Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Why It Pays To Be Likeable (Likeable Florists)
1. #JustBecause#Cclv2013
Why It Pays To
Be Likeable
@DaveKerpen, CEO, @LikeableLocal
September 2013
Author of 2 @LikeableBook’s
dave@likeable.com
SlideShare.com/DaveKerpen
7 Simple Social Media Concepts To Drive Results
5. #JustBecause#Cclv2013
7 Simple Social Media
Concepts to Drive Results
Listen.
Tell. Don’t Sell.
Advertise. (Better).
Provide Value.
Be Grateful.
Surprise and Delight.
Respond.
19. #JustBecause#Cclv2013
Every Brand Has
Many Stories to Tell.
Your humble beginnings
Employee challenges
Community & charity partnerships
Inside the lives of leadership
Customer stories: weddings, engagements, births
20. #JustBecause#Cclv2013
Use Social & Online Tools
to Tell Your Story.
Website
Online Video
Webinars
eBooks & Whitepapers
Tweets
Pictures
Social Networks
“For sale: Baby shoes. Never worn.”
- Ernest Hemingway
28. #JustBecause#Cclv2013
A true leader always keeps an element of
surprise up his sleeve, which others cannot
grasp but which keeps his public excited and
breathless.
-Charles de Gaulle
Surprise and Delight.
31. #JustBecause#Cclv2013
“I would maintain that thanks are the highest
form of thought, and that gratitude is happiness
doubled by wonder.
- GK Chesterton
Be Grateful.
34. #JustBecause#Cclv2013
Listen first and never stop listening.
Share and inspire
stories.Advertise better.
Give away value.
Be grateful.
Respond to everyone.
Surprise and
delight.