The document compares manual posts versus shared posts on social media and provides examples of different types of posts. It discusses the key differences between manual and shared posts such as scheduling capabilities, sharing options, and viral reach. It also demonstrates examples like photo posts, lead posts, and combination posts that include images, text, tags, and links. The document emphasizes using meaningful, non-spammy content in posts to drive traffic to a website for search engine optimization and leads. It concludes by offering one-on-one virtual meetings to provide help with social media posting strategies.