The document discusses verbal and non-verbal communication. It defines communication as the process of exchanging information, ideas, thoughts, feelings and emotions through speech, writing or behavior. It notes that communication has importance in expressing oneself, creating awareness, fulfilling goals, avoiding isolation, highlighting issues, and educating others. The document also outlines some advantages and disadvantages of verbal communication, such as verbal communication being more personal but also more quickly forgotten compared to non-verbal communication.

1. Verbal and Non-Verbal
Communication
MBA – Sec-A
Presented By
Devanshu Betal

2. What Is Communication?
 The word communication has originated from a
Latin word “Communes” which means something
common.
 Communication is a process of exchanging
information, ideas, thoughts, feeling and
emotions through speech signals, writing or
behavior. In communication process, a sender
encodes a message and then using a medium and
send it to appropriate feedback using a medium.

3. Importance of communication
Express thought, ideas and feelings
Creating awareness
To fulfill a goal
Avoid isolated
Highlight issues
Process, development
Educating the masses etc.

6. ADVANTAGES OF VERBAL
COMMUNICATION





More personal and informal
Makes immediate impact
Provides opportunity for interaction and
feedback
Help us correct ourselves (our messages
according to the feedback and non-verbal cues
from the listener)
It is fastest and less expensive

7. DISADVANTAGES OF
VERBAL COMMUNICATION





It can be quickly forgotten.
A word once uttered cannot be taken back
There is no legal evidence of oral
communication
Impact may be short lived
Very difficult to be conscious of our body
language.

13. Easy presentation
 Help to illiterate people
 Help to handicapped people
 Attractive presentation
 Reducing wastage of time
 Quick expression of message


14. Costly
 Lack of formality
 Difficult to understand
 Long conversations are not possible
 Multi-channel
