The document provides an overview of research on conformity and social roles. It summarizes key studies such as Asch's conformity experiments from the 1950s, Philip Zimbardo's infamous 1971 Stanford Prison Experiment, and the BBC's replication of the prison study in 2001. The document examines how conformity rates differ based on factors like culture, group size, and task difficulty. It also discusses how quickly participants conformed to roles as guards or prisoners in the Stanford and BBC prison studies, and the implications this has for understanding the situational factors that influence behavior.