Uploaded byFranco Papeschi
Web Foundation - Developing a better world - one start-up at a time
The document discusses the development of mobile and web startups with a focus on positive societal impact and explores various challenges and opportunities related to technology adoption across different demographics. It highlights statistics on mobile and internet usage, particularly in Africa, and details initiatives aimed at fostering entrepreneurship through labs in various countries. The emphasis is placed on product and customer development, as well as the importance of mentoring and access to capital for sustainable growth.
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Web Foundation - Developing a better world - one start-up at a time
- 1. DEVELOPING A BETTERWORLD one mobile & web start-up at a time
- 2. FRANCO PAPESCHI @BOBBYWATSON Service Design Expert Concept Design Manager User Experience Designer Human Factors Specialist Management Consultant Cognitive Ergonomist
- 3. Humans Technology Society
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- 8. Combine Skype Sell product + contact with drum contact
- 9. Combine Skype Sell product + Skype lessons contact with drum contact
- 11. Actions EXPLORE how theweb can have a positive impact on society TEACH how to create relevant services CATALYSE get the world involved
- 12. WORLD WIDE WEB FOUNDATION http://vimeo.com/21407925
- 13. Web Index Mobile Web for Agriculture Entrepreneurship Open Voice Data Browsing
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- 20. Web Challenges (andOpportunities) Segment Equipment Profile Challenges Upper PC, Urban. Industry heads, Bandwidth, smartphone, politicians, etc. Advanced maybe. tablet, etc. education, read languages prevalent on Web. Middle Internet Urban. SME owners, head of Integrating Web in cafe, feature NGOs, etc. Advanced their work (local phone, PC education, read national content). at work language. Top of Mobile Semi-urban/rural. Service Lack of content the BOP phone (SMS, providers, students, etc. services on the mini- Minimal level of literacy, and/ most available browser, or still in school. Often high platform (phone). voice), interest (youth). radio, TV Bottom of Basic mobile Rural poor. Speaking local Access the BOP phone language, high level of interaction with (voice), illiteracy. No tech experience. Web. Integration radio adoption . 20
- 21. Source: ITU WorldTelecommunication /ICT Indicators database ICT penetration rates 100 Mobile cellular telephone subscriptions 90 Internet users 80 Fixed telephone lines 70 Active mobile broadband subscriptions Per 100 inhabitants 60 Fixed (wired) broadband subscriptions 50 40 30 20 10 0 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Source: ITU World Telecommunication /ICT Indicators database
- 22. SMARTPHONES penetration 5% /500 million users And only 25% feature phones Sources: http://www.brandseye.com/blog/post/2575/smartphone-penetration-in-africa http://allafrica.com/stories/201011120525.html http://www.balancingact-africa.com/reports/telecoms-and-interne/mobile-apps-for-afri
- 23. SMARTPHONES in 3-5years? 15% And 35% feature phones Sources: http://www.balancingact-africa.com/reports/telecoms-and-interne/mobile-apps-for-afri
- 24. Google's Mobile Webmonthly ads impressions Western Europe vs Africa Dennis Gikunda – Google (June 2011)
- 26. Adult LITERACY RATE 63% And 70% among 15-24 females 79% among 15-24 males Sources: http://data.un.org/Data.aspx?q=literacy+rates+africad=SOWCf=inID%3a74%3bcrID %3a1%2c12%2c13%2c14%2c65%2c8
- 27. SMS usage inrural areas of Gambia 4% And 69% in urban areas Sources: http://ict4dblog.wordpress.com/2011/01/30/mobile-phone-use-in-west-africa-gambian-statistics/
- 28. Photo: Giovanni Innella JUA KALI attitude
- 29. Maker Faire Africa http://vimeo.com/14501842 Photo http://www.flickr.com/photos/53374366@N07/4934787502/sizes/l/in/photostream/
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- 31. MOBILE ENTREPRENEURS initiative
- 33. First 3 Labs Futurelabs seeking funding: Rwanda, Liberia,…) Labs Location Funding Operating Dates Partners Partners Ghana MWG Jan 2011 iHub Kenya eMobilis Mar 2011 Uni of Nairobi Senegal ESMT Mobile Training Lab Jan 2012
- 34. LAB: the magicprocess People with Mobile start-ups passion, ideas and a bit of dev/biz skills
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- 48. Meet a FewEntrepreneurs David Kwadwo Jemima Minta Dankwa Martin Zonyarh • Grandmother = bead trader • Professional parents • Parents – teacher, fruit trader • Hard worker • Student leader • Headmaster had only computer in school • HS computer club • Office apps • ;3 major = CS, accounting, sociology • CS major • Business major • Music Request Service = song sharing • Static and dynamic Web sites • Wants to be role model for women • Info Book = location, services, and contact info for transportation, hotels restaurants and tourist businesses
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- 50. …and POSTAL DELIVERY TICKET PURCHASE VIOLENCE/ ABUSE REPORT
- 51. What are we learning from this? 51
- 52. It’s not training, It’s product development
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- 54. We need at leasta hero
- 55. Creativity is in underthe hood
- 56. No blueprint for how to launch a startup
- 57. Photo http://www.crunchbase.com/assets/images/original/0008/8724/88724v2.png It’s a matter of density
- 58. Photo: http://www.flickr.com/photos/worldworldworld/4542441663/sizes/l/in/photostream/ LOCATION LOCATION LOCATION
- 59. What next? 59
- 60. Sustainability Models Developer Mentoring BusinessMentoring Access to Capital MetaLab Global of Network Entrepreneur Labs
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- 62. Do you wantto help us? 62
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