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Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
Virtual Worlds Introduction: Second Life and Beyond
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Virtual Worlds Introduction: Second Life and Beyond

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An introductory presentation about virtual worlds that focuses on Second Life.

An introductory presentation about virtual worlds that focuses on Second Life.

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  • 1. Alja Sulčič (iAlja Writer) An Introduction to Virtual Worlds Second Life and Beyond http://ialja.blogspot.com
  • 2. Virtual worlds defined http://ialja.blogspot.com
  • 3. A virtual world is a computer-based simulated environment intended for its users to inhabit and interact via avatars. Wikipedia http://ialja.blogspot.com
  • 4. Virtual worlds: evolving from ‣ social networks ‣ online games ‣ simulations ... towards a 3D Web? http://ialja.blogspot.com
  • 5. World of Warcraft is a very popular massively multiplayer online role-playing game (MMOG) that takes place in a fantasy virtual world... http://ialja.blogspot.com
  • 6. ... but there are also more realistic virtual worlds, which don’t focus on gaming. These virtual worlds can be used as effective real-life communication, business, education and social tools. http://ialja.blogspot.com
  • 7. why and how! ... let’s see http://ialja.blogspot.com
  • 8. Living a Second Life http://ialja.blogspot.com
  • 9. Second Life is one of the most talked about non-gaming virtual worlds right now... how it works! ... let’s see http://ialja.blogspot.com
  • 10. Users download the Second Life client to enter the virtual world http://ialja.blogspot.com
  • 11. Client/Server architecture open source client connects The to Second Life servers... ... that do most of the maths for the client. http://ialja.blogspot.com
  • 12. Makers of Second Life Second Life servers are hosted by one company: ‣ SL development ‣ SL “central bank” ‣ SL “law” makers and enforcers ‣ financed by users purchasing virtual land on LL servers http://ialja.blogspot.com
  • 13. ... but it’s the residents that make the world come alive! http://ialja.blogspot.com
  • 14. User Stats > 5 million unique residents > 1,5 million logged in the last 60 days ≈ 40 000 users in-world at any time > 90 000 premium residents Demographics all users must be over 18* average age 33 43 % female users active users: 44 % EU, 26 % USA http://ialja.blogspot.com13 to 17 can use a more secure version of SL: Teen Second Life * teens from the age
  • 15. Residents have different tools within Second Life... http://ialja.blogspot.com
  • 16. Communication tools private in (Instant Messages -IM) - or - public in verbally (places or group IM) (text or/and voice chat) - and - non-verbally (visual appearance, proxemics, gestures and animations) http://ialja.blogspot.com
  • 17. Tools for travel You can walk and fly... ... or teleport anywhere in an instant! http://ialja.blogspot.com
  • 18. Tools for creating and shaping the world //pic ‣ 3D prim building ‣ Linden Scripting Language ‣ texture, sound and animation import http://ialja.blogspot.com
  • 19. Berkman Sandbox Abbots Aerodrome Virtual Morocco Second Life is a user-created world! Second House of Sweden Teaching International Spaceflight Museum http://ialja.blogspot.com Little Roma
  • 20. “You create it, you own it.” ... users retain full IP rights over content they create in Second Life http://ialja.blogspot.com
  • 21. ... but what can we do with our Second Life? http://ialja.blogspot.com
  • 22. Living a Second Life: Business http://ialja.blogspot.com
  • 23. Linden Dollars Second Life currency real money trading (RMT) US$ L$ ≈ (1 US$ 270 L$) L$ can be used on the web or in-world http://ialja.blogspot.com
  • 24. Business opportunities (for individuals and companies) ‣ selling virtual goods (C2C, B2C, B2B), ‣ building communities, ‣ costumer support, ‣ training & research, ‣ public relations, ‣ marketing, ‣ events, ... ‣ gambling http://ialja.blogspot.com
  • 25. Economy stats (June 2007) > 400 residents had a monthly income over 2 000 US$ > 300 000 residents spent money in-world Lindex Virtual Currency Exchange almost 7 million US$ exchanged http://ialja.blogspot.com
  • 26. Real companies in Second Life Nissan Altima Island http://ialja.blogspot.com
  • 27. Living a Second Life: Education http://ialja.blogspot.com
  • 28. Harvard Law School Many educational institutions already have their virtual campuses NMC Campus Ohio University http://ialja.blogspot.com
  • 29. There are courses being taught within Second Life on a variety of subjects: ‣ programming, ‣ natural sciences, ‣ economics, ‣ law, ‣ foreign languages, ‣ literature, ‣ art, ... Learning about cell structure within a 3D cell model http://ialja.blogspot.com
  • 30. Second Life residents can attend a number of educational events: (often free) ‣ conferences, ‣ lectures, ‣ discussions, ‣ interviews, ‣ book readings, .... http://ialja.blogspot.com
  • 31. Living a Second Life: Politics http://ialja.blogspot.com
  • 32. Residents (and political parties/groups) use Second Life to express their political views http://ialja.blogspot.com
  • 33. French elections National Front HQ: Contra National Front: http://ialja.blogspot.com
  • 34. USA elections Candidates’ headquarters: Politics + business: http://ialja.blogspot.com
  • 35. Living a Second Life: Media http://ialja.blogspot.com
  • 36. SL has high media coverage http://ialja.blogspot.com
  • 37. ... and its own media News sites: TV channels: Magazines: News agency: http://ialja.blogspot.com
  • 38. Living a Second Life: Art & Architecture http://ialja.blogspot.com
  • 39. Second Life hosts different art exhibitions... http://ialja.blogspot.com
  • 40. Multimedia installation Architecture Machinima ... and is a playground artistic expression for http://ialja.blogspot.com
  • 41. Living a Second Life: Sports & Leisure http://ialja.blogspot.com
  • 42. Residents also spend their time sports... doing http://ialja.blogspot.com
  • 43. ... keep track of and experience sports events... real-life http://ialja.blogspot.com
  • 44. have fun ... or just with their friends. http://ialja.blogspot.com
  • 45. Virtual beyond Second Life http://ialja.blogspot.com
  • 46. Second Life is just the tip of the iceberg ... and many more! http://ialja.blogspot.com
  • 47. By the end of 2011, 80 % of active Internet users (and Fortune 500 enterprises) will have a “second life”, but not necessarily in Second Life. April 2007, Gartner Inc. 80 % http://ialja.blogspot.com
  • 48. interested? http://ialja.blogspot.com
  • 49. The best way to learn about virtual worlds try one! is to http://ialja.blogspot.com
  • 50. see you in-world! Created by: Alja Sulčič (SL iAlja Writer) http://ialja.blogspot.com Disclaimer All the logos and trademarks that appear in this presentation are the property of their respective owners, who are not affiliated with the author. The views expressed by the author are her own and do not represent the views of the trademark owners. http://ialja.blogspot.com

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