IBM Smart Business Desktop Cloud - How to optimise the ROI from your desktop virtualisation project.

IBM Global Technology Services

IBM Smart Business Desktop Cloud

How to optimise the ROI from your desktop virtualisation
p y p
project?

Darryl Miles, Information Technology Solution Architect


Agenda

Drivers for change & promised benefits
What is the right approach, which model(s) is right for your
organisation
Why your CFO likes the idea of desktop virtualisation
An approach to desktop virtualisation (lesson’s learnt)
The hosted alternative - IBM Smart Business Desktop Cloud
Case Study
Demonstration
Q&A

2


The key challenges in managing a desktop environment
Heterogeneity Data Availability Security Threats

Multiple brands, Apps & Operating Systems
Multiple brands, Apps & Operating Systems preventive/proactive vs. theft, viruses
Data loss from
Data loss from
hardware
hardware
failure
failure
Are desktops
Are desktops
backed up?
backed up?
Upgrades & P t h
U d Patches

Data migration
Data migration
every lifecycle
every lifecycle
Lost productivity
Lost productivity

Under-staffed IT Dept. Total Cost of Ownership Low Resource Utilization
70% of TCO is AFTER acquisition
Distributed desktops ($4000** / user/ year)
consume IT time/money

IT Support Time
Time*

Applies to hardware &
software (fewer licenses
purchased vs. 1-to-1)
**Gartner
**Gartner

*Source: 2003 Intel IT Average Quarterly Spending on Desktop PC Support
*Source: 2003 Intel IT Average Quarterly Spending on Desktop PC Support 3


The mounting challenges of a desktop environment can be
g g p
addressed with client virtualisation

PC security challenges
it h ll Something has to
Data/infrastructure risks change….quickly
Patch compliance
Regulations
Client Virtualization
Infrastructure complexity
Multiple platform models
offers :
Refresh cycles Enhanced security
Standardization and availability
Rising management costs
g g Reduced complexity
Deployment Lower TCO
Support
Controlling/tracking IT assets Increased
Unpredictable IT costs availability,
Distributed workforce productivity and
Outsourcing and off-shoring user access
Mobile and remote workers

4 4


Client consolidation or virtualisation leverages virtualisation to move
compute power from PCs to a centralised, server-based environment

Characterised by:
Thin clients
Higher levels of security and resilience
Improved backup and recovery
Reduced cost and complexity associated with
managing the “close-to-the box” user environment

Client virtualisation: the next big cost reduction opportunity area
The vast majority of companies in a recent poll indicated they currently
have some sort of virtualisation pilot in progess
The majority believe virtualisation will be deployed to the desktop very
soon
A significant number of those are in the process of testing virtual
machines for their desktop applications…using integration and
management software

According to Gartner, “...thin clients can be 41% less expensive to run than unmanaged PCs”
5


Agenda

organisation
Case Study
Demonstration
Q&A

6


Client Consolidation Choices

Shared Services Workstation Blade Virtual Client Streaming Services
keyboard, mouse, display, network keyboard, mouse, display, network keyboard, mouse, display, network keyboard, mouse, display, network

Thin Client
Thin Client Thin Client Thin Client

Client
Users
Application
User User User User
& Desktop p
view
Client Client
Application Application &
& Desktop Desktop View
View
x3550, x3650
3550 3650
Blades or Shared Blades or Streaming
Client
Dedicated
Rack-
Services Blade Rack- Virtual Client or blades Application &
Service
Blades
based based Desktop View
Servers Servers

Published Desktop Physical 1:1 Virtual Machines Streaming
1:1 dedicated blade Up to 100:1 (quad-core) One to many broadcast
Up to 250:1 (quad-core)
Highest $/user Cost Full desktop experience One OS with Apps
One OS and Apps.
App.
App compatibility Choice of OS High fault isolation
Least fault isolation
For power users Good Security & TCO Highly replicable
More difficult to deploy
& manage Locked down / highly
Datacenter security Leverage existing skills
managed desktop 7


Key Questions – What are the business and technical drivers

What are the business drivers for What are the key financial
y
change? concerns?
Cost Reduction? Capital Cost?
Security? Total Cost of Ownership?
Mobility? Return on Investment?
Where are users located? What networking is available?
Branch office (LAN)? Pervasive?
Dispersed (WAN)? Reliable?
Mobile / Offline? Robust?
What are the types of Security / Compliance
applications? What are the client’s security
High-end (engineering, multi-media)? concerns?
?
Peripherals? What are current compliance
Standard office apps?
pp issues?
Legacy apps?
8


Use Case Spectrum
No solution can fully achieve all objectives. Therefore, it s very important to
objectives Therefore it’s
understand what are your client’s workstation requirements.
Traditional PC

Workstation Blade

Streamed OS

Virtual Client with TCX (following slide)

Shared Services (Terminal Services/Citrix) Microsoft & Citrix improving RDP/ICA (next slide)

15% 15% 30% 30% 10%

Task workers Task workers Knowledge workers Knowledge Engineering Knowledge
Limited Standard/Adv. Limited multimedia workers (CAD) workers
Customization/ Customization/ and device Standard/Adv. Traders Mobile
apps apps redirection multimedia and disconnected
device redirection

9


A range of companies are focused on improving the user
experience with thin-client technologies

Wyse - TCX (next slide) – USB multimedia, rich sound
USB, multimedia
Microsoft’s own RDP improvements:
RDP 5.1 – 24bit colour and sound
RDP 5.2 – with Win2K3, local resource mapping, session directory
RDP 6.0 – with Vista, individual programs, multi-monitor, large desktop
support,
support TLS support
RDP 6.1 – with Win2K8, Vista SP1, XP SP3, improved printing
RDP 7.0 – in Win2K8 R2, Win7 - remote GDI, DirectX 10.1/DXGI 1.1,
Direct2D,
Direct2D Aero Glass experience Flash Silverlight Windows Media Player
experience, Flash, Silverlight,
content
Citrix’s ICA improvements:
SpeedScreen (now called HDX) - MediaStream, Realtime (improve
realtime comms), 3D (optimise 3D graphics)
Smartcards, PDA Sync
VMware – PC over IP (Teradici) to demo in VMworld 2009 in a few
weeks time
10


Fixing the things that ‘just don’t work’

Wyse Virtualization software with
Collaborative Processing Architecture (CPA)

USB Device Poor Poor Sound
Not Multimedia Performance
Recognized Performance
P f

TCX Multi-display™ TCX USB Virtualizer™ TCX Multimedia™ TCX Rich Sound™
• Enables natural behavior for • Virtualizes USB ports to OS • Enables rich multimedia • Bi-directional sound support
multiple displays on VM, enabling use of display, improves server for Virtualized environments.
• Correctly positions dialogs USB peripherals, including scalability • Enables speech recognition,
• Places applications on scanners, CD/DVD reader / • Accelerates Mpeg1, Mpeg2, dictation, VoIP and Unified
specific screens writers, webcams, hand- WMV, Mpeg4 Part 2, XVID, Communications applications
helds,
helds and printers
printers. Divx, AC3, AAC, MP3, WAV,
Divx AC3 AAC MP3 WAV
WMA media types.

11


Agenda

organisation
Case Study
Demonstration
Q&A

12


Traditional PC Cost breakdown
T diti l C tb kd

$ 5 8/
$1518/Year Per U
User

Disposal = $30 Power = $93

Hardware = $250
MACs = $259
Server, Storage,
and Software
$95

Deskside Operations = $426
Support
$365

* Cumulative results from eight (8) independent TCO studies with over 520K PCs and past 5 years
of Gartner TCO studies.
13


What are the projected cost savings from desktop
virtualisation? Potential TCO Savings
of up to 40%
to

Disposal Power 30-40%

Hardware 20%
MACs =
Server, St
S Storage,
and Software
up to 15%

85%

50-70%
Deskside TCO Analysis Operations
Support
* Cumulative results from eight (8) independent TCO studies with over 520K PCs and past 5 years
of Gartner TCO studies.
14


Agenda

organisation
Case Study
Demonstration
Q&A

15


An approach for desktop virtualisation (lesson’s learnt)

Full support from the business (and expectations of any user workstation changes)
Develop a business case with a view of the total cost of ownership
Don t
Don’t take the same approach as server virtualisation – technology driven
Don’t assume one size fits all (understand your users)
Ensure you pilot, pilot, pilot and get appropriate end user buy-in
Interview users (face to face) at the end of the pilot
I t i (f t f ) t th d f th il t
Ensure sufficient time for application integration (and likely requests for some
application updates)
Sufficient end-user training

Knowledge Workers Branch Workers Developers Mobile Workers
16


IBM Smart Business Cloud Services: A phased delivery
y
approach which enables gradual IT transformation

Assess Design Build
B ild Run Host

½ Day Planning Storage Network Application End user Build, Pilot Managed Hosted
Workshop Needs assessment assessment profiling and deploy Services Services

PLAN, ASSESS, VALIDATE & PoC

•How to apply
virtual
computing DESIGN SOLUTION PILOT/DEPLOY MANAGE
•Potential value
•Technical Feasibility and Design for Deployment •Customization to User •Ongoing
•Potential
Images and/or Applications systems
adopters •IBM Global Services Methods standard approach
•Implementation of production
operation and UTILITY
•Roadmap
p •Creation of Use Cases and Architecture design
g management
infrastructure SERVICES
•Next Steps
•Increased number of users •Ultimate in
desktop
provisioning
•Low capital
expense

An end-to-end integration of hardware, software and services
17


Half-Day Client Workshop Agenda (example)

8:45 Introductions and Objectives of Workshop
j p
9:00 Options for virtualisation and real life demo
Pros and cons of shared services, virtual desktop & heterogeneous
environments
Demo
10:00 Objectives, pain points and goals
10:30 Segmentation of users and their requirements for IT
Segment end user groups and their IT requirements
Target users, IT needs and solution options
11:30 Working Lunch
12:00 Expected value of virtualisation and roadmap
Current costs, expected costs and potential savings
Timeline and solution roadmap based on client’s priorities
Scope of potential pilot scenario
S f t ti l il t i
1:30 Next Steps

Workshop Output: Assessment of the value of virtualisation in your environment and a
high level solution roadmap that fits the priorities of your organisation
18 18


UProf – Tools for Assessing Customer Environments

IBM User Profiling (Uprof) collects a wide variety of information from
physical desktops and generates reports on it to characterise desktop
usage pattern. Uprof is used to assist virtual infrastructure sizing and
solution selection for P2V (physical to virtual) desktop transformation
Key Features
Lightweight workstation activity collection agent
Data warehousing solution to process and store large amount of data
Leverage leading BI tool IBM Cognos to generate reports
15 out of box reports on CPU, memory, disk IO and network IO
p y
Support custom report on about 100 metrics
User class level data aggregation assists the virtual infrastructure sizing
on hybrid client consolidation solutions for different user classes
y
Report drill-down/drill-up allows the consultants to find potential resource
consumption spike for more accurate sizing
multi tenancy
multi-tenancy design enables a hosted report server for multiple
engagements – save tool deployment effort and cost

19


Agenda

organisation
Case Study
Demonstration
Q&A

20


IBM Smart Business Desktop Cloud - Desktops on Demand
Mobile and wireless Portals
Provides real-time, convenient Delivers a single point of
access using a wide range of personalized access to
device and network types applications, content,
processes and people
Partners

Suppliers

Rich
clients Collaboration
Simplifies customer,
customer
employee, supplier and
partner interaction with
Transaction content, applications and
workers people to improve
Virtualized li t/d kt
Vi t li d client/desktop management t communication
Developers
Actively manages a diverse desktop environment
through server-based client technology
21


Agenda

organisation
Case Study
Demonstration
Q&A

22


Case St d Asgard Wealth Solutions
C Study: A d W lth S l ti

Company Background:
p y g IBM Solution:
Asgard Wealth Solutions is one of Australia's Plan, design and implement IBM’s innovative and
largest financial services groups (part of St unique Virtual Infrastructure Access service
George Group) Citrix XenDesktop Enterprise Edition
Supports 4,000 financial advisers
pp , VMware VDI
$40 billion of superannuation, retirement and Thin-Clients
investment savings for more than 400,000
VMware Hosts
investors
700 staff across Australia and operations centre
ff
in Perth Customer Value and Expectations:
Secure development environment for disperse
Business needs / Challenges: developers, testers and users across Australia and
Continue to deliver quality and innovative overseas
solutions to financial advisors, by improving Improve access to resources anywhere, anytime
access to development resources across Lower maintenance and support costs via remote
Australia and overseas
desktop management and user support
Need end user environment that can support Flexible d
Fl ibl and scalable i f
l bl infrastructure to support peaks
k
developers, testers, users without local support troughs of resource demands
staff
Solution must be secure, meet performance
demands required by developers provide remote
developers,
desktop management & support, flexible and
scalable
23


Agenda

What is the right approach, which model(s) is right for
your organisation
The hosted alternative - IBM Smart Business Desktop
Cloud
Case Study
Demonstration – In the showcase area
Q&A

24


Questions

25


IBM Contact Info

Contacts
Mark Davenport
GTS Sales Manager
Phone 9-359-2446
Email markdav@nz1.ibm.com
Kirk Abbott
Sales Leader
gy
Phone 3-372-8952
Email kabbott@nz1.ibm.com

IBM Desktop Virtualisation Case Studies & White Papers
http://www-935.ibm.com/services/nz/cio/outsourcing/via/
http://www-935 ibm com/services/nz/cio/outsourcing/via/

26


Trademarks and disclaimers

Intel, Intel logo, Intel Inside, Intel Inside logo, Intel Centrino, Intel Centrino logo, Celeron, Intel Xeon, Intel SpeedStep, Itanium, and Pentium are trademarks or registered trademarks
, g , , g , , g , , , p p, , g
of Intel Corporation or its subsidiaries in the United States and other countries./ Linux is a registered trademark of Linus Torvalds in the United States, other countries, or both.
Microsoft, Windows, Windows NT, and the Windows logo are trademarks of Microsoft Corporation in the United States, other countries, or both. IT Infrastructure Library is a
registered trademark of the Central Computer and Telecommunications Agency which is now part of the Office of Government Commerce. ITIL is a registered trademark, and a
registered community trademark of the Office of Government Commerce, and is registered in the U.S. Patent and Trademark Office. UNIX is a registered trademark of The Open
Group in the United States and other countries. Java and all Java-based trademarks are trademarks of Sun Microsystems, Inc. in the United States, other countries, or both. Other
company, product, or service names may be trademarks or service marks of others. Information is provided "AS IS" without warranty of any kind.

The
Th customer examples described are presented as ill t ti
t l d ib d t d illustrations of h
f how th
those customers h
t have used IBM products and th results th may h
d d t d the lt they have achieved. A t l environmental
hi d Actual i t l
costs and performance characteristics may vary by customer.

Information concerning non-IBM products was obtained from a supplier of these products, published announcement material, or other publicly available sources and does not
constitute an endorsement of such products by IBM. Sources for non-IBM list prices and performance numbers are taken from publicly available information, including vendor
announcements and vendor worldwide homepages. IBM has not tested these products and cannot confirm the accuracy of performance, capability, or any other claims related to
non-IBM products. Questions on the capability of non-IBM products should be addressed to the supplier of those products.

All statements regarding IBM future direction and intent are subject to change or withdrawal without notice, and represent goals and objectives only.

Some information addresses anticipated future capabilities. Such information is not intended as a definitive statement of a commitment to specific levels of performance, function or
delivery schedules with respect to any future products. Such commitments are only made in IBM product announcements. The information is presented here to communicate IBM's
current investment and development activities as a good faith effort to help with our customers' future planning.

Performance is based on measurements and projections using standard IBM benchmarks in a controlled environment. The actual throughput or performance that any user will
experience will vary depending upon considerations such as the amount of multiprogramming in the user's job stream, the I/O configuration, the storage configuration, and the
workload processed. Therefore, no assurance can be given that an individual user will achieve throughput or performance improvements equivalent to the ratios stated here.

Prices are suggested U.S. list prices and are subject to change without notice. Starting price may not include a hard drive, operating system or other features. Contact your IBM
representative or Business Partner for the most current pricing in your geography.

Photographs shown may be engineering prototypes. Changes may be incorporated in production models.

© IBM Corporation 1994-2009. All rights reserved.
References in this document to IBM products or services do not imply that IBM intends to make them available in every country.

Trademarks of International Business Machines Corporation in the United States, other countries, or both can be found on the World Wide Web at
http://www.ibm.com/legal/copytrade.shtml.

27


Additional Case Studies

28


Auto Teile Unger - large auto repair retailer with distributed
g g
outlets

Business challenge
Enable rapid business expansion – 50 branches per year in Europe
Eliminate clumsy old infrastructure that requires up to 4 PCs at each employee
workplace to access different applications on different networks
Enable mobility – client has 12,000 employees in 600 branches, plus 600 in HQ
Increase flexibility
Reduce operating costs
Solution Why IBM
Citrix Presentation Server (centralized and local in branches)
Trusted Advisor for
MS Exchange/Active Directory/DNS/DHCP (clustered) End-User
New standard client i
N t d d li t image, i l automated rollout and software di t ib ti
incl. t t d ll t d ft distribution environment
i t
Systems Mgmt based on IBM-Director virtualisation
Email archiving Ability to provide
technical expertise
and business case
Benefits calculation
Transforming branch offices from fat to thin clients
End to End view of
Reducing equipment power consumption and office space req’mts the end user
Increasing speed and flexibility in establishing new branch offices environment
Staff uses any workstation to access any application, with single sign-on

34 29


Erste Bank - trading floor back-office virtualization

Business Challenge 2008
Global CEO Study | April 2008
Why
Wh IBM
Management of multi-country/location operations. Trusted Advisor for End-
Competitive differentiation needed to maintain leadership. User environment
Need for End User accessibility from any location, any time while transformation and
maintaining highly secure environment. implementation.
i l t ti
Capability to provide an
Solution
End-to-End solution.
Highly available integrated IBM BladeCenter hardware combined with Deep technical expertise
p p
open standard based virtual client software. backed by over 35 years of
Leverage IBM virtualisation expertise and services in on-going virtualization
management support. implementation experience.

Benefits
Enable team collaboration managing 250 employees scattered across
subsidiaries in Eastern Europe.
Centralized administration of applications and data for greater control
and security.
Provides trader back-office employees the flexibility to work from
anywhere.

30 30


Pike County Schools delivers a modern education to its students without
incurring modern costs…with help from IBM

Business challenge:
g
With 27 educational facilities, Pike County Schools struggled to keep modern
computing systems available to all students across the district. And this struggle only
grew more difficult when recent budget cuts reduced the school district’s funds by 80 “We no longer worry
percent. Committed to delivering a quality education to all of its students, Pike about what hardware is
County Schools needed a new computing system that could bypass the limitations in h
i the school as much.
h l h
of its hardware.
We also no longer worry
about the applications or
Solution: processes that the
IBM Global Technology Services, after a number of meetings with the client
Services client,
schools are using
h l i
designed a virtual workstation environment. The new solution moves the client’s
application infrastructure from the local systems to a remote operating because they are the
environment. Users can then access these school applications either via a Web same for everyone.”
browser or using a special CD that bypasses the typical boot processes of the — Maritta Horne, chief information
workstation to access the remote systems.
k t ti t th t t officer and director of technology,
Pike County Schools
Solution components:
Benefits:
Improved the functionality of computer systems for 64 percent of the cost of IBM Smart Business
replacing th outdated h d
l i the td t d hardware Desktop Cl d
D kt Cloud
Enabled the district to use workstations longer and bring outdated equipment
back online while supporting newer software and systems
Helped the district deliver the same quality of education to students across the
county, regardless of the availability of hardware
y g y

31 31

IBM Smart Business Desktop Cloud - How to optimise the ROI from your desktop virtualisation project.

Recommended

Recommended

More Related Content

What's hot

What's hot (17)

Viewers also liked

Viewers also liked (13)

Similar to IBM Smart Business Desktop Cloud - How to optimise the ROI from your desktop virtualisation project.

Similar to IBM Smart Business Desktop Cloud - How to optimise the ROI from your desktop virtualisation project. (20)

More from Vincent Kwon

More from Vincent Kwon (20)

Recently uploaded

Recently uploaded (20)

IBM Smart Business Desktop Cloud - How to optimise the ROI from your desktop virtualisation project.