Welcome to the Networked Society Gerd Leonhard MWC 2011

The Networked Society: a short previewGerd Leonhard, Media Futurist, CEO The Futures Agency @gleonhard Fish image via actuary-info.blogspot.com

Not Empires but Networks

Feb 10, 2011: #reasonsmubarakislate

The power of connecting with like-minded people

Social Media but a Social OS

In a networked society, co-creation becomes thenorm, and social networks are the new broadcasters

“If you look five years out, every industry is going to be rethought in a social way” Mark Zuckerberg Source: FastCompany.com

Soon: near-total convergence of ‘online’ and ‘meat-space’ Source: KarolaRiegler via Flickr

New, networked currencies will become very real

Companies become Platforms (not Empires)

Interaction comes before Transaction

A huge opportunity for the content industries

Digital content: enforcing control when trust andengagement is crucial will not generate new £$€

Total re-thinking of the toll-booth ‘logic’ Source: Flickr.com (unknown)

In a networked society it’s all aboutexperiences not copies; meaning not volume

Gamification... everywhere

Users are Content, too - and Curation is King

Data is the new OilSource: Henry Blodget Businessinsider.com

Privacy. Publicy. Vibrancy.Source: Seanpercival.com Mindfully.

It’s about now and here, not yesterday and ‘there’ Source: Alan Moore

Plenty of aberrations in the ‘global village’... Source: Tumblr.com/dashperiod

Welcome to the Networked Society

MediaFuturist.com @gleonhard

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by Futurist Gerd Leonhard