Recasting the Readers Services Librarians' Competencies in the 21st century - Presentation Transcript

    1. Social Networking Literacy Skills: Recasting the Readers Services Librarians’ Competencies in the 21 st Century Presented at PAARL’s Summer Seminar-Workshop on the theme “Librarians at their Best: Envisioning and Realizing Multilevel and Progressive Readers Services” Lyceum of Aparri, Cagayan Valley, April 29 – May 1, 2009 By Fe Angela M. Verzosa
      • “ A huge number of the readers services
      • population are logging on to the internet for
      • the sole purpose of social networking.”
      • In order for librarians to successfully extend effective and efficient services to its modern library users, engaging in social networking activities is a must.
      • This topic discusses various social networking activities and develops strategic approaches for integrating these activities to formulate a productive and cutting-edge readers services.
      • Internet usage increased from 23 percent in 2007 to 28 percent in 2008, according to a new survey conducted by Nielsen and Yahoo on Filipino Internet habits study .
      • Internet use is not restricted to the big cities like Metro Manila . E.g. Cagayan de Oro City – 35%
      • 47% of all internet time are spent in internet cafes.
      • Social networking is a key online activity.
      • Overall popular online activities :
      • 63% - Email/Instant messaging
      • 58% - Searches
      • 53% - Playing online games
      • 51% - Download/upload of photos
      • 51% - Social networking
      • 24% - Reading news online
      • 3% - Online banking/purchasing products
      • Profile of Internet users:
      • 50% - 10 to 19 years old
      • 41% - 20 to 29
      • 19% - 30 to 39
      • 12% - 40 to 49
      • 3% - 50 + above
      • Other relevant facts:
      • Philippines has been tagged as "The Social Networking Capital of the World”
      • 83 percent of Filipinos surveyed are members of a social network (Universal McCann)
      • also regarded as the top photo uploaders and web video viewers, while they are second when it comes to the number of blog readers and video uploaders
      • Other relevant facts:
      • 2.2 M out of 9M registered Multiply users are Filipinos, outnumbering even nationalities with a bigger population base like the United States
      • 1M photographs are uploaded by Filipinos to Multiply every day, which is half of their total number worldwide
      • 60% Filipino Multiply users are female, while 70% are under 25
      • Friendster - the Philippines now holds the record of “having the most number of Friendster users worldwide” with 87% of local Internet users
      • 55% Filipino Friendster users are female, and between 16 to 30
    2. What is…
      • Connecting with existing networks, making and developing friendships /contacts
      • Developing an online presence
      • Viewing content and/or finding information
      • Creating and customizing profiles
      • Authoring and uploading your own content
      • Adding and sharing third-party content
      • Posting messages
      • Collaborating
      • For e-learning
    3.  
    4. What is Social Software?
      • a range of web-enabled software programs that allow users to interact and work collaboratively with other users
      • includes the ability to browse, search, invite friends to connect and interact, share film reviews, comments, blog entries, favorites, discussions, events, videos, ratings, music, classified ads, tag and classify information, etc.
      • functions like an online community of internet users
    5. Social Networking Sites
    6.  
    7.  
    8. General with 235,000,000 users General with 253,145,404 users mainly business for professionals General, popular in ASEAN countries Photo sharing, commenting, popular worldwide Video-sharing, commenting, banned in some for Music countries for blogging for Book lovers Ning - Users create their own social websites/ networks Wayn - Travel and lifestyle
        • Sosyalan.com is the 1st Pinoy video-sharing and social networking site in one.
        • With Sosyalan.com you will be able to: - Easily connect with friends, relatives, classmates and other Filipinos from all over the world - Create your own webpage - Share, blog, and watch videos, tagalog movies, and listen to OPM music videos
    9. Types of social networking service
      • Profile-based
      • organized around members’ profile pages that mainly consist of information about an individual member, including the person’s picture and details of interests, likes and dislikes.
      Users develop their spaces in various ways, and can often contribute to each other’s spaces, typically leaving text, embedded content or links to external content through message walls, comment or evaluation tools. - Best examples of profile-based services: Facebook, Friendster, MySpace, Multiply.com, Sosyalan.com
      • Content-based
      • the user’s profile remains an important way of organizing connections, but plays a secondary role to the posting of content.
      • Best examples
      • Flickr - for photo-sharing
      • YouTube – for video-sharing
      • Last.fm – for music-sharing
      • LibraryThing – for sharing personal
      • library catalogs and book lists
      Types of social networking service
    10. Motivations for Social Networking
      • Anticipated Reciprocity contribute valuable information; expect that one will receive useful help and information in return
      • Increased Recognition - individuals want recognition for their contributions
      • Sense of efficacy – contributors believe that they have had some effect on this environment or community
    11. Social Networks in Libraries
      • Market library services
      • Provide links and information
      • Sharing – discussion topics pictures/music/videos
      • Participation - create a dialog
      • Get feedback
      Great tools for : Library Portals Networking Marketing & Promotion Outreach Branding
    12. … as Library Portals University of Illinois at Urbana-Champaign Library Portal at MySpace Library catalog search box
    13. mission
    14. discussionboard photos events
    15.  
    16. guides catalogs web
    17. Book reviews
    18. Univ of Indiana
    19. Catalog search Photos videos polls
    20.  
    21.  
    22. … for Marketing/Promotion University of Central Florida promotes their Ask a Librarian service through their MySpace page
    23. … for Marketing/Promotion
    24.  
    25.  
    26.  
    27. … for Library Networking
    28. Blog entries
    29. YouTube clips Instant messaging
    30.  
    31. messaging blogging profile music
    32. links calendar
    33.  
    34. … for Professional Networking Using Ning as a tool… over 2,500 librarians who belong to the Ning Library 2.0 social network
    35. … for Library Outreach Reaching out to students…
    36. … for Catalog Search academic libraries have created Facebook applications to enable their patrons to search their library catalogs
    37. an online service to help people catalog their books easily Also connects people with same books
    38. Users create their own social websites/ networks
    39. mainly business for professionals
    40.  
    41. Music community website
    42. For travel and lifestyle
    43. Social networking for UST
    44. Blogs
      • short for web logs, are like online journals wherein the ”blogger” (or owner) posts messages periodically, sharing and focusing on a particular subject or issue,
      • allowing others to comment
      • a venue for writing and peer editing and sharing, posting articles, stories, illustrated books, and opinions on current events, personal experiences, etc.
      • libraries use blogs as news vehicles, venues for staff communication, to support library instruction, and as a forum for peers/colleagues to express opinions on library issues and concerns
    45. Ideas for Library Blogs
      • Online book discussion
      • New releases – books, video, electronic resources
      • Upcoming events
      • Updating community – building a new library
      • Appeal to special interest groups
      • Reference Log
      School Librarian in Action
    46. Blogging Tools
      • Blogger – free, with tutorials, templates
      • Edublogs – free, great for students/teachers
      • WordPress – free, over 60 themes and integrated stats system
      • Blog It – Facebook blogging application
      • LiveJournal – free blog social network; most distinctive feature is its “friends list”
      • Snip Snap – Blog/wiki tool
      • Vox – blogging and social networking tool
    47.  
    48. Enjoys a Google PageRank of 6
    49.  
    50. Blogs as Library News Vehicles
    51.  
    52. Blogs as Subject Resources a business blog on which Binghampton University library blog about electronic reference resources, business database news, and statistical sources
    53. Uses of Media-sharing tools
      • For digital collections management especially for historical collections
      • Online exhibits
      • As training modules
      • Teaching as instructional aids
      • Marketing and promotion
      • Library and museum tours
    54. Video-sharing for Library Orientation
    55. Video-sharing for Library Tours an engaging way to introduce new students to the campus library as well as to its librarians
    56. For sharing photos of events …
    57. More ideas for Flickr
      • Highlight library events
      • Hold a photo contest
      • Upload a collection
      • Library tour
      • Ask people to post pictures of themselves reading or using the library
      • Create a sense of community
    58. Library News on Flickr
    59. Photo-sharing for Historical Collections
    60. Wikis
      • a web page that is accessible to anyone with a Web browser and
      • an Internet connection
      • allows readers to collaborate with others in writing it and add, edit, and change the web page’s content,
      • making it a tool for collaboration
    61. Uses of Wikis in Libraries
      • Library Websites
      • Intranets
      • Training tools or course instruction
      • Event planning
      • Subject Guides
      • Reference Wiki
      • Best Practices
      • Encyclopedic works
    62. Wikis as Library Web Sites
    63. Wikis as Intranets
    64. Wikis as Training Tools
    65. Wikis for Event Planning
    66. Wikis as Subject Guides
    67. … as a Reference Wiki
    68. Wikis for Best Practices
    69. Wikis as encyclopedic works…
    70. PAARLWiki as a Library 2.0 initiative
    71. Benefits and Opportunities
      • Literacy and communication skills
      • Using sites to communicate, collaborate and create
      • means learners use and can develop a wide range of
      • literacy skills.
      • Collaboration encourages creativity
      • Using collaborative tools can develop creative and entrepreneurial skills
      • Being where learners are
      • Using social networking services sends a clear message to learners that you are aware of the types of spaces they enjoy online.
    72. Negative Views/Potential Risks
      • Blocking and filtering sites because of perceived inappropriate content
      • Abuse and mismanagement of online presence
      • Misunderstanding the nature of online environment
      • Data protection and copyright concerns
      • Learning about e-safety issues
    73. Tips for Online Safety
      • Do not publicly post your personal address, phone number, private info. Remember, these are public spaces.
      • Change passwords often.
      • Do not post anything that you don’t want others to see or know.
      • Harassment, hate speech and inappropriate content should be reported
    74. Tips for Online Safety
      • Beware of Phishing (Phishing is a method used by fraudsters to try to get your personal information, such as your username and password, by pretending to be a site you trust. )
      • Always look at the URL of the page you are directed to login to make sure that it stays in the website, prior to login.
      • People are not always who they say they are. Be careful about adding strangers to your friends list; remember, it is OK to deny a friend request.
    75. Contact fe.verzosa@dlsu.edu.ph Questions?

    + Fe Angela VerzosaFe Angela Verzosa, 6 months ago

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