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5 neglected ways to drive value across the customer journey
Social is too often seen as ‘what do we put on our Facebook page?’ But the oldest marketing finding in the book is that word of mouth, from our friends, family and peers, is incredibly important in influencing which brands we notice, buy, are loyal to and recommend. So there is a huge, but often neglected, opportunity to use Social strategically, across customer journeys.
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5 neglected ways to drive value across the customer journey
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"How Do You Become More Likeable" by Shawn Hilferty
"How Do You Become More Likeable" by Shawn Hilferty
smAlbany 2013 5 ways to get more leads mannix marketing
smAlbany 2013 5 ways to get more leads mannix marketing
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Integrated Lifecycle Marketing Workshop: Putting the Marketing Democracy to W...
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2.0 Volunteers: Adapting & Communicating with the Latest Version of Volunteers
2.0 Volunteers: Adapting & Communicating with the Latest Version of Volunteers
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Matching the evolution of communication with types of communication, their data sources, how the engine sorts it, into online data presence.
Website Vehicle Adding Events
You website is the vehicle that you use to drive traffic to for SEO. You create you events and use the event tools you have via Social Media fuel but you do not give all the info... Linking back to you website is crucial to 'drive traffic'. Most parts online can be embedded into your website. Learn how to embed your Google Calendar into your Weebly Website.
View full events topic on www.Pluginstitute.com
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Social Media is the FUEL you use to push out your events to reach an inbound market while getting events to go viral. Facebook has set the 'norm' up to now....
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Google Tools with Events
This document lists various event tools provided by Google including Google Calendar, Google Events, YouTube LIVE, Google Hangouts, Google Hangouts LIVE, and Google Plus Events. It notes current features of Google Calendar, public events, private hangouts via calendar, group video hangouts on air, and YouTube live streaming. Contact information is provided for help or support.
Untitled document
This document discusses various social media and website topics including reviewing a newsfeed algorithm on Social Friday, investigating fake likes, text spam from Facebook, checking referral traffic sources on Google Analytics, a leads form on Google, photos with spam and comments on a website, website links, and settings.
Weebly Website- Share to Audiences
The document discusses how sharing content on social media can help drive traffic to websites. It explains that when users share content, it creates a link back to the original source and helps give that source credit. This sharing of content across social platforms can generate clicks and leads that contribute to search engine optimization by increasing traffic to the source website. The document then provides examples of different types of shares, such as sharing to social networks like Facebook, and sharing to targeted audiences like local groups or industry connections.
Google Analytics- Audiences
This document provides an overview of the key features and capabilities of Google Analytics. It explains that Google Analytics is a free tool that connects to a Google account and provides detailed analytics and reports on website traffic sources, demographics, geographic locations, user behavior, technology used, and more. The document also outlines how to access and navigate Google Analytics, and highlights that it allows viewing specific dates and adding multiple campaigns to track progress over time.
Social Media: Audiences
This document discusses identifying target social media audiences, including humans, groups, and businesses. It identifies three types of audiences: personal human pages, groups with specific interests, and business pages with specific purposes. The document recommends posting to these different audiences to reach them, including posting to one's own business page, pushing posts to related groups, posting to other related business walls, and messaging other related businesses. The overall goal is to use social media to identify target audiences and spread content virally to those audiences.
Create Social Media Postings
When you have identified valuable content, you have added it to your website as a blog you need to use it to drive traffic back to your website. Here is a few different types of social media postings to get you there. More www.PluginMuse.com
Weebly Website Blog
Weebly builder has an easy to use blog embedded inside the website helping you to generate your valuable content within your website. This helps to drive draffic back to your website and give you better SEO. More at www.PluginMuse.com
Write A Blog
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Social Friday: Manual Postings
The document compares manual posts versus shared posts on social media and provides examples of different types of posts. It discusses the key differences between manual and shared posts such as scheduling capabilities, sharing options, and viral reach. It also demonstrates examples like photo posts, lead posts, and combination posts that include images, text, tags, and links. The document emphasizes using meaningful, non-spammy content in posts to drive traffic to a website for search engine optimization and leads. It concludes by offering one-on-one virtual meetings to provide help with social media posting strategies.
Social Friday - Drive Traffic
Social media sharing helps spread content from one place to another by creating links to the original source and crediting it. When content is shared, it drives traffic online to the original source through things like website links. This traffic can help with search engine optimization as each click or lead generated counts towards it. The document discusses different types of shares, such as sharing from a website to social media or sharing within social media, and targeting shares to specific audiences like groups or businesses to spread content virally and drive traffic to a website or blog.
Facebook with Twitter
Plugin Muse @MelienLavoie shows you how to use Faceboook with Twitter to promote your business online.
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Facebook Calendar
Learn how to use your Facebook events with your Google Calendar to have everything in one place! Join Plug in Muse, Melien Lavoie every Friday for a Facebook Friday webinar!
www.pluginmuse.com/events
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The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...
This presentation provides a thorough examination of Over-the-Top (OTT) platforms, focusing on their development and substantial influence on the entertainment industry, with a particular emphasis on the Indian market.We begin with an introduction to OTT platforms, defining them as streaming services that deliver content directly over the internet, bypassing traditional broadcast channels. These platforms offer a variety of content, including movies, TV shows, and original productions, allowing users to access content on-demand across multiple devices.The historical context covers the early days of streaming, starting with Netflix's inception in 1997 as a DVD rental service and its transition to streaming in 2007. The presentation also highlights India's television journey, from the launch of Doordarshan in 1959 to the introduction of Direct-to-Home (DTH) satellite television in 2000, which expanded viewing choices and set the stage for the rise of OTT platforms like Big Flix, Ditto TV, Sony LIV, Hotstar, and Netflix. The business models of OTT platforms are explored in detail. Subscription Video on Demand (SVOD) models, exemplified by Netflix and Amazon Prime Video, offer unlimited content access for a monthly fee. Transactional Video on Demand (TVOD) models, like iTunes and Sky Box Office, allow users to pay for individual pieces of content. Advertising-Based Video on Demand (AVOD) models, such as YouTube and Facebook Watch, provide free content supported by advertisements. Hybrid models combine elements of SVOD and AVOD, offering flexibility to cater to diverse audience preferences.
Content acquisition strategies are also discussed, highlighting the dual approach of purchasing broadcasting rights for existing films and TV shows and investing in original content production. This section underscores the importance of a robust content library in attracting and retaining subscribers.The presentation addresses the challenges faced by OTT platforms, including the unpredictability of content acquisition and audience preferences. It emphasizes the difficulty of balancing content investment with returns in a competitive market, the high costs associated with marketing, and the need for continuous innovation and adaptation to stay relevant.
The impact of OTT platforms on the Bollywood film industry is significant. The competition for viewers has led to a decrease in cinema ticket sales, affecting the revenue of Bollywood films that traditionally rely on theatrical releases. Additionally, OTT platforms now pay less for film rights due to the uncertain success of films in cinemas.
Looking ahead, the future of OTT in India appears promising. The market is expected to grow by 20% annually, reaching a value of ₹1200 billion by the end of the decade. The increasing availability of affordable smartphones and internet access will drive this growth, making OTT platforms a primary source of entertainment for many viewers.
一比一原版新西兰奥塔哥大学毕业证（otago毕业证）如何办理
一模一样【微信：A575476】【新西兰奥塔哥大学毕业证（otago毕业证）成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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Recruiting in the Digital Age: A Social Media Masterclass
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Building Your Employer Brand with Social Media
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
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Understanding User Needs and Satisfying Them
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
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Valuable Content Online
- 2. Perception Post Defined Valuable Content is online info that could reach your via your news feed or other digital outlets about something that might interest you.
- 3. Valuble Content ● Related to Audience ● Be of Value ● Spark an Interest ● Address a Need BASED ON ● Community ● Generation ● Culture ● Holiday ● Happenings TRENDS
- 4. Local Trends Farmers Market, Shop Local Constructive Eco Friendly, Green, Recycle Positive Reinforcement Child-rearing, Discipline, Schools Pay It Forward Spread the Love, Good Deed Trend Examples
- 5. Outbound Selling ● Reputation ● Top Brands ● Convenience ● Good Service ● Best Price Impersonal SELL Perception Post Selling Inbound Selling ● START a Conversation Emotional SELL
- 6. WEBSITE Related Content SHARE / POST Page PUSH Groups Reaching an Audience Where on my website? Interesting to Who?
- 7. Perception ● Interest Related ● Positive Interactions ● Community Role ● Local Loyalty ● Informed / Educated Buying Power! SOCIAL SELLING happens in the conversation!
- 8. Ask Questions Get Involved Informed Ambassador Review Add Value Progressive Educated
- 9. THANK YOU! Need help? I offer one-on-one Virtual Skype Meetings www.PluginMuse.com