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How to use Social Media
   for your Business




                Webscape Marketing
              Social Media, SEO & Online
Background
• Josh Whiten, owner of Webscape
  Marketing
• Based in Folkestone’s Creative
  Quarter
• Digital marketing - SEO, PPC,
  social media, email marketing

                     Webscape Marketing
                   Social Media, SEO & Online
Webscape Marketing
Social Media, SEO & Online
A show of hands...



             Webscape Marketing
           Social Media, SEO & Online
1 of 10




    You don't have to be a fan
    of social media yourself to
      use it for your business


                      Webscape Marketing
                    Social Media, SEO & Online
2 of 10




      Think about why people
          use social media


                     Webscape Marketing
                   Social Media, SEO & Online
3 of 10




    If you want to rank well on
     Google then get active on
            social media

                      Webscape Marketing
                    Social Media, SEO & Online
4 of 10




          Don’t just talk about
          yourself; share, share
               and share

                          Webscape Marketing
                        Social Media, SEO & Online
5 of 10




          Get engaged!



                    Webscape Marketing
                  Social Media, SEO & Online
6 of 10




          Make life easier with a
            content strategy


                          Webscape Marketing
                        Social Media, SEO & Online
7 of 10




          Make them an offer



                       Webscape Marketing
                     Social Media, SEO & Online
8 of 10




          Use a consistent
           tone of voice


                       Webscape Marketing
                     Social Media, SEO & Online
9 of 10




          Experiment with
               social


                      Webscape Marketing
                    Social Media, SEO & Online
10 of 10




             Measure results;
           don’t chase numbers


                         Webscape Marketing
                       Social Media, SEO & Online
www.webscapeseo.com
  @webscapeseo


             Webscape Marketing
           Social Media, SEO & Online

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How to use Social Media for your Business

  • 1. How to use Social Media for your Business Webscape Marketing Social Media, SEO & Online
  • 2. Background • Josh Whiten, owner of Webscape Marketing • Based in Folkestone’s Creative Quarter • Digital marketing - SEO, PPC, social media, email marketing Webscape Marketing Social Media, SEO & Online
  • 4. A show of hands... Webscape Marketing Social Media, SEO & Online
  • 5. 1 of 10 You don't have to be a fan of social media yourself to use it for your business Webscape Marketing Social Media, SEO & Online
  • 6. 2 of 10 Think about why people use social media Webscape Marketing Social Media, SEO & Online
  • 7. 3 of 10 If you want to rank well on Google then get active on social media Webscape Marketing Social Media, SEO & Online
  • 8. 4 of 10 Don’t just talk about yourself; share, share and share Webscape Marketing Social Media, SEO & Online
  • 9. 5 of 10 Get engaged! Webscape Marketing Social Media, SEO & Online
  • 10. 6 of 10 Make life easier with a content strategy Webscape Marketing Social Media, SEO & Online
  • 11. 7 of 10 Make them an offer Webscape Marketing Social Media, SEO & Online
  • 12. 8 of 10 Use a consistent tone of voice Webscape Marketing Social Media, SEO & Online
  • 13. 9 of 10 Experiment with social Webscape Marketing Social Media, SEO & Online
  • 14. 10 of 10 Measure results; don’t chase numbers Webscape Marketing Social Media, SEO & Online
  • 15. www.webscapeseo.com @webscapeseo Webscape Marketing Social Media, SEO & Online

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