Libraries, librarians & social networking


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Libraries, librarians & social networking

  1. Libraries, Librarians & Social Networking Alison Miller @millerlibrarian
  2. Social Networking <ul><li>Individuals, organizations, businesses and others </li></ul><ul><li>Social sites used to connect with others, sharing interests, causes, services, etc. </li></ul><ul><li>Leads to Social Capital </li></ul><ul><ul><li>connections within and between social networks </li></ul></ul>
  3. A few examples <ul><li>Social networks </li></ul>
  4. Facebook <ul><li>more than 400 million active users </li></ul><ul><li>50% of active users log on to Facebook in any given day </li></ul><ul><li>average user has 130 friends </li></ul><ul><li>people spend over 500 billion minutes per month on Facebook </li></ul><ul><li> </li></ul>
  5. Twitter <ul><li>twitter now has more than105 million registered users </li></ul><ul><li>new users are signing up at the rate of 300,000 per day </li></ul><ul><li>twitter users are, in total, tweeting an average of 55 million tweets a day </li></ul><ul><li> </li></ul>
  6. YouTube <ul><li>more than 2 billion views a day </li></ul><ul><li>24 hours of video uploaded every minute </li></ul><ul><li>the average person spends at least 15 minutes a day on YouTube </li></ul><ul><li>more video is uploaded to YouTube in 60 days than the 3 major US networks created in 60 years </li></ul><ul><li> </li></ul>
  7. Flickr <ul><li>over 5.5 billion images </li></ul><ul><li>more than 80% are public </li></ul><ul><li> </li></ul>
  8. So…why is this important? <ul><li>the average American now spends about 13 hours each week surfing the Web </li></ul><ul><li>there is value to social networking! </li></ul><ul><li> </li></ul>
  9. Libraries & Social Networking <ul><li>Academic, Public, School, and Special libraries </li></ul><ul><li>Lib Success Wiki </li></ul>
  10. Value <ul><li>In general… </li></ul><ul><li>social contacts affect the productivity of individuals and groups </li></ul><ul><li>Specific populations… </li></ul><ul><li>a way to provide information and services to members where they live </li></ul><ul><li>additional access points to the library </li></ul>
  11. Goals for libraries <ul><li>promote services </li></ul><ul><li>promote collections </li></ul><ul><li>promote events </li></ul><ul><li>promote resources </li></ul><ul><li>facilitate communication </li></ul>
  12. Facebook <ul><li>Hennepin County Library </li></ul><ul><li> </li></ul>
  13. Facebook applications for libraries <ul><li>legitimate research portals, combining a marketing tool with a research tool </li></ul><ul><li>My Delicious and Delicious Box add Delicious links to a Facebook page </li></ul><ul><li>Libguides is an official Libguides application which freely adds a library's Libguides to their Facebook page. </li></ul><ul><li>JSTOR app allows patrons to search your library's JSTOR account directly though Facebook. </li></ul><ul><li>a Widgetbox to allow users to search the OPAC through Facebook </li></ul><ul><li> </li></ul>
  14. Twitter <ul><li>Binghamton University Libraries </li></ul><ul><li> </li></ul>
  15. YouTube <ul><li>The Library Channel – The Library Minute </li></ul><ul><li>Arizona State University </li></ul><ul><li> </li></ul>
  16. Flickr <ul><li>DeKalb County Public Library's photostream </li></ul><ul><li> </li></ul>
  17. Librarians & Social Networking <ul><li>New, veteran, retired, reference, </li></ul><ul><li>technology, etc. </li></ul><ul><li>Librarians and the Internet, Social Media, and Web 2.0 </li></ul>
  18. Value <ul><li>In general… </li></ul><ul><li>social contacts affect the productivity of individuals and groups </li></ul><ul><li>Individual librarians… </li></ul><ul><li>share information and services with colleagues and peers </li></ul><ul><li>form relationships and create personal learning networks </li></ul>
  19. Goals for librarians <ul><li>share service ideas and models </li></ul><ul><li>share professional and library resources </li></ul><ul><li>facilitate collaboration </li></ul>
  20. Facebook <ul><li>Buffy Hamilton </li></ul><ul><li>aka The Unquiet Librarian </li></ul>
  21. Twitter <ul><li>Joe Murphy – Yale Librarian </li></ul><ul><li>@Libraryfuture </li></ul>
  22. YouTube <ul><li>Stephen Franceur </li></ul><ul><li>Blog: Digital Reference </li></ul>
  23. Flickr <ul><li>Jessamyn West </li></ul><ul><li>Blog: </li></ul><ul><li> </li></ul>
  24. What can you do? <ul><li>learn a new tool’s culture </li></ul><ul><li>PLAY with it. Experience it. Use it. </li></ul><ul><li>connect to some Facebook apps, join some Facebook groups </li></ul><ul><li>create a Twitter account and connect with librarians </li></ul><ul><li>add some favorites to YouTube </li></ul><ul><li>browse – see who’s using Flickr and what images they are uploading </li></ul>
  25. Then… <ul><li>figure out what you can add that those people (your library members, after all) might find interesting or useful </li></ul><ul><li> </li></ul>
  26. Finally…Have fun! <ul><li>Librarians Do Gaga </li></ul><ul><li> </li></ul>