Laura Kimball - How To Give & Get Value from a Power User Community

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Social Fresh Conference

@lamiki
#socialfresh
Laura Kimball
@lamiki
#socialfresh
HOW TO GIVE & GET VALUE FROM A POWER USER COMMUNITY

@lamiki
#socialfresh
@lamiki
#socialfresh

@lamiki
#socialfresh

@lamiki
#socialfresh
CONNECTED
PERSONAL
PASSIONATE
HONEST
AUTHENTIC
CRITICAL

@lamiki
#socialfresh

@lamiki
#socialfresh
YOUR MOTIVATIONS
Word-of- mouth
Social Activation
Innovation
New Products
Insights
Research,
Feedback

@lamiki
#socialfresh
THEIR MOTIVATIONS
INSIDER ACCESS SHARETHEIR OPINIONS
OPPORTUNITY TO INFLUENCE THE COMPANY
EXCLUSIVE OFFERS & PERKS
SEEING RESULTS RECOGNITION & SMALL THANK YOUS

@lamiki
#socialfresh
Laura Kimball / @lamiki
HOW THE MAGIC HAPPENS

@lamiki
#socialfresh
PLATFORM & PARTNER

CULTIVATE COMMUNITY
@lamiki
#socialfresh

@lamiki
#socialfresh
DELIVER ON YOUR PROMISES

@lamiki
#socialfresh
HOW TO GET & GIVE VALUE
1.Who are your power users?
2.What value are you looking to get from them?
3.What will they want in exchange?
4.What tools and resources do you need?
5.How can you continue to cultivate this community?
6.Are you delivering on what you promised?

@lamiki
#socialfresh
Not sure what they want? Just ask.

@lamiki
#socialfresh
THANK YOU
Laura Kimball
@lamiki
laura_kimball@htc.com
elevate.htc.com

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Brian Fanzo and Jennifer Watson - Social Video Workshop

Brian Fanzo and Jennifer Watson - Social Video Workshop

Ryan Cohn - Facebook Ads Workshop

Ryan Cohn - Facebook Ads Workshop

Ryan Cohn - Facebook Ads Workshop

Stefanie Cainto - Social Engagement Workshop

Stefanie Cainto - Social Engagement Workshop

Stefanie Cainto - Social Engagement Workshop

Madeline Moy - Micro Communities in Social

Madeline Moy - Micro Communities in Social

Madeline Moy - Micro Communities in Social

Tina Starkey - Micro Budget Mega Impact

Tina Starkey - Micro Budget Mega Impact

Tina Starkey - Micro Budget Mega Impact

Chris Marino - Escape The Sea of Sameness

Chris Marino - Escape The Sea of Sameness

Chris Marino - Escape The Sea of Sameness

Zontee Hou - Bionic Consumers

Zontee Hou - Bionic Consumers

Zontee Hou - Bionic Consumers

Recently uploaded

The integration landscape is changing rapidly with the introduction of technologies like GraphQL, gRPC, stream processing, iPaaS, and platformless. However, not all existing applications and industries can keep up with these new technologies. Certain industries, like manufacturing, logistics, and finance, still rely on well-established EDI-based message formats. Some applications use XML or CSV with file-based communications, while others have strict on premises deployment requirements. This talk focuses on how Ballerina's built-in integration capabilities can bridge the gap between "old" and "new" technologies, modernizing enterprise applications without disrupting business operations.

Modernizing Legacy Systems Using Ballerina

Modernizing Legacy Systems Using Ballerina

Modernizing Legacy Systems Using Ballerina

Quantum Leap in Next-Generation Computing

Quantum Leap in Next-Generation Computing

Quantum Leap in Next-Generation Computing

In today's digital world, trust is key to customer relationships, but keeping it is a huge challenge. Customers are well-informed and empowered, quick to change brands if their trust is broken, even if it costs them more. This puts a lot of pressure on organizations to handle trust and safety issues with great care and transparency. The challenge, however, is real. Fragmented solutions have left privacy, legal, and security teams in a perpetual cycle of catch-up, struggling to update privacy notices, manage customer data rights, and answer lengthy security questionnaires—all while trying to prove ROI to the business. It's a thankless job, filled with repetition, tedious tasks, and constant interdepartmental coordination. Combine this with fast regulatory changes and the quick evolution of AI, and it becomes overwhelming. Join this webinar to learn more about TrustArc's new innovative solution Trust Center, the only unified, no-code online hub for trust and safety information built for privacy, security, compliance, and legal teams. Trust Center streamlines your path to compliance, shortens the pre-sales cycle, and reduces both legal and regulatory risks, saving time, effort, and cost. This webinar will review: - Why companies are building unified Trust Centers for a robust privacy program. - How unified Trust Centers streamline sales cycles, ensure regulatory compliance, and reduce operational bottlenecks. - How compliance, legal, security, GRC, and privacy teams benefit from a unified Trust Center in terms of needs, pains, and outcomes. - How TrustArc Trust Center saves time and work while reducing legal, reputational, and compliance risk by effectively managing policies, notices, terms, and disclosures, and providing real-time updates on subprocessors.

TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...

TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...

TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...

Retrieval augmented generation (RAG) is the most popular style of large language model application to emerge from 2023. The most basic style of RAG works by vectorizing your data and injecting it into a vector database like Milvus for retrieval to augment the text output generated by an LLM. This is just the beginning. One of the ways that we can extend RAG, and extend AI, is through multilingual use cases. Typical RAG is done in English using embedding models that are trained in English. In this talk, we’ll explore how RAG could work in languages other than English. We’ll explore French, Chinese, and Polish.

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Introduction to Multilingual Retrieval Augmented Generation (RAG)

MINDCTI Revenue Release Quarter One 2024

MINDCTI Revenue Release Quarter One 2024

MINDCTI Revenue Release Quarter One 2024

💥 You’re lucky! We’ve found two different (lead) developers that are willing to share their valuable lessons learned about using UiPath Document Understanding! Based on recent implementations in appealing use cases at Partou and SPIE. Don’t expect fancy videos or slide decks, but real and practical experiences that will help you with your own implementations. 📕 Topics that will be addressed: • Training the ML-model by humans: do or don't? • Rule-based versus AI extractors • Tips for finding use cases • How to start 👨‍🏫👨‍💻 Speakers: o Dion Morskieft, RPA Product Owner @Partou o Jack Klein-Schiphorst, Automation Developer @Tacstone Technology

DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam

DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam

DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam

UiPathCommunity

Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood

Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood

Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood

Juan lago vázquez

Explore the latest trends and insights on JavaScript usage with Pixlogix's informative blog. Discover key statistics and facts about JavaScript's role in web development, its popularity among developers, and its impact on modern websites. Stay updated with the evolving landscape of JavaScript frameworks and libraries, and learn how they're shaping the future of web development. Gain valuable insights to enhance your JavaScript skills and stay ahead in the digital realm.

JavaScript Usage Statistics 2024 - The Ultimate Guide

JavaScript Usage Statistics 2024 - The Ultimate Guide

JavaScript Usage Statistics 2024 - The Ultimate Guide

Pixlogix Infotech

At its core, the challenge of managing Human Resources data is an integration challenge: estimates range from 2-3 HR systems in use at a typical SMB, up to a few dozen systems implemented amongst enterprise HR departments, and these systems seldom integrate seamlessly between themselves. Providing a multi-tenant, cloud-native solution to integrate these hundreds of HR-related systems, normalize their disparate data models and then render that consolidated information for stakeholder decision making has been a substantial undertaking, but one significantly eased by leveraging Ballerina. In this session, we’ll cover: The overall software architecture for VHR’s Cloud Data Platform Critical decision points leading to adoption of Ballerina for the CDP Ballerina’s role in multiple evolutionary steps to the current architecture Roadmap for the CDP architecture and plans for Ballerina WSO2’s partnership in bringing continual success for the CD

Less Is More: Utilizing Ballerina to Architect a Cloud Data Platform

Less Is More: Utilizing Ballerina to Architect a Cloud Data Platform

Less Is More: Utilizing Ballerina to Architect a Cloud Data Platform

Decarbonising Commercial Real Estate: The Role of Operational Performance

Decarbonising Commercial Real Estate: The Role of Operational Performance

Decarbonising Commercial Real Estate: The Role of Operational Performance

Dubai, known for its towering skyscrapers, luxurious lifestyle, and relentless pursuit of innovation, often finds itself in the global spotlight. However, amidst the glitz and glamour, the emirate faces its own set of challenges, including the occasional threat of flooding. In recent years, Dubai has experienced sporadic but significant floods, disrupting normalcy and posing unique challenges to its infrastructure. Among the critical nodes in this bustling metropolis is the Dubai International Airport, a vital hub connecting the world. This article delves into the intersection of Dubai flood events and the resilience demonstrated by the Dubai International Airport in the face of such challenges.

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf

AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)

AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)

AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)

The presentation was made in “Web3 Fusion: Embracing AI and Beyond” is more than a conference; it's a journey into the heart of digital transformation. The conference a provided a platform where the future of technology meets practical application. This three-day hybrid event, set in the heart of innovation, served as a gateway to the latest trends and transformative discussions in AI, Blockchain, IoT, AR/VR, and their collective impact on the information space.

AI in Action: Real World Use Cases by Anitaraj

AI in Action: Real World Use Cases by Anitaraj

AI in Action: Real World Use Cases by Anitaraj

Following the popularity of “Cloud Revolution: Exploring the New Wave of Serverless Spatial Data,” we’re thrilled to announce this much-anticipated encore webinar. In this sequel, we’ll dive deeper into the Cloud-Native realm by uncovering practical applications and FME support for these new formats, including COGs, COPC, FlatGeoBuf, GeoParquet, STAC, and ZARR. Building on the foundation laid by industry leaders Michelle Roby of Radiant Earth and Chris Holmes of Planet in the first webinar, this second part offers an in-depth look at the real-world application and behind-the-scenes dynamics of these cutting-edge formats. We will spotlight specific use-cases and workflows, showcasing their efficiency and relevance in practical scenarios. Discover the vast possibilities each format holds, highlighted through detailed discussions and demonstrations. Our expert speakers will dissect the key aspects and provide critical takeaways for effective use, ensuring attendees leave with a thorough understanding of how to apply these formats in their own projects. Elevate your understanding of how FME supports these cutting-edge technologies, enhancing your ability to manage, share, and analyze spatial data. Whether you’re building on knowledge from our initial session or are new to the serverless spatial data landscape, this webinar is your gateway to mastering cloud-native formats in your workflows.

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Six Myths about Ontologies: The Basics of Formal Ontology

Six Myths about Ontologies: The Basics of Formal Ontology

Six Myths about Ontologies: The Basics of Formal Ontology

johnbeverley2021

Key topics covered: - Real-world examples of Choreo's comprehensive coverage from application design and deployment, security, scaling, and monitoring - Running different types of workloads, such as web applications, APIs, microservices, integrations, and tasks at scale, and wire them together to deliver seamless omnichannel digital experiences - How Choreo improves the developer experience by eliminating repetition, silos, and redundancy through enhanced discoverability and self-serviceability

Choreo: Empowering the Future of Enterprise Software Engineering

Choreo: Empowering the Future of Enterprise Software Engineering

Choreo: Empowering the Future of Enterprise Software Engineering

Discover the innovative features and strategic vision that keep WSO2 an industry leader. Explore the exciting 2024 roadmap of WSO2 API management, showcasing innovations, unified APIM/APK control plane, natural language API interaction, and cloud native agility. Discover how open source solutions, microservices architecture, and cloud native technologies unlock seamless API management in today's dynamic landscapes. Leave with a clear blueprint to revolutionize your API journey and achieve industry success!

WSO2's API Vision: Unifying Control, Empowering Developers

WSO2's API Vision: Unifying Control, Empowering Developers

WSO2's API Vision: Unifying Control, Empowering Developers

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

Effective data discovery is crucial for maintaining compliance and mitigating risks in today's rapidly evolving privacy landscape. However, traditional manual approaches often struggle to keep pace with the growing volume and complexity of data. Join us for an insightful webinar where industry leaders from TrustArc and Privya will share their expertise on leveraging AI-powered solutions to revolutionize data discovery. You'll learn how to: - Effortlessly maintain a comprehensive, up-to-date data inventory - Harness code scanning insights to gain complete visibility into data flows leveraging the advantages of code scanning over DB scanning - Simplify compliance by leveraging Privya's integration with TrustArc - Implement proven strategies to mitigate third-party risks Our panel of experts will discuss real-world case studies and share practical strategies for overcoming common data discovery challenges. They'll also explore the latest trends and innovations in AI-driven data management, and how these technologies can help organizations stay ahead of the curve in an ever-changing privacy landscape.

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

Vector Search -An Introduction in Oracle Database 23ai.pptx

Vector Search -An Introduction in Oracle Database 23ai.pptx

Vector Search -An Introduction in Oracle Database 23ai.pptx

Remote DBA Services

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Modernizing Legacy Systems Using Ballerina

Modernizing Legacy Systems Using Ballerina

Modernizing Legacy Systems Using Ballerina

Quantum Leap in Next-Generation Computing

Quantum Leap in Next-Generation Computing

Quantum Leap in Next-Generation Computing

TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...

TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...

TrustArc Webinar - Unified Trust Center for Privacy, Security, Compliance, an...

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Introduction to Multilingual Retrieval Augmented Generation (RAG)

Introduction to Multilingual Retrieval Augmented Generation (RAG)

MINDCTI Revenue Release Quarter One 2024

MINDCTI Revenue Release Quarter One 2024

MINDCTI Revenue Release Quarter One 2024

DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam

DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam

DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam

Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood

Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood

Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood

JavaScript Usage Statistics 2024 - The Ultimate Guide

JavaScript Usage Statistics 2024 - The Ultimate Guide

JavaScript Usage Statistics 2024 - The Ultimate Guide

Less Is More: Utilizing Ballerina to Architect a Cloud Data Platform

Less Is More: Utilizing Ballerina to Architect a Cloud Data Platform

Less Is More: Utilizing Ballerina to Architect a Cloud Data Platform

Decarbonising Commercial Real Estate: The Role of Operational Performance

Decarbonising Commercial Real Estate: The Role of Operational Performance

Decarbonising Commercial Real Estate: The Role of Operational Performance

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf

Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf

AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)

AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)

AI+A11Y 11MAY2024 HYDERBAD GAAD 2024 - HelloA11Y (11 May 2024)

AI in Action: Real World Use Cases by Anitaraj

AI in Action: Real World Use Cases by Anitaraj

AI in Action: Real World Use Cases by Anitaraj

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME

Six Myths about Ontologies: The Basics of Formal Ontology

Six Myths about Ontologies: The Basics of Formal Ontology

Six Myths about Ontologies: The Basics of Formal Ontology

Choreo: Empowering the Future of Enterprise Software Engineering

Choreo: Empowering the Future of Enterprise Software Engineering

Choreo: Empowering the Future of Enterprise Software Engineering

WSO2's API Vision: Unifying Control, Empowering Developers

WSO2's API Vision: Unifying Control, Empowering Developers

WSO2's API Vision: Unifying Control, Empowering Developers

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

"I see eyes in my soup": How Delivery Hero implemented the safety system for ...

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery

Vector Search -An Introduction in Oracle Database 23ai.pptx

Vector Search -An Introduction in Oracle Database 23ai.pptx

Vector Search -An Introduction in Oracle Database 23ai.pptx

Laura Kimball - How To Give & Get Value from a Power User Community

1. @lamiki #socialfresh Laura Kimball @lamiki #socialfresh HOW TO GIVE & GET VALUE FROM A POWER USER COMMUNITY

2. @lamiki #socialfresh @lamiki #socialfresh

3. @lamiki #socialfresh

4. @lamiki #socialfresh WHY DO ADVOCATES MATTER? •83% more likely to share information about a product than typical web users •50% more likely to influence a purchase •92% of consumers trust recommendations from friends & family over all other forms of advertising Sources: •Field Guide to Brand Advocates, BzzAgent, May 2011 •Global Trust in Advertising report, Nielsen, April 2012

5. @lamiki #socialfresh CONNECTED PERSONAL PASSIONATE HONEST AUTHENTIC CRITICAL

6. @lamiki #socialfresh

7. @lamiki #socialfresh YOUR MOTIVATIONS Word-of- mouth Social Activation Innovation New Products Insights Research, Feedback

8. @lamiki #socialfresh THEIR MOTIVATIONS INSIDER ACCESS SHARETHEIR OPINIONS OPPORTUNITY TO INFLUENCE THE COMPANY EXCLUSIVE OFFERS & PERKS SEEING RESULTS RECOGNITION & SMALL THANK YOUS

9. @lamiki #socialfresh Laura Kimball / @lamiki HOW THE MAGIC HAPPENS

10. @lamiki #socialfresh PLATFORM & PARTNER

11. CULTIVATE COMMUNITY @lamiki #socialfresh

12. @lamiki #socialfresh DELIVER ON YOUR PROMISES

13. @lamiki #socialfresh HOW TO GET & GIVE VALUE 1.Who are your power users? 2.What value are you looking to get from them? 3.What will they want in exchange? 4.What tools and resources do you need? 5.How can you continue to cultivate this community? 6.Are you delivering on what you promised?

14. @lamiki #socialfresh Not sure what they want? Just ask.

15. @lamiki #socialfresh THANK YOU Laura Kimball @lamiki laura_kimball@htc.com elevate.htc.com