The document discusses the need for institutions to have a mobile strategy and highlights some key statistics about student smartphone usage. It then provides an overview of the campusMTM platform, which offers a customizable mobile app solution for higher education institutions. Some key features of the campusMTM platform include dynamically configured apps based on user roles, integration with various campus systems, and reporting capabilities.

1. mobile
solu*ons
&
applica*ons
Richard Horton
Business Development Manager
richard.horton@ombiel.com
Tuesday, 29 January 13

2. Download
http://m.campusm.org/get
@campusMUniApp
@_campusM_
http://www.campusm.com
Tuesday, 29 January 13

3. Why have an Institutional Mobile Strategy?
Tuesday, 29 January 13

4. Why have an Institutional Mobile Strategy
79%
of students own a smartphone
Source: Bell State’s Institute for Mobile Media
Tuesday, 29 January 13

5. Why have an Institutional Mobile Strategy
92%
of students check their smartphone
during lunch break
Source: Bell State’s Institute for Mobile Media
Tuesday, 29 January 13

6. Why have an Institutional Mobile Strategy
93%
use smartphones whilst commuting
Source: Bell State’s Institute for Mobile Media
Tuesday, 29 January 13

7. Why have an Institutional Mobile Strategy
77%
of students check their smartphones
before getting out of bed
Source: Bell State’s Institute for Mobile Media
Tuesday, 29 January 13

8. Why have an Institutional Mobile Strategy
5 per
second
number of Android tablets sold by Dixons
Group in the week running up to Xmas
Source: Sebastian James, Group CEO Dixons Retail plc, on Radio 5 Live 18th January 2013
Tuesday, 29 January 13

9. Strategy
Why do we need an institutional mobile strategy
• Mobile First - BYOD
• Institutional Brand
• Personalisation - Data Protection and Security
• Maximise ROI, contain expenditure, analytics
• Executive buy-in
• Future proofing, Ease of use, Equality
Tuesday, 29 January 13

10. campusM™ Enterprise
Permission and Role dynamically configured Institutional App
Marketing/Recruitment Student Institute
Recruitment Mobile Welcome Staff
Open Days Student Alumni Conferences Visitor
Fairs Prospectus Week
Tuesday, 29 January 13

11. Devices and Operating Systems
iOS 6 BlackBerry 6
Android Ice Cream Sandwich
iOS 5 BlackBerry 7
Android Jelly Beans
Windows 8 Honeycomb
Linux iOS3
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12. campusM™ Enterprise Example Ecosystem
campusM App Extensions
ERP
CRM
Holiday Booking Openday
campusM Apps
Recruitment Prospectus
Directory Room booking Visitor Records
Fairs
Pocket Guides
Branding Reporting
Attendance Conferences Open Days Voting
RSS campusM Maps
Scheduling VLE
App Manager
Mobile
Network Alumni Promotions Location Services Prospectus Feedback
Profile Alerts
Library
Finance Expences Accommodation
Welcome
Staff
Week
Student
Payroll Finance Housing
HR
Tuesday, 29 January 13

13. campusM™ Insight Reporting - Demo
Tuesday, 29 January 13

14. Technical
Identifying the Technological Options
Options
• A commercial platform or build your own app?
• Evaluating commercial platforms
• Cloud or hybrid-cloud platform?
• Managing the Mobile Installation
• Customisation to meet specific institutional needs
Tuesday, 29 January 13

15. campusM™ Personalised Authenticated Apps
Mobile
campusM campusM
Native Browser
Applications Applications
Synchronisation, Caching and Working Off-line
HTTPS XML
Mobile Optimisation
campusM
Cloud
Synchronisation
campusM Connect Service
Layer
Service Service Service Service Service Service
Authentication
Institution
campusM Hosted PC
Services Directory Library Timetable VLE Records
Avail.
Tuesday, 29 January 13

16. campusM™ App Extension Kit
campusM campusM
Native Browser
Applications Applications
Synchronisation, Caching and Working Off-line
HTTPS XML
Mobile Optimisation
campusM Cloud
Synchronisation
Configuration
campusM App campusM Render and MVC
Manager campusM App
Reports campusM Connect Extension Kit
Layer HTML
Service Service Service
Authentication
Institution
Institution Services
and Systems Data #1 Data #2 Data #3
Tuesday, 29 January 13

17. mobile
solu*ons
&
applica*ons
Richard Horton
richard.horton@ombiel.com
Tuesday, 29 January 13