The document discusses the concept of valuable content in online platforms, emphasizing its relevance to the audience, community, and current trends. It outlines various types of content strategies, such as inbound and outbound selling, which focus on building conversations and positive interactions. Additionally, it offers support through virtual meetings for those seeking further guidance on effective content engagement.

1. Valuable Content

2. Perception Post Defined
Valuable Content is online
info that could reach your via
your news feed or other digital
outlets about something that
might interest you.

3. Valuble Content
● Related to Audience
● Be of Value
● Spark an Interest
● Address a Need
BASED ON
● Community
● Generation
● Culture
● Holiday
● Happenings
TRENDS

4. Local Trends
Farmers Market, Shop Local
Constructive
Eco Friendly, Green, Recycle
Positive Reinforcement
Child-rearing, Discipline, Schools
Pay It Forward
Spread the Love, Good Deed
Trend Examples

5. Outbound
Selling
● Reputation
● Top Brands
● Convenience
● Good Service
● Best Price
Impersonal SELL
Perception Post Selling
Inbound
Selling
● START a Conversation
Emotional SELL

6. WEBSITE Related Content
SHARE / POST Page
PUSH Groups
Reaching an Audience
Where on
my website?
Interesting
to Who?

7. Perception
● Interest Related
● Positive Interactions
● Community Role
● Local Loyalty
● Informed / Educated
Buying Power!
SOCIAL SELLING
happens in the conversation!

8. Ask Questions
Get Involved
Informed
Ambassador
Review
Add Value
Progressive
Educated

9. THANK YOU!
Need help?
I offer one-on-one
Virtual Skype Meetings
www.PluginMuse.com