Speaker Presentation - Social Intelligence: Acquire, grow and retain your customers Finding the “Sweet Spot”: Big Data, Smart Technology, and Domain Knowledge Adding the might of social media to your analytics engine Presented by Priya Venkataraman, Senior Director Consulting and Analytics Social Media In Financial Services London Conference EmPower-Genpact Social Media Life Sciences Eventes The Customer Show - 2011- Enhancing customer service and experience through social media The Community Enthusiast: Source code revealed Measuring e-Reputation in a Social world (Social Media World, Abu Dhabi,2011) So what did moms intend to buy? Mom Index for Purchase Intention (Jan-Jun2011) Online KOLs: Can you choose to ignore them? (2nd Digital Pharma West,2011) Social Media RoI: Stop. Don't Run Away! (Debjani Deb speaks at IIR Measure Up Conference, 6-8 Jun 11, Boston) Using social media as voice of consumer to derive insights to enable actions Social media applications across drug life cycle - EmPower Research at ExL 3rd Annual Digital Pharma Europe,2011 
