Social Media  Small Business   Shashi  Bellamkonda
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Social Media Small Business Shashi Bellamkonda

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The 3 point formula is LISTEN, PARTICIPATE, CONTRIBUTE. I have listed tools on the slides and talked about examples. Kenneth Yeung a DC Blogger took a video of the presentation . Thank you Kenneth. ...

The 3 point formula is LISTEN, PARTICIPATE, CONTRIBUTE. I have listed tools on the slides and talked about examples. Kenneth Yeung a DC Blogger took a video of the presentation . Thank you Kenneth. Please watch the videos of other presentations from Podcamp DC that may interest you at Kenneth' Blog http://blog.thelettertwo.com

See http://www.solutionsarepower.com for more small business conversations

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Social Media  Small Business   Shashi  Bellamkonda Social Media Small Business Shashi Bellamkonda Presentation Transcript

  • Social Media & Small Business Shashi Bellamkonda Social Media Swami Network Solutions
  • Your Next Thanksgiving – Sure Success Photo Courtesy:http://flickr.com/photos/cobalt/305045222/ When your friends or Relatives who are Small Business Owners ask you for advice you will be glad you came to this presentation
  • Small Business = Already Savvy Socialites
    • Understand word of mouth
    • Want to try new methods of communications
    • Too much to do and so little time
  • 3 point program Photo: courtesy: http://flickr.com/photos/metrojp/92038203/ LISTEN PARTICIPATE Photo Courtesy: http://flickr.com/photos/redcarpet/50339009/ CONTRIBUTE Photo Courtesy: http://flickr.com/photos/presta/129832836/
  • Conversation Goes on 24/7/365 Americanized Chinese food with Indian ingredients. There is a demand for that kind of food, but it's not my cup of tea. – Chow Hound The people behind the counter know very little about the cuisine. – foodopedia.blogspot.com Masala Wok was a great experience and we truly felt like we were eating back in India after many years. - local.yahoo.com Then place is very neat , food very good. Portions are good and you can take left overs away. – eatcurry.blogspot.com
    • Find out who is talking about you
      • Googling your own name is no longer about vanity
    • What are your customers saying about you?
    • What’s the competition is doing
  • Listening Tools
    • Google Alerts
    • Technorati
    • Twitter keyword tracking
    • Tweetscan
    • Radian6
    • Buzzlogic
    Update from audience : Peter Corbett : BuzzMonitor
  • Participate
    • Blogs
      • Comment and answer
    • Forums/Community Boards
    • Online Chats
    • Answer Question
      • Linkedin / Yahoo Answers
  • People are already conversing - Samples
    • . I invented the automatic toilet seat which you can view at www.thebottomsup.biz . I have been trying to raise start-up money for the last 12 months. I understand my product is quirky & somewhat comical, but there is also a huge addressable market here.
    • I WELCOME ANY SUGGESTIONS on the next step to take in order to DELIVER THIS CONCEPT to the marketplace.
    • http://forums.wsj.com/viewtopic.php?t=657&sid=d614079222c55a80653d6a3ca55e68b2
    I have been training for years now, and one of the most memorable 'mantras' that I have ever been enlightened with, by a man called Nick Short who trained trainers, was this: "Don't Train - EnterTrain" Tom Millar Linkedin Answer about presentations “ Happy to hear that I wasn’t able to be of assistance!” – http://www.linkedintelligence.com/funny-linkedin-followup /
  • Contribute
    • Tell your story
    • Make videos of your expertise
    • Talk about your employees
    • Share exciting events/news
    Rohit Bhargava’s book “ Personality Not included” UAT formula UNIQUE AUTHENTIC TALKABLE
  • Contribution Tools
    • Blogs
    • Social Networks
    • Press Release
    • Social Bookmarking
    • Multimedia
    • Doc Sharing
    • MicroBlogging (Twitter)
  • Social Networks
    • Facebook
      • Make your pages
      • Post to your wall
      • Add links to profile
      • Post on network
    • Myspace
    • LinkedIn
      • Update your profile
      • Answer questions
  • Press Release
    • Your story can now be headline news
    • Use free press release services
      • Pr.com
      • PRlog.com
      • i-newswire.com
      • Prleap.com
      • 24-7pressrelease.com
  • Blogs
    • If you’re blogging and no one is reading you, are you really even blogging?” – Guy Kawasaki
    • Only 5 percent of businesses with fewer than 100 employees have blogs – Amex survey quoted in Ny Times
    • A blog is part of a long-term customer evangelism strategy..- Ben Mcconell “Church of the Customer Blog
    • Blogging can indeed be helpful to small businesses and is often an inexpensive way to do certain things like sharing news about your company, reinforcing your brand , communicating with clients or customers , identifying yourself with a certain community or showing your expertise. -Marci Alboher in NY Times Blog
  • Multi media
    • Flickr
    • Jumpcut
    • Youtube
    • Blip.tv
    • Tubemoghul
    • Seesmic
    • Oovoo
    • And hundreds of other Slider, PhotoBucket
  • Social Bookmarking
    • Del.ico.us
    • Stumbleupon
    • Furl
    • Ma.gnolia
    • Blogmarks
    • Simpy
    • Popurls
  • Social aggregators
    • Digg
    • Mashable
    • Mixxx
    • Easy to submit to multiple social bookmarking and aggregators
      • AddThis
      • SocialPoster
      • SocialMarker
  • Document Share
    • Slideshare.net
    • Docstoc.com
    • Scribd.com
  • MicroBlogging
    • Twitter/Jaiku/Pownce
      • Quick feedback
      • Recommend places
      • Build relationships
  • Real Life Example of success
    • http://blip.tv/file/760670
  • Questions ?
    • Shashi Bellamkonda
    • http://www.Solutionsarepower.com - we welcome your tips and stories
    • My Blog: http://www.shashi.name
    • Twitter :@shashib
    • [email_address]