This document summarizes Kavit Haria's social media money seminar. It promotes building an online business through social media and provides tips for setting up pages on Facebook, Twitter, and creating a website. The 4 step process involves identifying a niche, creating a product, making a website, and developing traffic systems like using Facebook ads and automating tweets. The goal is to generate ongoing income by riding the wave of social media.

1. Kavit Haria’s
Social Media
Money Seminar
facebook.com/kavitharia
twitter.com/kavitharia
linkedin.com/in/kavitharia
youtube.com/kavitharia

2. There’s A Huge Wave
Around The Corner.

3. The Social Media Wave.

4. You Have A Choice:
Ride It And Rise.
Or Do Nothing And Drown.

5. If You Ride The Wave,
You Will Be Wealthy For A
Very Long Time.

6. You Will Generate Positive
Cashflow Every Single Day

7. You Will Finally Be Able To
Take Up All Those Fun
Things You Have Always
Wanted To Do

8. You Will Get To Spend
Time With Your Family &
Friends - Forget Those
Long Hours & Lots Of
Tension/Stress

9. Most Exciting To Me...
You Will Be Able To Travel
To All The Villages, Cities,
Towns, Countries, Etc In The
World That You Have Only
Dreamed About Visiting...

10. Sept & Oct - Toured Africa
Jan & Feb - Toured India
Checking Internet A Total Of
7 Times And Still Making Money.

11. Photo - Looking At Table Mountain
From Robben Island

12. Photo - On Dune 45 In Namib Desert

13. Photo - Lake Malawi, 2009.

14. Photo - Giant Tortoises at Prison Island

15. Photo - Natural Sunset In Zanzibar!

16. What You Decide Today
Will Determine Your
Results As The Social
Media Wave Crashes By.

17. And Remember...
The Key To All This Isn’t
Just Social Media - It’s
About Building A Strong
Foundation To Your
Online Business

18. Why An Internet Business?
1. Run your biz from ANYWHERE in the world
2. You don’t really have to be TECH savvy
3. Work ONCE. Get paid on AUTOPILOT.
4. Do this from the comfort of your home
5. You can do this in your SPARE TIME!
6. It is the most REWARDING business :-)

19. So How Did I
Get Started Online...

20. - Tabla Player
- Struggling For Gigs and
Opportunities
- Worked on PD / Confidence
- Networked
- Learned Some Awesome
Marketing / Gigs Strategies

21. - Was Asked To Share My Stuff
- Got Into Ebooks / Made $$$
- Automated $$$ Brought Smiles
- Mastered Myspace
- Then Facebook / Twitter
- Created My Own Products &
Affiliate Products As Well
- Grew My Own Database, Which
Meant Everlasting $$$ In Pocket.

22. • I have been doing this since 2004.
• I run my company Insider Music
Business - pretty much fully
outsourced - makes 6 figures a month
• I co-run Profits 4 Plumbers
• I travel the world every few months;
for few months at a time.

23. Company Website
www.InsiderMusicBusiness.com

24. Company Squeeze Page
www.InsiderMusicBusiness.com

25. DVD Product Sales Page
www.InsiderMusicBusiness.com/products/

26. eProduct Websites
www.Wellness-Junction.com

27. www.Profits4Plumbers.com

30. As A Result, I Sell
Information Products And
Training. I Work 3-4 Solid
Hours A Day. And Best Of All I
Can Travel Wherever &
Whenever I Want.

31. Where I Come In...
I Want To Give You The Step-
By-Step Action Plan To
Building Your Very Own
Money-Making Social Media
Business Today.

32. ARE YOU READY?

33. BEFORE WE BEGIN:
The Most Important Thing
For Your Biz Success Is...

34. RELATIONSHIP BUILDING!

35. RELATIONSHIP BUILDING!
Create Conversation
Engage & Interact People
Sharing Quotes/Inspiration
Create Drama/Stories

37. Social Media Is
Editable
Popular
Conversational
Ever-changing
Engaging
Historical

38. New Media For A New World
The World of Traditional Media The World of Social Media
Scarcity Mentality Abundant Mentality
Hierarchy/ Chain Web/ Cycle
Function vs. Design Purpose at Hand
Tell Talk
Institutional Control Consumer Control
Contrived Open and Honest
Time-Delayed Real-Time
Print, TV, Radio, Person Traditional + Web + Cell

39. 4 Step Process

40. Step #1
Identify Your Niche

41. Top Questions To Ask Yourself
1. What are my core motivations?
2. What makes me come alive?
3. What subjects do I know the most about?
4. What topics do I want to learn about?
5. What are my hobbies?
“The More Clarity I Have
The More Money I Will Make”

42. Tools To Establish Your Market
1. Google Keyword Tool
2. www.ppcwebspy.com
3. www.marketsamurai.com

49. Step #2
Create Your Product

50. What Are You Going To Sell?
Who Is The Ideal Client?

51. Affiliate Products
VS
Own Products

52. www.clickbank.com
Click on Marketplace

53. Step #2
Create Your Product

54. My Opinion - Continuity Is The Best
1. Fixed continuity provides regular income.
2. Fixed continuity provides the customer with
a view of the start and finish.
3. Fixed continuity is easy to measure.
4. Once you create a fixed continuity
programme, you don’t have to keep creating.

55. Step #3
Create Your Website

56. TRAFFIC
SQUEEZE SALES THANKS
PAGE PAGE PAGE
AWEBER
BLOG

57. Squeeze Page
• Headline
• Video (telling people who you are, what
you’ve got and how they can get it)
• Opt-in form
• What freebie will you offer?

58. Website Building Resources
1. Domain - $9.69 - www.namecheap.com
2. Hosting - $100/year - www.dreamhost.com
Coupon Code -- “FIRSTSTEPS”
3. Aweber Email List Tool ($1 for 30 Day Trial)
http://setupmytrial.aweber.com
4. Collect payments - www.paypal.com

59. 12 Step Sales Page
Template
1.
Get attention
2.
Identify the problem
3.
Provide the solution
4.
Present your credentials
5.
Show the benefits
6.
Give social proof

60. 12 Step Sales Page
Template
7.
Make your offer
8.
Inject scarcity
9.
Give a guarantee
10.
Call to action
11.
Give a warning
12.
Close with a reminder

61. Sales Page Tips
• The purpose of this page is only to Sell.
Nothing else. Don’t add anything that
diverts the prospect away.
• If you can add a video that tells a story
using the 12-step formula, you’ll get an even
better result. Meaning more £££ in your
pocket.

62. TRAFFIC
SQUEEZE SALES THANKS
PAGE PAGE PAGE
AWEBER
BLOG

63. Step #4
Develop Traffic Systems

68. 1

69. Facebook fan pages

70. Facebook fan pages
1. Set up page and add all your
details

71. Facebook fan pages
1. Set up page and add all your
details
2. Add boxes; add your optin.

72. Facebook fan pages
1. Set up page and add all your
details
2. Add boxes; add your optin.
3. Promote your webpage.

73. Facebook fan pages
1. Set up page and add all your
details
2. Add boxes; add your optin.
3. Promote your webpage.
4. Get people to your optin.

74. 10 Laws Of FB Advertising

75. 10 Laws Of FB Advertising
1. FB is least effective at direct sales

76. 10 Laws Of FB Advertising
1. FB is least effective at direct sales
2. Create a greater volume of ads that
target less people

77. 10 Laws Of FB Advertising
1. FB is least effective at direct sales
2. Create a greater volume of ads that
target less people
3. Friend user before you sell to them

78. 10 Laws Of FB Advertising
1. FB is least effective at direct sales
2. Create a greater volume of ads that
target less people
3. Friend user before you sell to them
4. Understand your market and
demographics thoroughly

79. 10 Laws Of FB Advertising
1. FB is least effective at direct sales
2. Create a greater volume of ads that
target less people
3. Friend user before you sell to them
4. Understand your market and
demographics thoroughly
5. Set advertising budgets with a goal in
mind - know clearly what you want to
achieve

80. 10 Laws Of FB Advertising

81. 10 Laws Of FB Advertising
6. Monitor Your Ad Performance And
Adjust Accordingly

82. 10 Laws Of FB Advertising
6. Monitor Your Ad Performance And
Adjust Accordingly
7. Test Landing Pages Versus FB Pages

83. 10 Laws Of FB Advertising
6. Monitor Your Ad Performance And
Adjust Accordingly
7. Test Landing Pages Versus FB Pages
8. Split Test Ads By Demographic

84. 10 Laws Of FB Advertising
6. Monitor Your Ad Performance And
Adjust Accordingly
7. Test Landing Pages Versus FB Pages
8. Split Test Ads By Demographic
9. Develop Creative Ad Copy

85. 10 Laws Of FB Advertising
6. Monitor Your Ad Performance And
Adjust Accordingly
7. Test Landing Pages Versus FB Pages
8. Split Test Ads By Demographic
9. Develop Creative Ad Copy
10. Don’t Over Target Or Spam.

86. 10 Laws Of FB Advertising
6. Monitor Your Ad Performance And
Adjust Accordingly
7. Test Landing Pages Versus FB Pages
8. Split Test Ads By Demographic
9. Develop Creative Ad Copy
10. Don’t Over Target Or Spam.

87. Next Strategy...

89. 2

90. Twitter page

91. Twitter page
1. Set up your Twitter.com account.

92. Twitter page
1. Set up your Twitter.com account.
2. Search for related accounts based on
your keywords.

93. Twitter page
1. Set up your Twitter.com account.
2. Search for related accounts based on
your keywords.
3. Add 300 a day. They will follow back.

94. Twitter page
1. Set up your Twitter.com account.
2. Search for related accounts based on
your keywords.
3. Add 300 a day. They will follow back.
4. Post tips, quotes, ideas, linking back
to your site. Plus affiliate.

95. Twitter page
1. Set up your Twitter.com account.
2. Search for related accounts based on
your keywords.
3. Add 300 a day. They will follow back.
4. Post tips, quotes, ideas, linking back
to your site. Plus affiliate.
5. Repeat in 10 accounts.

96. Link up Twitter, LinkedIn,
Facebook, etc.
Create contests that
include participation
Create multiple accounts
and link up with
www.socialoomph.com

97. Automated Tweet Formula

98. Automated Tweet Formula
1. Send out a blatant ad tweet on every
10th message.

99. Automated Tweet Formula
1. Send out a blatant ad tweet on every
10th message.
2. Send out inspiring quotes - people
love these and follow you for them.
(Get them from quotegarden.com)

100. Automated Tweet Formula
1. Send out a blatant ad tweet on every
10th message.
2. Send out inspiring quotes - people
love these and follow you for them.
(Get them from quotegarden.com)
3. Ask topical questions related to the
news and use hashtags to get found.

101. Automated Tweet Formula
1. Send out a blatant ad tweet on every
10th message.
2. Send out inspiring quotes - people
love these and follow you for them.
(Get them from quotegarden.com)
3. Ask topical questions related to the
news and use hashtags to get found.
4. Include other people’s Twitter ID in
your status so you can spread out.

102. 3

103. My YouTube Strategy

104. My YouTube Strategy
1. Write out 10 most pressing questions
in your niche.

105. My YouTube Strategy
1. Write out 10 most pressing questions
in your niche.
2. Record them. 2-3 minutes each.

106. My YouTube Strategy
1. Write out 10 most pressing questions
in your niche.
2. Record them. 2-3 minutes each.
3. Put them on Youtube.

107. My YouTube Strategy
1. Write out 10 most pressing questions
in your niche.
2. Record them. 2-3 minutes each.
3. Put them on Youtube.
4. Title, Description, Tags - most
important to getting traffic.

108. My YouTube Strategy
1. Write out 10 most pressing questions
in your niche.
2. Record them. 2-3 minutes each.
3. Put them on Youtube.
4. Title, Description, Tags - most
important to getting traffic.
5.You will get a lot of traffic back :-)

109. Next Slide:
The Social Media
Landscape

110. STUMBLEUPON TWITTER
USTREAM LAST.FM
DOCSTOC
BLOGCATALOG
YOUTUBE
FLICKR FACEBOOK
MYBLOGLOG SCRIBD
DIGG
BEBO
LINKEDIN ORKUT
SQUEEZE
POWNCE REDDITT
SQUIDOO
SLIDESHARE SALES
MYSPACE HUBPAGES

111. STUMBLEUPON TWITTER
USTREAM LAST.FM
DOCSTOC
BLOGCATALOG
YOUTUBE
FLICKR FACEBOOK
MYBLOGLOG SCRIBD
DIGG
BEBO
LINKEDIN ORKUT
SQUEEZE
POWNCE REDDITT
SQUIDOO
SLIDESHARE SALES
MYSPACE HUBPAGES

112. SOCIAL MEDIA MAP

113. CONTENT IS KING!

115. SUMMARY

117. • Step #1 - Discover your niche

118. • Step #1 - Discover your niche
• Step #2 - Brainstorm your niche into specific
modules/chunks of content

119. • Step #1 - Discover your niche
• Step #2 - Brainstorm your niche into specific
modules/chunks of content
• Step #3 - Decide what kind of product to create.
Weekly fixed continuity lessons are great. CD/
DVDs are great products as well. Find affiliate
products from Clickbank.

120. • Step #1 - Discover your niche
• Step #2 - Brainstorm your niche into specific
modules/chunks of content
• Step #3 - Decide what kind of product to create.
Weekly fixed continuity lessons are great. CD/
DVDs are great products as well. Find affiliate
products from Clickbank.
• Step #4 - Get domain and hosting

121. • Step #1 - Discover your niche
• Step #2 - Brainstorm your niche into specific
modules/chunks of content
• Step #3 - Decide what kind of product to create.
Weekly fixed continuity lessons are great. CD/
DVDs are great products as well. Find affiliate
products from Clickbank.
• Step #4 - Get domain and hosting
• Step #5 - Set up your squeeze page and freebie
for giveaway in order to grow a list

123. • Step #6 - Open an Aweber account - create follow
up messages for your prospects

124. • Step #6 - Open an Aweber account - create follow
up messages for your prospects
• Step #7 - Set up your Blog and start posting
regularly.

125. • Step #6 - Open an Aweber account - create follow
up messages for your prospects
• Step #7 - Set up your Blog and start posting
regularly.
• Step #8 - Setup your Facebook Fan page. Go to
different groups and post comments to get them
to come to your Fan page and join.

126. • Step #6 - Open an Aweber account - create follow
up messages for your prospects
• Step #7 - Set up your Blog and start posting
regularly.
• Step #8 - Setup your Facebook Fan page. Go to
different groups and post comments to get them
to come to your Fan page and join.
• Step #9 - Set up your Twitter account and add 300
people a day. Unfollow 100.

127. • Step #6 - Open an Aweber account - create follow
up messages for your prospects
• Step #7 - Set up your Blog and start posting
regularly.
• Step #8 - Setup your Facebook Fan page. Go to
different groups and post comments to get them
to come to your Fan page and join.
• Step #9 - Set up your Twitter account and add 300
people a day. Unfollow 100.
• Step #10 - Create 10 YouTube videos asking the
most pressing questions and link back to your site.

128. CAN YOU DO THIS?

129. So If It Sounds Like This,
Then Why Won’t You Do This?

130. #1 - It’s too complicated
If you can picture your business on
a piece of paper, and explain it to
your designer, (and send an email]
you have ALL the skills you need.
You just need proven systems.

131. #2 - I’ve Missed My Chance
Online sales are projected to
DOUBLE in next 3 years - and think
of all the countries that are not
even fully online yet.

132. #3 - I wanna be rich without
doing all this. I am lazy.
Go buy your lottery tickets.

133. #4 - I don’t have time.
Just 2-3 Hours A Week Is
Minimum To Get Started

134. #5 - It’s too risky.
Let’s calculate.
$10 domain; $80 hosting;
$20 aweber per month.

135. #6 - I still don’t believe you
can make money online
Please leave now

137. Let Me Ask You A Question...

138. “Would You Like To
Work With Me To Build
Your Very Own
Internet Based
Business Online?”

139. I Have Coached Over 105+
Different Entrepreneurs Like
You Set Up Businesses On
The Internet -- Just Like I’ve
Set Up My Own Company.

140. This Is About Building A Real
Business - And Passive
Income Stream To Live A More
Comfortable Happier Lifestyle
For The Rest Of Your Life.

141. Introducing the...
“Getting Started Online
Mentoring Programme”

142. Described As The Most
Practical, Zero OverLoad,
Hand-In-Hand Program To
Building Your Money
Making Website

143. Here’s A Selection Of People
Who Have Followed Through
And Gotten Results:

144. Andrew Bridgewater
CLIENT CASE STUDY:
www.ByeByeBabyBelly.com
www.ByeByeBeerBelly.net
Attended Hands-On Workshop In Feb 09
Took 10 Days To Build New Site
Making $500 Ebook Sales + Consulting Biz

145. “Weʼve been on our laptops for the
weekend and learning useful material to
put into practice immediately. I now
know how to drive traffic to the site and
make simple changes to my website.
Simple stuff I would have had to pay
others. I feel in control. If youʼre watching
this you need to go along to the
workshop. You wonʼt regret it.”
- Andrew Bridgewater, www.byebyebabybelly.com

146. Paul Brackley
CLIENT CASE STUDY:
www.MillionairePlumber.com
Attended Hands-On Workshop In Dec 08
Took 3 Weeks To Build Site
Generates Over $1,000 A Month In Ebook Sales

147. Paul Brackley
CLIENT CASE STUDY:
www.MarketingForTrades.com/freecd
Attended 2 Day Workshop In Dec 08
Took 1 Week To Build Site
5 CDs A Day Via Minimal PPC Campaign
Upsells £297/Mo Continuity Program

148. “I have a lot of knowledge as I have been
around the internet marketing industry, but
Iʼve been at a loss, unable to put the
pieces together. This course has done
that for me, putting it all together. This
has been extremely clear and Iʼm very
excited and that excitement comes from
knowledge. Before all Iʼve done is just
listen to people and they tell us what to
do, this course has actually shown me
what to do on my laptop.”
- Sonny Walia, www.HighFlyersNetwork.com

149. “Itʼs been an amazing course. I
didnʼt know very much at all
about internet marketing and Iʼve
now come away with all the tools
I need to build a profitable
business. If you get a chance do
come on one of the courses. They
are very very much worth it.”
-Dominic Francis-Smith

150. “Absolutely brilliant. Iʼve come away with
some amazing strategies Iʼm going to
implement with plans all set up. All in all, if
anybody really wants to make a choice and
decision to move forward, then Kavit Haria
is the way to go.”
-Ciaran Doyle, www.CiaranDoyle.com

151. “Iʼve just finished the course
with Kavit and it was absolutely
wonderful. I had started a
website a while ago and it was
coming along but with this
course what Iʼve managed to “Itʼs been an amazing course. I
get is the whole framework... didnʼt know very much at all
how to drive traffic to it... I have about internet marketing and
got a very clear idea of what it Iʼve now come away with all the
all entails, which direction it tools I need to build a
goes in and what I have to do profitable business. If you get a
to get the whole thing up and chance do come on one of the
running and to make money. courses. They are very very much
Probably one of the best, if worth it.”
not the best workshop I have -Dominic Francis-Smith
ever done.”
-Max Alter, www.MyHealthyBreakfast.com

152. “Iʼve thoroughly enjoyed it. Itʼs been a huge
amount of content, almost blown my mind.
Iʼve got so much to trawl through, strategies
to think about and ultimately Iʼve got enough
to put together a money-making business
and Iʼm doing it right now. The funnel
strategy Kavit was talking about was really
really useful to me.”
- John Brant, www.jbexecutivecoaching.co.uk

153. CASE STUDIES:
www.BeingInRelationships.com
www.HowToStartAChauffeurBusiness.com
www.YouTimeAndMoney.com
www.FreePropertyInvestmentCD.co.uk
www.sixdaystosaturday.com
www.raisingcapitalsecrets.com
www.howtorentyourhousenow.com

154. NEW CLIENT SITES:
www.DeepConsciousBreathing.com
www.Football-Betting-Secrets.com
www.RedressClaims.co.uk
www.AloeVeraSolutions.com
www.OnceRidden.com
www.FindMySoulMateNow.com
www.HowToSingSuccessfully.com
www.BecomeASuccesfulCoach.com

155. Paul Barnett
CLIENT CASE STUDY:
www.Access-Databases.com
Attended Hands-On Workshop In Dec 08
Took 1 Week To Build Site
Sells Over 15 Different Products, Courses, Software
Main Continuity Itself Generates Over $2k/mo
Overall Business In Excess Of $5k Monthly

156. “Iʼve attended this workshop several
times. Each time I learn something new.
My business has grown leaps and bounds
from the discussions and lessons from
Kavit. The workshop showed me how to
actually, practically put it all into place
- something that isnʼt done elsewhere. I
thoroughly recommend you sign up.
- Paul Barnett, www.Access-Databases.com

157. 3-Day Hands-On “Social
Media Workshop”
15-18 July 2010
12-14 August 2010
(£1,997 Value)
AVAILABLE ONLY FOR 15 PEOPLE

158. Complete “Plug &
Profit” Website
Template System
(£197 Value)

159. Internet Business
Masterclass Home
Study Course
(£497 Value)

160. Entire “NEWBIES”
Online Training System
(£1,970 Value)

161. BEST OF THE BEST:
Fornightly Mentoring
Calls With Kavit Haria
For Six Months
(£2,997 Value)