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Writing skills
This document discusses the importance of writing skills in a corporate setting. It outlines several key aspects of effective business writing, including readability, correctness, appropriateness, thought, and persuasiveness. Readability involves using simple sentences, clear structure, and focusing on the message. Correctness means having proper grammar and punctuation. Appropriateness depends on whether the communication is going upward to bosses or downward to subordinates. Thought and persuasiveness are also essential elements that require preparation and logical organization. Overall, the document emphasizes that strong writing abilities are a valuable asset for executives to clearly communicate important information within an organization.
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Writing skills
- 1. SUDHIR KUMAR IABM,Bikaner
- 2. OVERVIEW In this presentationtry to describe importance of writing skills in corporate life, in today’s life we cannot give idea, reports, important information etc. verbally in organization provided in write-up Writing skill valuable asset for top executives IABM, BIKANER 210/7/2015
- 3. CONTENT • TIME OFACTION • TOTAL INVENTORY • READABLITY • LEADING TKE READER • CORRECTNESS • APPROPRIATNESS – UPWARD COMMUNICATION – DOWNWORD COMMUNICATION • THOUGHT • PERSUASIVENESS IABM, BIKANER 310/7/2015
- 4. Time for Action •What “it” – what good business writing really is • When boss say’s “ you cannot write” • It hurt, disappoint • What is wrong ,How can improve, beginning • Write as you speak IABM, BIKANER 410/7/2015
- 5. Qualities that characterizeexecutives • Capacity for work hard • Getting things done with and through people • Good appearance • Self-confidence • Making sound decisions • College education • Ambition drive • Ability to communicate IABM, BIKANER 510/7/2015
- 6. Total Inventory • Topmanagers ensures training efforts cover all aspects of business writing • Four parts of total inventory Readability Correctness Appropriateness Thought IABM, BIKANER 610/7/2015
- 7. Readability • Clear styleof writing • Sentences simple and short • Subject-verb-object construction • Place topic at beginning in paragraphs • Divide in sub-groups accordance idea • Framing of ideas • Focus on message to be forward IABM, BIKANER 710/7/2015
- 8. Leading the Reader •Most important aspect of readability • Give preference to reader • Write in such manner so reader can understand • Prepare skeleton of document • Section give brief summary and direction of new article • Writer thought things sufficiently • So reader give attention on salient points IABM, BIKANER 810/7/2015
- 9. Correctness • Write anythingcorrect, easily understandable to reader • Major mistakes are in grammar and punctuation • Ability to Write correctly not synonymous with write • Coherence proper positioning of elements • Important aspect of correctness • E.g. incoherent: “ I think it will rain. However, no clouds showing yet. Therefore, I will take my umbrella.” • Coherent: “ Although no clouds are showing, I think it will rain. Therefore, I will take my umbrella.” IABM, BIKANER 910/7/2015
- 10. Appropriateness • Divided intotwo sections Going upward direction Going downward • Distinction not found in textbooks on writing • Found in organization, or out of common place IABM, BIKANER 1010/7/2015
- 11. Upward and DownwardCommunication • Upward Communication with boss • Three subtopics “Supporting Detail” “Opinion” “Writer Attitude” • Downward communication with subordinate • “Tact” in upward communication • “Diplomacy” in downward communication • Send clear information • Provide motivation IABM, BIKANER 1110/7/2015
- 12. Thought • No substituteof thought content of communication • No mean of message without thought, rather excellent in readable, correct and appropriate • Slogan “ disorganized, illogical writing reflects a disorganized, illogical mind” • Preparation required for topic to create thoughts • If topic beyond writer experience no fault of writer IABM, BIKANER 1210/7/2015
- 13. Persuasiveness • Write uppersuade reader • It may in long run if reader intelligent • In short run commonly to understand everybody 10/7/2015 IABM, BIKANER 13
- 14. Conclusion • Writing skillsvery necessary for communication • Writing skill require to prepare reports, mails, memos etc. • Write up are proofs, but vocal not 10/7/2015 IABM, BIKANER 14
- 15. References • “What doyou mean I can’t write?” , Johan Fielden , pg. no. 144-151, may-june 1964, Hardvard Business Review IABM, BIKANER 1510/7/2015
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