Application management is the provision of services to support application systems throughout their entire lifecycle. It involves user support, maintenance of supported software, and enhancements. As applications and businesses grow more complex over time, application management is needed to maintain connectivity between applications, perform necessary maintenance, and implement changes and enhancements to ensure software continues to support evolving business needs.

1. What is
Application Management?
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2. Applications
Applications act as the interface between a customer’s business processes
and their IT infrastructure.
Over time application become more and more complex;
for example, because of mergers, acquisitions or global
expansion. Different applications must be inter-
connected to enable information sharing across
organizational boundaries. Routine and exceptional
maintenance is needed to keep systems operational.
And, in a dynamic business always undergoing change,
software enhancements must be implemented to
ensure that software continues to support new
business needs.
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3. Application Management needed!
B2B
application ERP (e.g. SAP)
Lab
Batch Production WIP
management scheduling tracking
Packaging line
I think I
could use
some help Product warehousing
& shipping
Raw materials
handling Main process
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4. Why Application Management?
Complexity
Over time, application portfolios tend to get architecturally
more complex under the pressure of change combined with
constraints on funding.
Connectivity
As applications mature and new applications are
introduced, the need for them to interact and interface
increases many fold.
Maintenance
Software providers continually develop the products on
which applications are based, leading to the need to
upgrade regularly.
Change
Businesses need to change constantly which requires
applications to be amended, tested and supported
continually.
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5. Application Management by definition
Application Management is a combination of the provision of services for
application and support for application systems throughout their entire lifecycle.
User support is offered and the supported software is enhanced.
Application Management is one part of IT-Outsourcings: The customer gives
away his application infrastructure, maintenance and application support, as well
as first & second level support to an external provider.
Hi, I’m Mister
AppMan. Always
there for you when
you need me!
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6. Main challenges for Application Management in
global
Inhalt businesses
Cost reduction Increase agility
Reduction of expenses for Focus on Applications and
secondary activities; containment Services which are flexible for
of costs and focus on core commercial changes
business
Increase quality Maximize benefit
Increase of service quality Broad benefit of the Application
through standardized processes investment for the achievement of
and accreditation dynamic commercial goals
Global supply Simplify business
Global supply of services Increase business performance though
wherever they are active: consolidation and coordination of
Utilization of economies of scale Applications and Processes
Secure Compliance Use Innovations
Indemnification (24x7) of the Utilization of technological innovations for an
information flow and adherence of increase of business performance and
judicial regulations achieving benefit for the company
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7. Our Application Management service offerings
are tailored to your application landscape scenario
Application Management designed for Managed Application Portfolio
Custom software, line-of-business and enterprise applications
A service provider with unique business know-how across multiple
sectors and deep technology competence, unlocking value from
heterogeneous application landscapes.
Application Management designed for SAP® Software Solutions
BI, CRM, ERP, SCM and SRM solutions
A leading and trusted provider of SAP services with a broad and
demonstrable track record – supporting the largest user-base
worldwide – and an acknowledged innovator of SAP solutions.
Underpinned by consistent service delivery, transformation and innovation
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8. Application Management is an enabler of continual
performance improvement and profitable growth
Agenda
IT Investment
Applications automate and enable your
organization’s core business processes.
As a key part of the application lifecycle,
Application Management is the effective
support, maintenance, change and
enhancement of those applications.
But you need more than this; you need
Application Management that realizes the
benefits of your IT investment to make your
business more efficient and more
profitable.
Benefits Realization
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9. You want to know more? Just contact:
Andreas Degenhardt
Head of Global Application Management
Siemens AG
Siemens IT Solutions and Services
Otto-Hahn-Ring 6
81739 Munich
Germany
Phone: +49 (89) 636-46500
andreas.degenhardt@siemens.com
www.twitter.com/applicationmngt
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