SlideShare a Scribd company logo
1 of 29
Signs and signifiers 
By Emily Johnson
Genre (front page) 
The genre of this pop (bubblegum) 
This can be shown through artists on 
the cover, eg Ariana Grande and the 
other pop stars that fall under that 
genre of music they release. On top 
this the bright colours to attract a 
young audience. As the social class is 
young they need lots of things to keep 
them entertained whilst looking at the 
cover, therefore they made it look 
packed with lots of pict4res and latest 
gossip. This is a very popular genre in 
music so they pack the magazine front 
cover with the latest gossip that will be 
popular .with this particular ages range 
for example Joey Essex.
Iconic signs 
MASTHEAD- the masthead is iconic because the BBC 
show top of the pops was famous for this logo and now 
has spread onto the music magazine. In English top of 
the pops is related to the latest music and celebrity 
news. The lines of stars above and below are iconic to 
the stars of the magazine.
Symbolic signs 
The colour scheme of this magazine is the bright colours 
showing a positive magazine and the happy subject they 
are covering. As it is aimed at younger audience these 
colours also appeal to them. Pink, appeals to girl, blue, 
appeals to boy, yellow, unisex. This shows clearly that the 
magazine appeals to any sex however, through the 
medium of the celebrities will mainly appeal to girls. The 
body language on the front cover of the magazine 
shows that its aimed at girls who are shy. The crossed 
arms and smiling innocently done by the main image 
‘Ariana Grande’. As she is a teen sensation we can see 
that a girl can blossom. If the audience read the 
magazine then they can blossom too. This is the 
proffered reading of the magazine. In which you can 
become a fashionable young teen if you purchase the 
magazine.
Indexical signs 
The costume and makeup of the front cover is 
very fashionable and natural looking. This 
shows that the magazine inspires the costumer 
that natural beauty should shine through. 
When buying the magazine they will see the 
secrets of being young and fashionable. Which 
they want to find out from the fashionable 
main image on the front of the cover. The 
lighting is studio lit and this makes her look 
bright and positive. The is an indexical sign 
because it shows they represent a bright future 
and you will be glowing from all the 
entertainment. 
This could be interepted as a bad thing and is 
the oppositional reading of the magazine , in 
that girls focus more on fashion and looking 
good so that they can be like their inspirations.
Genre 
Pop 
This magazine has a clear 
indication of pop music 
magazine features through 
again the act on the front, 
Taylor Swift known famously 
for her pop songs. The cover 
lines of the magazine are 
stereotypically aimed at the 
target audience of this 
magazine as the themes is 
men, latest fashions and 
trends.
Iconic signs 
The masthead of ‘girlfriend’ is an iconic sign as it will be on every 
issue produced. The saying ‘girlfriend’ is used for and by 
stereotypical females, so clearly shows the target market. The fact 
that it is superimposed over the main image shows that the 
magazine wants the mats head to stand out. The typography of the 
mast head is sans sarif and shows the magazine is very informal. 
This applies to the fact the target audience is younger.
Symbolic signs 
The symbolic image of 
Taylor taking a photo with a 
vintage camera not only 
relates to the cover line 
‘Taylors private tour pics’, 
but also its very in fashion 
to have a good photography 
camera. The ‘selfie’ is very 
popular with teens at the 
moment therefore she is on 
top the latest fashions.
Indexical signs 
An indexical sign of this magazine is the 
colour scheme of light purple and black. This 
colour is often related as a very girly colour so 
therefore the issue is stereotypically related 
to women. As the pop genre is usually aimed 
at a young teenage target age and Taylor Swift 
is very popular with that particular age, this 
magazine has been aimed at them. Another 
indexical sign is the bright studio lighting this 
showing the bright future ahead and also 
making the main image look fashionable and 
important. Through the use of direct address, 
Taylor Swift is seen as an authority figure. This 
inspiring the readers to be the best they can 
be.
Different readings 
The preferred reading of this 
magazine is that you can 
become successful and 
fashionable through buying the 
magazine. The use of the main 
image of Taylor Swift will inspire 
that age group. As Taylor was a 
successful teenage pop star so 
will inspire the target audience 
with her story. 
The oppositional reading of 
the magazine is that girls spend 
too long on their makeup and 
aren’t inspired to make a 
difference. By buying the 
magazine teens, at an age of 
important educational matters, 
are distracted by makeup, 
fashion and boys.
Contents (genre) 
Pop 
You can see the genre of pop through the 
acts that are featured on the page. Both 
‘Cher Lloyd’ and ‘one direction’ are artists 
in the ‘pop’ category. The typical audience 
that follows the pop genre are teenagers 
aged 12-17. therefore the contents 
featured in the magazine are subjects that 
will appeal to that specific age range. 
Things such as shopping, gossip and boys. 
Clearly advertised on the front of the 
magazine so that they purchase it for that 
purpose.
Iconic signs 
The iconic sign on the contents 
page is the ‘top of the pops’ 
logo. That is shown on the front 
cover on the contents. The 
layout of the contents page is 
the same in each magazine so 
the whole contents page is an 
iconic feature of the magazine 
brand. ‘Inside the mag’ is an 
iconic phrase that features on 
the tops of every contents page.
Symbolic signs 
The layout of the magazine is 
symbolic because through the 
typography on the top of each 
section. Its symbolic because people 
relate the heart to love, therefore 
they understand what they mean 
when they say they ‘heart ‘ 
something. Another way to interpret 
this is the slang term ‘I heart this’ that 
is commonly used by the target age 
group. This will mean the readers can 
relate to the slang and gives a 
‘relaxed’ feeling to the rest of the 
magazine.
Indexical signs 
The indexical signs of this contents 
page is the colour scheme, through 
using colours such as pinks and 
purples. By doing this we can see that 
this aimed at stereotypical girls 
through the use of feminine colours. 
The use of images on the page shows 
the kind of contents in the magazine 
such as boy bands and fashion. The 
use of boy bands shows the interest 
in this genre of music of this 
particular age range, with rising boy 
band one direction.
Different readings 
The preferred reading 
of this magazine is that 
girls can see the latest 
gossip and become 
more fashionable 
through the latest tips 
and hints. 
The oppositional reading of 
the magazine is that girls 
spend too long on their 
makeup and aren’t inspired to 
make a difference. By buying 
the magazine teens, at an age 
of important educational 
matters, are distracted by 
makeup, fashion and boys.
Genre 
Pop 
This contents page is of the 
pop genre. You can see this 
from the bright colours used 
to attract the younger age 
range. The use of teenager 
that is around the same age as 
the target market helps to the 
readers relate to the 
magazine. The subjects that 
are used in the contents of 
the magazines, such as 
celebrity gossip, will appeal to 
the target audience.
Iconic signs 
The iconic signs of this contents 
page is the picture of the front 
cover with the ‘pop’ looking big 
on the page. This helps the 
readers know that the magazine 
has a theme. Many of the other 
issues have a similar theme of 
‘popping’ colours throughout. 
This will help the audience relate 
in that they have a constant 
steady flow throughout the 
magazine.
Symbolic signs 
The symbolic signs of this page is 
the excited smile. It gives the 
impression that the page and 
content is really exciting and 
new. The smile is culturally 
learnt to relate to excited news. 
Another is the layout, the 
superimposed text over the girl 
shows a more informal approach 
and relaxes the readers. This is 
the preferred reading of the 
magazine.
Indexical signs 
The indexical sign of this page 
is the costume of the girl. As 
she is wearing summer clothing 
of shorts and a shirt this shows 
the summer issue, that relates 
to this magazine. The images 
feature throughout the 
magazine and give the ‘summer 
vibe’. Another is colour 
scheme. They have picked very 
summery colours, such as 
yellow and hot pinks. This also 
relates to the ‘summer issue’ of 
the magazine.
Different readings 
The preferred reading 
of this page is that girls 
are relaxed and having 
fun, whilst being up to 
date with music and 
fashion over the 
summer. 
The oppositional 
reading of this piece of 
work is that girls spend 
too much time of their 
music and fashion than 
more important things 
eg studies.
Double page spread (genre) 
Pop 
This double page is from 
the pop genre because of 
the bright colours. These 
bright colours are used to 
attract a certain audience 
of teens. You can see that 
it is pop genre also from 
the type of people 
subjected in the magazine. 
In this case ‘Cher Lloyd’.
Iconic signs 
The iconic sign of this double 
page spread is the image of 
‘Cher Lloyd’. The image 
represents the teenage love to 
rebel and will inspire the 
readers to stand out for the 
crowd. Cher Lloyd is known for 
going on the Xfactor, she will 
also inspire others to follow 
their dream and is an 
inspiration to the readers.
Symbolic signs 
The symbolic sign of 
this magazine is the use 
of pinks as a main 
colour scheme on the 
page. Pink is usually 
related to girls and the 
girls will feel 
empowered by the 
picture and rebel like 
their idol ‘Cher Lloyd’.
Indexical sign 
The indexical sign of this 
magazine is the body 
language of ‘Cher Lloyd’. Her 
shocking face shows that the 
story is gossip and will make 
readers want to read it. This 
shows that the magazine is 
full of hot gossip and will be 
a recurring theme 
throughout the magazine. 
This will appeal to readers at 
the age of 12-17.
Different reading 
The preferred reading 
of this magazine is 
that girls will be 
inspired to be 
different and stand 
out of the crowd 
when seeing cher 
lloyds picture. 
The oppositional 
reading is that girls will 
become rebels and 
badly behaved instead 
of focusing on studies.
genre 
Pop 
The genre of this is pop. You 
can see this from choice of 
person to feature on the 
page, and the use of speak 
bubbles shows chatty 
talking. Something popular 
in pop magazines.
Iconic sign 
The iconic sign of this 
page is the photos of 
pixie lott. The pictures 
are the main focus of the 
page and show a bright 
happy face. This shows 
that the magazine is 
popular and is the iconic 
brand that the magazine 
is going for.
Symbolic signs 
The symbolic sign of this 
magazine is the use of light blue, 
the blue makes the page look 
soft and gentle. This shows the 
personality of ‘pixie lott’. That is 
calm and a sweet personality. 
The perfect use of a pop star 
instead of a diva, the usual 
stereotype of a pop star. Using 
the colour blue says that she is 
very immature and maybe too 
young for the industry, this is 
the oppositional reading of the 
magazine.
Indexical signs 
The indexical sign of this 
magazine is the use of 
polaroid photos in the 
layout. the polaroid is 
very popular with the 
teens of today so the use 
of fashionable images will 
appeal to the readers. 
This also shows that the 
magazine is fashionable. 
This is the preferred 
reading of the magazine.;

More Related Content

What's hot

L.i.i.a.r analysis of q magazine
L.i.i.a.r analysis of q magazineL.i.i.a.r analysis of q magazine
L.i.i.a.r analysis of q magazineemily_rhian18
 
Codes and conventions
Codes and conventionsCodes and conventions
Codes and conventionsbhatty97
 
Magazine research
Magazine researchMagazine research
Magazine researchlivbarnes
 
Analysing of front cover, double page spread and contnents page
Analysing of front cover, double page spread and contnents pageAnalysing of front cover, double page spread and contnents page
Analysing of front cover, double page spread and contnents pageJessicaPethrus
 
Analysing 3 Pop Music Magazines
Analysing 3 Pop Music MagazinesAnalysing 3 Pop Music Magazines
Analysing 3 Pop Music Magazinesnathanholmes0207
 
Music magazine evaluation
Music magazine evaluationMusic magazine evaluation
Music magazine evaluationabipeake
 
Top of the pops analysis
Top of the pops analysisTop of the pops analysis
Top of the pops analysisscoley
 
Musicmagazines+new
Musicmagazines+newMusicmagazines+new
Musicmagazines+newgozdetezcan
 
Project Evaluation
Project EvaluationProject Evaluation
Project Evaluationkirstyfletch
 
Magazine research really official [recovered]
Magazine research really official [recovered]Magazine research really official [recovered]
Magazine research really official [recovered]eleanorwaring1
 

What's hot (18)

Front Cover Analysis 2
Front Cover Analysis 2Front Cover Analysis 2
Front Cover Analysis 2
 
L.i.i.a.r analysis of q magazine
L.i.i.a.r analysis of q magazineL.i.i.a.r analysis of q magazine
L.i.i.a.r analysis of q magazine
 
Front Cover Analysis 2
Front Cover Analysis 2Front Cover Analysis 2
Front Cover Analysis 2
 
Front Cover Overview
Front Cover OverviewFront Cover Overview
Front Cover Overview
 
Research
ResearchResearch
Research
 
C1 a2
C1 a2C1 a2
C1 a2
 
My Images
My ImagesMy Images
My Images
 
Codes and conventions
Codes and conventionsCodes and conventions
Codes and conventions
 
Magazine research
Magazine researchMagazine research
Magazine research
 
Analysing of front cover, double page spread and contnents page
Analysing of front cover, double page spread and contnents pageAnalysing of front cover, double page spread and contnents page
Analysing of front cover, double page spread and contnents page
 
Analysing 3 Pop Music Magazines
Analysing 3 Pop Music MagazinesAnalysing 3 Pop Music Magazines
Analysing 3 Pop Music Magazines
 
Music magazine evaluation
Music magazine evaluationMusic magazine evaluation
Music magazine evaluation
 
Top of the pops analysis
Top of the pops analysisTop of the pops analysis
Top of the pops analysis
 
Front Cover Analysis
Front Cover AnalysisFront Cover Analysis
Front Cover Analysis
 
Musicmagazines+new
Musicmagazines+newMusicmagazines+new
Musicmagazines+new
 
Project Evaluation
Project EvaluationProject Evaluation
Project Evaluation
 
LIIAR
LIIARLIIAR
LIIAR
 
Magazine research really official [recovered]
Magazine research really official [recovered]Magazine research really official [recovered]
Magazine research really official [recovered]
 

Viewers also liked

Universal Design Meets the Exit Sign White Paper by Lee Wilson Version 1.0
Universal Design Meets the Exit Sign White Paper by Lee Wilson Version 1.0Universal Design Meets the Exit Sign White Paper by Lee Wilson Version 1.0
Universal Design Meets the Exit Sign White Paper by Lee Wilson Version 1.0Lee Wilson
 
Universal Design Conference Program, Sydney Town Hall, 30-31 August 2016
Universal Design Conference Program, Sydney Town Hall, 30-31 August 2016Universal Design Conference Program, Sydney Town Hall, 30-31 August 2016
Universal Design Conference Program, Sydney Town Hall, 30-31 August 2016Lee Wilson
 
Victorian Access Consultant Network Meeting Presentation 15 April 2016
Victorian Access Consultant Network Meeting Presentation 15 April 2016Victorian Access Consultant Network Meeting Presentation 15 April 2016
Victorian Access Consultant Network Meeting Presentation 15 April 2016Lee Wilson
 
^^ Images for sign & symbol for brahma sarawathi ( creative bird type sign...
^^ Images for sign &  symbol for brahma sarawathi  ( creative bird  type sign...^^ Images for sign &  symbol for brahma sarawathi  ( creative bird  type sign...
^^ Images for sign & symbol for brahma sarawathi ( creative bird type sign...Deepak Somaji Sawant
 
Evacuation of People with Disability and Emergent Limitations: Considerations...
Evacuation of People with Disability and Emergent Limitations: Considerations...Evacuation of People with Disability and Emergent Limitations: Considerations...
Evacuation of People with Disability and Emergent Limitations: Considerations...Lee Wilson
 
Universal Design Meets the Exit Sign, 31 August 2016, Universal Design Confer...
Universal Design Meets the Exit Sign, 31 August 2016, Universal Design Confer...Universal Design Meets the Exit Sign, 31 August 2016, Universal Design Confer...
Universal Design Meets the Exit Sign, 31 August 2016, Universal Design Confer...Lee Wilson
 
ACAA Universal Design Meets the Exit Sign, Lee Wilson, 8 October 2015
ACAA Universal Design Meets the Exit Sign, Lee Wilson, 8 October 2015ACAA Universal Design Meets the Exit Sign, Lee Wilson, 8 October 2015
ACAA Universal Design Meets the Exit Sign, Lee Wilson, 8 October 2015Lee Wilson
 
Sign Language Multilingual Translation Dictionary Open Innovation Diagram
Sign Language Multilingual Translation Dictionary Open Innovation DiagramSign Language Multilingual Translation Dictionary Open Innovation Diagram
Sign Language Multilingual Translation Dictionary Open Innovation DiagramTakashi Yamazaki
 
9 Campaign Yard Sign Color Choices
9 Campaign Yard Sign Color Choices9 Campaign Yard Sign Color Choices
9 Campaign Yard Sign Color ChoicesNo Bounds Digital
 
SIGNWRITING SYMPOSIUM PRESENTATION 57: "A Web Tool for Building Parallel Corp...
SIGNWRITING SYMPOSIUM PRESENTATION 57: "A Web Tool for Building Parallel Corp...SIGNWRITING SYMPOSIUM PRESENTATION 57: "A Web Tool for Building Parallel Corp...
SIGNWRITING SYMPOSIUM PRESENTATION 57: "A Web Tool for Building Parallel Corp...SignWriting For Sign Languages
 
Various types of materials used in signage
Various types of materials used in signageVarious types of materials used in signage
Various types of materials used in signagelawnsignbrampton
 

Viewers also liked (12)

Types of Signs
Types of SignsTypes of Signs
Types of Signs
 
Universal Design Meets the Exit Sign White Paper by Lee Wilson Version 1.0
Universal Design Meets the Exit Sign White Paper by Lee Wilson Version 1.0Universal Design Meets the Exit Sign White Paper by Lee Wilson Version 1.0
Universal Design Meets the Exit Sign White Paper by Lee Wilson Version 1.0
 
Universal Design Conference Program, Sydney Town Hall, 30-31 August 2016
Universal Design Conference Program, Sydney Town Hall, 30-31 August 2016Universal Design Conference Program, Sydney Town Hall, 30-31 August 2016
Universal Design Conference Program, Sydney Town Hall, 30-31 August 2016
 
Victorian Access Consultant Network Meeting Presentation 15 April 2016
Victorian Access Consultant Network Meeting Presentation 15 April 2016Victorian Access Consultant Network Meeting Presentation 15 April 2016
Victorian Access Consultant Network Meeting Presentation 15 April 2016
 
^^ Images for sign & symbol for brahma sarawathi ( creative bird type sign...
^^ Images for sign &  symbol for brahma sarawathi  ( creative bird  type sign...^^ Images for sign &  symbol for brahma sarawathi  ( creative bird  type sign...
^^ Images for sign & symbol for brahma sarawathi ( creative bird type sign...
 
Evacuation of People with Disability and Emergent Limitations: Considerations...
Evacuation of People with Disability and Emergent Limitations: Considerations...Evacuation of People with Disability and Emergent Limitations: Considerations...
Evacuation of People with Disability and Emergent Limitations: Considerations...
 
Universal Design Meets the Exit Sign, 31 August 2016, Universal Design Confer...
Universal Design Meets the Exit Sign, 31 August 2016, Universal Design Confer...Universal Design Meets the Exit Sign, 31 August 2016, Universal Design Confer...
Universal Design Meets the Exit Sign, 31 August 2016, Universal Design Confer...
 
ACAA Universal Design Meets the Exit Sign, Lee Wilson, 8 October 2015
ACAA Universal Design Meets the Exit Sign, Lee Wilson, 8 October 2015ACAA Universal Design Meets the Exit Sign, Lee Wilson, 8 October 2015
ACAA Universal Design Meets the Exit Sign, Lee Wilson, 8 October 2015
 
Sign Language Multilingual Translation Dictionary Open Innovation Diagram
Sign Language Multilingual Translation Dictionary Open Innovation DiagramSign Language Multilingual Translation Dictionary Open Innovation Diagram
Sign Language Multilingual Translation Dictionary Open Innovation Diagram
 
9 Campaign Yard Sign Color Choices
9 Campaign Yard Sign Color Choices9 Campaign Yard Sign Color Choices
9 Campaign Yard Sign Color Choices
 
SIGNWRITING SYMPOSIUM PRESENTATION 57: "A Web Tool for Building Parallel Corp...
SIGNWRITING SYMPOSIUM PRESENTATION 57: "A Web Tool for Building Parallel Corp...SIGNWRITING SYMPOSIUM PRESENTATION 57: "A Web Tool for Building Parallel Corp...
SIGNWRITING SYMPOSIUM PRESENTATION 57: "A Web Tool for Building Parallel Corp...
 
Various types of materials used in signage
Various types of materials used in signageVarious types of materials used in signage
Various types of materials used in signage
 

Similar to Signs and signifiers

Shout magazine presentation2
Shout magazine presentation2Shout magazine presentation2
Shout magazine presentation2indiajonesmedia
 
Shout magazine presentation2
Shout magazine presentation2Shout magazine presentation2
Shout magazine presentation2indiajonesmedia
 
Front Cover Analysis
Front Cover AnalysisFront Cover Analysis
Front Cover Analysisrebeccadahl98
 
Top of the pops
Top of the popsTop of the pops
Top of the popsHolly182
 
Final powerpointt
Final powerpointtFinal powerpointt
Final powerpointtkirstyy94
 
Media evaluation
Media evaluationMedia evaluation
Media evaluationGabAlexAbi
 
Analysis of exisiting pop music
Analysis of exisiting pop musicAnalysis of exisiting pop music
Analysis of exisiting pop musicellsrose
 
Presentation2
Presentation2Presentation2
Presentation2katesimmo
 
5 media controlled assesment
5 media controlled assesment5 media controlled assesment
5 media controlled assesmentKate Hurst
 
Front cover analysis
Front cover analysisFront cover analysis
Front cover analysisbhatty97
 
AS Media Magazine Analysis
AS Media Magazine AnalysisAS Media Magazine Analysis
AS Media Magazine AnalysisLilyAugu
 
Analysis of music magazine front cover 2
Analysis of music magazine front cover 2Analysis of music magazine front cover 2
Analysis of music magazine front cover 2buchsmedia
 
Front Cover Analysis
Front Cover AnalysisFront Cover Analysis
Front Cover AnalysisShauna-Mullen
 
Generic conventions of pop magazines
Generic conventions of pop magazines Generic conventions of pop magazines
Generic conventions of pop magazines Sarah Vera
 
Contents page analysis
Contents page analysisContents page analysis
Contents page analysisbhatty97
 
Codes and conventions of pop magazines
Codes and conventions of pop magazinesCodes and conventions of pop magazines
Codes and conventions of pop magazinesLevita123
 
Analysing music magazine 2
Analysing music magazine 2Analysing music magazine 2
Analysing music magazine 2Mariah Loizou
 

Similar to Signs and signifiers (20)

Shout magazine presentation2
Shout magazine presentation2Shout magazine presentation2
Shout magazine presentation2
 
Shout magazine presentation2
Shout magazine presentation2Shout magazine presentation2
Shout magazine presentation2
 
Front Cover Analysis
Front Cover AnalysisFront Cover Analysis
Front Cover Analysis
 
Front Cover Analysis 1
Front Cover Analysis 1Front Cover Analysis 1
Front Cover Analysis 1
 
Top of the pops
Top of the popsTop of the pops
Top of the pops
 
Final powerpointt
Final powerpointtFinal powerpointt
Final powerpointt
 
Media evaluation
Media evaluationMedia evaluation
Media evaluation
 
Analysis of exisiting pop music
Analysis of exisiting pop musicAnalysis of exisiting pop music
Analysis of exisiting pop music
 
Presentation2
Presentation2Presentation2
Presentation2
 
5 media controlled assesment
5 media controlled assesment5 media controlled assesment
5 media controlled assesment
 
Front cover analysis
Front cover analysisFront cover analysis
Front cover analysis
 
AS Media Magazine Analysis
AS Media Magazine AnalysisAS Media Magazine Analysis
AS Media Magazine Analysis
 
Signs & signifiers
Signs & signifiersSigns & signifiers
Signs & signifiers
 
Analysis of music magazine front cover 2
Analysis of music magazine front cover 2Analysis of music magazine front cover 2
Analysis of music magazine front cover 2
 
Front Cover Analysis
Front Cover AnalysisFront Cover Analysis
Front Cover Analysis
 
Generic conventions of pop magazines
Generic conventions of pop magazines Generic conventions of pop magazines
Generic conventions of pop magazines
 
Contents page analysis
Contents page analysisContents page analysis
Contents page analysis
 
Unit 13 LO1
Unit 13 LO1Unit 13 LO1
Unit 13 LO1
 
Codes and conventions of pop magazines
Codes and conventions of pop magazinesCodes and conventions of pop magazines
Codes and conventions of pop magazines
 
Analysing music magazine 2
Analysing music magazine 2Analysing music magazine 2
Analysing music magazine 2
 

Recently uploaded

Unit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxUnit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxVishalSingh1417
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingTechSoup
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...EduSkills OECD
 
fourth grading exam for kindergarten in writing
fourth grading exam for kindergarten in writingfourth grading exam for kindergarten in writing
fourth grading exam for kindergarten in writingTeacherCyreneCayanan
 
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in DelhiRussian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhikauryashika82
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfagholdier
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Disha Kariya
 
Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3JemimahLaneBuaron
 
APM Welcome, APM North West Network Conference, Synergies Across Sectors
APM Welcome, APM North West Network Conference, Synergies Across SectorsAPM Welcome, APM North West Network Conference, Synergies Across Sectors
APM Welcome, APM North West Network Conference, Synergies Across SectorsAssociation for Project Management
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...Sapna Thakur
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdfQucHHunhnh
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxiammrhaywood
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxheathfieldcps1
 
Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)eniolaolutunde
 
social pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajansocial pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajanpragatimahajan3
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationnomboosow
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfchloefrazer622
 

Recently uploaded (20)

Unit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxUnit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptx
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
 
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
 
fourth grading exam for kindergarten in writing
fourth grading exam for kindergarten in writingfourth grading exam for kindergarten in writing
fourth grading exam for kindergarten in writing
 
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in DelhiRussian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
Russian Escort Service in Delhi 11k Hotel Foreigner Russian Call Girls in Delhi
 
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..Sports & Fitness Value Added Course FY..
Sports & Fitness Value Added Course FY..
 
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptxINDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
 
Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3
 
APM Welcome, APM North West Network Conference, Synergies Across Sectors
APM Welcome, APM North West Network Conference, Synergies Across SectorsAPM Welcome, APM North West Network Conference, Synergies Across Sectors
APM Welcome, APM North West Network Conference, Synergies Across Sectors
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptx
 
Código Creativo y Arte de Software | Unidad 1
Código Creativo y Arte de Software | Unidad 1Código Creativo y Arte de Software | Unidad 1
Código Creativo y Arte de Software | Unidad 1
 
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
Mattingly "AI & Prompt Design: Structured Data, Assistants, & RAG"
 
Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)
 
social pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajansocial pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajan
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communication
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdf
 

Signs and signifiers

  • 1. Signs and signifiers By Emily Johnson
  • 2. Genre (front page) The genre of this pop (bubblegum) This can be shown through artists on the cover, eg Ariana Grande and the other pop stars that fall under that genre of music they release. On top this the bright colours to attract a young audience. As the social class is young they need lots of things to keep them entertained whilst looking at the cover, therefore they made it look packed with lots of pict4res and latest gossip. This is a very popular genre in music so they pack the magazine front cover with the latest gossip that will be popular .with this particular ages range for example Joey Essex.
  • 3. Iconic signs MASTHEAD- the masthead is iconic because the BBC show top of the pops was famous for this logo and now has spread onto the music magazine. In English top of the pops is related to the latest music and celebrity news. The lines of stars above and below are iconic to the stars of the magazine.
  • 4. Symbolic signs The colour scheme of this magazine is the bright colours showing a positive magazine and the happy subject they are covering. As it is aimed at younger audience these colours also appeal to them. Pink, appeals to girl, blue, appeals to boy, yellow, unisex. This shows clearly that the magazine appeals to any sex however, through the medium of the celebrities will mainly appeal to girls. The body language on the front cover of the magazine shows that its aimed at girls who are shy. The crossed arms and smiling innocently done by the main image ‘Ariana Grande’. As she is a teen sensation we can see that a girl can blossom. If the audience read the magazine then they can blossom too. This is the proffered reading of the magazine. In which you can become a fashionable young teen if you purchase the magazine.
  • 5. Indexical signs The costume and makeup of the front cover is very fashionable and natural looking. This shows that the magazine inspires the costumer that natural beauty should shine through. When buying the magazine they will see the secrets of being young and fashionable. Which they want to find out from the fashionable main image on the front of the cover. The lighting is studio lit and this makes her look bright and positive. The is an indexical sign because it shows they represent a bright future and you will be glowing from all the entertainment. This could be interepted as a bad thing and is the oppositional reading of the magazine , in that girls focus more on fashion and looking good so that they can be like their inspirations.
  • 6. Genre Pop This magazine has a clear indication of pop music magazine features through again the act on the front, Taylor Swift known famously for her pop songs. The cover lines of the magazine are stereotypically aimed at the target audience of this magazine as the themes is men, latest fashions and trends.
  • 7. Iconic signs The masthead of ‘girlfriend’ is an iconic sign as it will be on every issue produced. The saying ‘girlfriend’ is used for and by stereotypical females, so clearly shows the target market. The fact that it is superimposed over the main image shows that the magazine wants the mats head to stand out. The typography of the mast head is sans sarif and shows the magazine is very informal. This applies to the fact the target audience is younger.
  • 8. Symbolic signs The symbolic image of Taylor taking a photo with a vintage camera not only relates to the cover line ‘Taylors private tour pics’, but also its very in fashion to have a good photography camera. The ‘selfie’ is very popular with teens at the moment therefore she is on top the latest fashions.
  • 9. Indexical signs An indexical sign of this magazine is the colour scheme of light purple and black. This colour is often related as a very girly colour so therefore the issue is stereotypically related to women. As the pop genre is usually aimed at a young teenage target age and Taylor Swift is very popular with that particular age, this magazine has been aimed at them. Another indexical sign is the bright studio lighting this showing the bright future ahead and also making the main image look fashionable and important. Through the use of direct address, Taylor Swift is seen as an authority figure. This inspiring the readers to be the best they can be.
  • 10. Different readings The preferred reading of this magazine is that you can become successful and fashionable through buying the magazine. The use of the main image of Taylor Swift will inspire that age group. As Taylor was a successful teenage pop star so will inspire the target audience with her story. The oppositional reading of the magazine is that girls spend too long on their makeup and aren’t inspired to make a difference. By buying the magazine teens, at an age of important educational matters, are distracted by makeup, fashion and boys.
  • 11. Contents (genre) Pop You can see the genre of pop through the acts that are featured on the page. Both ‘Cher Lloyd’ and ‘one direction’ are artists in the ‘pop’ category. The typical audience that follows the pop genre are teenagers aged 12-17. therefore the contents featured in the magazine are subjects that will appeal to that specific age range. Things such as shopping, gossip and boys. Clearly advertised on the front of the magazine so that they purchase it for that purpose.
  • 12. Iconic signs The iconic sign on the contents page is the ‘top of the pops’ logo. That is shown on the front cover on the contents. The layout of the contents page is the same in each magazine so the whole contents page is an iconic feature of the magazine brand. ‘Inside the mag’ is an iconic phrase that features on the tops of every contents page.
  • 13. Symbolic signs The layout of the magazine is symbolic because through the typography on the top of each section. Its symbolic because people relate the heart to love, therefore they understand what they mean when they say they ‘heart ‘ something. Another way to interpret this is the slang term ‘I heart this’ that is commonly used by the target age group. This will mean the readers can relate to the slang and gives a ‘relaxed’ feeling to the rest of the magazine.
  • 14. Indexical signs The indexical signs of this contents page is the colour scheme, through using colours such as pinks and purples. By doing this we can see that this aimed at stereotypical girls through the use of feminine colours. The use of images on the page shows the kind of contents in the magazine such as boy bands and fashion. The use of boy bands shows the interest in this genre of music of this particular age range, with rising boy band one direction.
  • 15. Different readings The preferred reading of this magazine is that girls can see the latest gossip and become more fashionable through the latest tips and hints. The oppositional reading of the magazine is that girls spend too long on their makeup and aren’t inspired to make a difference. By buying the magazine teens, at an age of important educational matters, are distracted by makeup, fashion and boys.
  • 16. Genre Pop This contents page is of the pop genre. You can see this from the bright colours used to attract the younger age range. The use of teenager that is around the same age as the target market helps to the readers relate to the magazine. The subjects that are used in the contents of the magazines, such as celebrity gossip, will appeal to the target audience.
  • 17. Iconic signs The iconic signs of this contents page is the picture of the front cover with the ‘pop’ looking big on the page. This helps the readers know that the magazine has a theme. Many of the other issues have a similar theme of ‘popping’ colours throughout. This will help the audience relate in that they have a constant steady flow throughout the magazine.
  • 18. Symbolic signs The symbolic signs of this page is the excited smile. It gives the impression that the page and content is really exciting and new. The smile is culturally learnt to relate to excited news. Another is the layout, the superimposed text over the girl shows a more informal approach and relaxes the readers. This is the preferred reading of the magazine.
  • 19. Indexical signs The indexical sign of this page is the costume of the girl. As she is wearing summer clothing of shorts and a shirt this shows the summer issue, that relates to this magazine. The images feature throughout the magazine and give the ‘summer vibe’. Another is colour scheme. They have picked very summery colours, such as yellow and hot pinks. This also relates to the ‘summer issue’ of the magazine.
  • 20. Different readings The preferred reading of this page is that girls are relaxed and having fun, whilst being up to date with music and fashion over the summer. The oppositional reading of this piece of work is that girls spend too much time of their music and fashion than more important things eg studies.
  • 21. Double page spread (genre) Pop This double page is from the pop genre because of the bright colours. These bright colours are used to attract a certain audience of teens. You can see that it is pop genre also from the type of people subjected in the magazine. In this case ‘Cher Lloyd’.
  • 22. Iconic signs The iconic sign of this double page spread is the image of ‘Cher Lloyd’. The image represents the teenage love to rebel and will inspire the readers to stand out for the crowd. Cher Lloyd is known for going on the Xfactor, she will also inspire others to follow their dream and is an inspiration to the readers.
  • 23. Symbolic signs The symbolic sign of this magazine is the use of pinks as a main colour scheme on the page. Pink is usually related to girls and the girls will feel empowered by the picture and rebel like their idol ‘Cher Lloyd’.
  • 24. Indexical sign The indexical sign of this magazine is the body language of ‘Cher Lloyd’. Her shocking face shows that the story is gossip and will make readers want to read it. This shows that the magazine is full of hot gossip and will be a recurring theme throughout the magazine. This will appeal to readers at the age of 12-17.
  • 25. Different reading The preferred reading of this magazine is that girls will be inspired to be different and stand out of the crowd when seeing cher lloyds picture. The oppositional reading is that girls will become rebels and badly behaved instead of focusing on studies.
  • 26. genre Pop The genre of this is pop. You can see this from choice of person to feature on the page, and the use of speak bubbles shows chatty talking. Something popular in pop magazines.
  • 27. Iconic sign The iconic sign of this page is the photos of pixie lott. The pictures are the main focus of the page and show a bright happy face. This shows that the magazine is popular and is the iconic brand that the magazine is going for.
  • 28. Symbolic signs The symbolic sign of this magazine is the use of light blue, the blue makes the page look soft and gentle. This shows the personality of ‘pixie lott’. That is calm and a sweet personality. The perfect use of a pop star instead of a diva, the usual stereotype of a pop star. Using the colour blue says that she is very immature and maybe too young for the industry, this is the oppositional reading of the magazine.
  • 29. Indexical signs The indexical sign of this magazine is the use of polaroid photos in the layout. the polaroid is very popular with the teens of today so the use of fashionable images will appeal to the readers. This also shows that the magazine is fashionable. This is the preferred reading of the magazine.;