Application Management by Siemens

Application Management
by Siemens IT Solutions and Services

Copyright © Siemens AG 2010. All rights reserved.

Agenda

1 Situation

2 Solution

3 Benefits

4 Contact

Page 2 Siemens IT Solutions and Services

Application Management is an enabler of continual
performance improvement and profitable growth
Agenda
Situation Solution Benefits

IT Investment

Applications automate and enable your
organization’s core business processes.

As a key part of the application lifecycle,
Application Management is the effective
support, maintenance, change and
enhancement of those applications.

But you need more than this; you need
Application Management that realizes the
benefits of your IT investment to make your
business more efficient and more profitable.
Benefits Realization


Why do you need to actively
manage your application landscape?

Complexity Interoperability
Application landscape complexity Mature applications must share
increases over time data and integrate with new solutions
Intensified by organizational change, Processes execute across multiple
mergers, acquisitions & disposals system boundaries
IT budget constraints dictate Businesses collaborate across
tactical application decisions borders/organizational boundaries

Maintenance Change
Vendors push software Businesses must constantly
upgrades and new technologies evolve to maintain a competitive
advantage in the market
Customers need to remain within
product support lifecycles Business applications must change to
continue to align with changing
Businesses want access to new
business objectives
capabilities and functionality


Agenda

1 Situation

2 Solution

3 Benefits

4 Contact


Our Application Management service offerings
are tailored to your application landscape scenario

Application Management designed for Managed Application Portfolio
Custom software, line-of-business and enterprise applications

A service provider with unique business know-how across
multiple sectors and deep technology competence, unlocking
value from heterogeneous application landscapes.

Application Management designed for SAP® Software Solutions
BI, CRM, ERP, SCM and SRM solutions

A leading and trusted provider of SAP services with a broad and
demonstrable track record – supporting the largest user-base
worldwide – and an acknowledged innovator of SAP solutions.

Underpinned by consistent service delivery, transformation and innovation


Progressive Value Generation brings you cost
benefit and business advantage in three dimensions

Three dimensions of business value

Utilizing Siemens business domain
Empower
expertise and innovation beyond the …drives business
Competitiveness
IT domain to win market advantage advantage &
stakeholder value.
Improving and transforming your
Evolve
business applications and services to
Performance
an optimized best-fit environment
…lowers cost base &
Reducing the cost and increasing the increases
Drive performance.
efficiency of your business applications
Efficiency
and services for best-in-class delivery

Progressive Value Generation realized through a transformational journey –
the Application Management Service Roadmap


Application Management Service Roadmap:
your journey to Progressive Value Generation
Business Value

Future Modes
of Operation

Target
Operating Business
Model Transformation
Interim
Current Operating
Operating Model
Model Service
Transformation

Operational
Transformation
Engagement &
Transition Transformation

Consulting Transition Service Management Global Delivery Application Roadmap Enterprise Integration

Application Consolidation & Business Process
Automation & Tools
Enhancement Harmonization Management
End of Lifecycle
Service Improvement Business Domain Expertise
Management


Application Management Service Roadmap:
business outcomes through transformation
Business Value

Current Operating Interim Operating Target Operating Future Modes
Model Model Model of Operation

Transparent Baseline Cost Efficiency and Economies of Scale
Value Comparison Commercial Framework Transparent year-on-year
Assessment establishes Immediate reduction in cost cost reductions and realized
transparency of baseline cost, of service delivery; cost through ongoing productivity
saving potential, and predictability. Enhanced and efficiency measures at
business-aligned commercial transparency. our industrialized delivery
transformational priorities. centers.
Service Excellence
Demonstrable ROI High quality core services
Business case demonstrates realized through best-
return on investment in practice processes and
outsourcing Application business-aligned SLAs. Business-Driven Technology Transformation
Management to Siemens IT Continual service Enhancement, consolidation, and rationalization of your
Solutions and Services. improvement. application portfolio to minimize cost, simplify use, avoid
obsolescence and improve agility.
Improved User Experience
Service delivery automation Business Performance and Competitive Edge
and tools to improve user Continual improvement and innovation program
Partnership experience through self- leverages Siemens industry know-how and investment in
Low-Risk Transition Enhanced partnership-based service and real-time service relevant technology innovation.
Rapid, low-cost, low-risk approach to relationship performance monitoring.
transfer of service delivery management and SOA and Business Process Excellence
from in-house or incumbent governance to drive Lean Six Sigma Core business processes optimized through
outsource provider to improvement and Leverage Lean Six Sigma to Lean Six Sigma, automated through Service Oriented
Siemens IT Solutions and transformation. drive service delivery and Architecture (SOA) workflows.
Services. customer business process
improvements. Transformation


Our balanced global delivery model combines
customer intimacy with global economies of scale

Wherever your business is…

Our global network of Customer
Service Organizations builds strong
customer relationships and focuses
on driving improvement and innovation

Wherever in the world it is
beneficial…

Our Global Production Centers focus
on 24x7 technology excellence,
operational efficiency as well as
industrialized service delivery


Agenda

1 Situation

2 Solution

3 Benefits

4 Contact


Key benefits boosting your business performance

Benefit Realization

Unique business and technology know-how to Through Siemens’ global network of innovation,
optimize your operations and maximize value our unique portfolio can transform your business

Competitive advantage derived from technology- Our leading-edge technologies deliver innovation
enabled business innovation to improve your business performance
Customer Value Add

Optimized business processes enabled by Our business process management and enterprise
strategic, interoperable application platforms integration services simplify your business

Maximum value released from your application Our application roadmap services ensure your
landscape through evolutionary transformation applications align with your changing needs

Worldwide reach, combining customer intimacy Our customer service organization builds strong
with continually improving quality of service relationships; focus on improvement & innovation

Significant cost reduction and increased quality Our accredited global production centers reduce
of core application support services costs, drive efficiencies, and achieve quality

Siemens IT Solutions and Services Delivery


Why Siemens IT Solutions and Services is
your right partner for Application Management

Trust, Innovation, Capability

World-renowned technical and engineering excellence
Top 10 IT outsourcer; Top 5 packaged enterprise application services
company
Support for over 500,000 application users at 600+ customers
Access to Siemens’ global network for unmatched industry know-how
and leading-edge technology innovation
Accredited ISO 20000-1 IT Service Management, ISO 27001
Information Security, ISO 9001:2000 Quality Management,
SEI CMMI Level 3-5
Alliances and partnerships with Microsoft, Oracle and SAP
Global SAP-certified Application Management Services Provider and
the first SAP-certified Customer Core Center of Expertise


How can we bring Progressive Value Generation
in Application Management to your business?

To discover how Siemens IT Solutions and Services can help you solve
your Application Management challenges and add value to your business,
ask for a Value Comparison Assessment.
Our unique approach identifies the specific challenges you face and how we can
help you address them through a tailored Application Management Service
Roadmap that responds to your business needs.


Agenda

1 Situation

2 Solution

3 Benefits

4 Contact


You want to know more? Just contact:

Andreas Degenhardt
Head of Global Application Management
Siemens AG
Siemens IT Solutions and Services

Otto-Hahn-Ring 6
81739 Munich
Germany

Phone: +49 (89) 636-46500
andreas.degenhardt@siemens.com
www.twitter.com/applicationmngt


Application Management by Siemens

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