The document emphasizes the critical importance of training in enhancing business performance and employee potential. It cites various quotes highlighting that effective training leads to improved behaviors, better credibility, and overall business success. Ultimately, investing in training is presented as essential for maximizing resources and ensuring customer satisfaction.

2. ‘ Why Training Is Important.’ The importance of training cannot be under-estimated. “ There are few businesses that make a positive effort to create an improved business every day.”

3. Some Quotations “ It is the professionals who spend time to train… … it is the amateurs, who do not train, who wonder why they cannot play like I do.” Tiger Woods “ If you always do what you have always done… … you will always get what you have always got.” Walter “Wally” Amos “ I was better because I spent time sharpening my axe.” ANON

4. Why Training Generally? Develops our people’s potential Helps get the most out of one of our most valuable (and expensive!) resources Generates new and improved behaviours and techniques, and demonstrates the importance of applying them Encourages people to consider their actions more carefully Our credibility and impact are much stronger Shows that Management care about staff’s ability to do the job Better enables Management to expect top performance Ultimately we are better for our customers

5. Why Take A Day Out When We Are So Busy? Much depends on the improvement in performance: + 100% improvement takes 1 day to catch up + 10% improvement takes 10 days to catch up + 1% improvement takes 100 days 1 key success could be vital, and bring significant returns 1 lost opportunity could be priceless, in its loss to revenue and reputation.

6. Individual Team Performance We specialise in: Client / Market research Business Development and Strategy Human Performance Training Executive Coaching. [email_address]

7. Our Details Aidan Dye – Tel: 07881 786727 25+ Years in Business Commercial Sales Background Relationship management, advisory and sales experience Qualified performance coach Jonathan Nunn – Tel: 07947 019491 Sales & Customer Service - Services & Finance Sectors Sales Manager Training Manager – Finance Co. Own Finance Business Wide training experience