Seriously Social    Leveraging Social Media                               focus                                  on       ...
newadvertising.org/wordpress/wp-content/uploads/2010/08/the-social-network.jpg
=   51%
51%
50% log in every day
AverageFacebook User - 130 friends - 8 friend requests a month - spends 15 hours a month on Facebook - visits Facebook 40 ...
what can you DOwith a Facebook Page?
link to your videos & pics
link to your blog posts
Facebook =    Engaging         flickr.com/photos/ameotoko/4334357860/
Plans &Strategies        flickr.com/photos/stargardener/4610115463/
set some  goalsflickr.com/photos/sockrotation/4039832775/
flickr.com/photos/afagen/5133070639/
Insights!
flickr.com/photos/jzawodn/6495653/Do this #1
Do this #2
Don’tbe aWeiner         flickr.com/photos/talkradionews/5716593223/
So ... studentaffairs.stanford.edu/sites/default/files/haas/Facebook_icon.png        lavrusik.com/wp-content/uploads/2010/0...
RealWork!
Realconnect ions!
Realengage ment!
RealPatrons
RealROI!
RealFun!
RealLibrary!
Questions?
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
Seriously Social - Leveraging Social Media: Focus on Facebook
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Seriously Social - Leveraging Social Media: Focus on Facebook

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Seriously Social - Leveraging Social Media: Focus on Facebook

  1. 1. Seriously Social Leveraging Social Media focus on FacebookDavid Lee King | Topeka & Shawnee County Public Library | davidleeking.com
  2. 2. newadvertising.org/wordpress/wp-content/uploads/2010/08/the-social-network.jpg
  3. 3. = 51%
  4. 4. 51%
  5. 5. 50% log in every day
  6. 6. AverageFacebook User - 130 friends - 8 friend requests a month - spends 15 hours a month on Facebook - visits Facebook 40 times a month - each visit lasts about 23 minutes - connected to 80 pages, groups, & events
  7. 7. what can you DOwith a Facebook Page?
  8. 8. link to your videos & pics
  9. 9. link to your blog posts
  10. 10. Facebook = Engaging flickr.com/photos/ameotoko/4334357860/
  11. 11. Plans &Strategies flickr.com/photos/stargardener/4610115463/
  12. 12. set some goalsflickr.com/photos/sockrotation/4039832775/
  13. 13. flickr.com/photos/afagen/5133070639/
  14. 14. Insights!
  15. 15. flickr.com/photos/jzawodn/6495653/Do this #1
  16. 16. Do this #2
  17. 17. Don’tbe aWeiner flickr.com/photos/talkradionews/5716593223/
  18. 18. So ... studentaffairs.stanford.edu/sites/default/files/haas/Facebook_icon.png lavrusik.com/wp-content/uploads/2010/04/twitter.png
  19. 19. RealWork!
  20. 20. Realconnect ions!
  21. 21. Realengage ment!
  22. 22. RealPatrons
  23. 23. RealROI!
  24. 24. RealFun!
  25. 25. RealLibrary!
  26. 26. Questions?
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