This document outlines the objectives and lessons of a course on advertising and consumerism. The objectives are to polish the organization and details of ideas, clarify concepts, add relevant support, and improve grammar. The lessons include summarizing conversations about shopping, discussing reactions to advertisements, identifying persuasive advertising techniques, and summarizing readings about compulsive shopping habits. Students will analyze interviews and ads, share their thoughts, and potentially create their own advertisements.

2. Objectives
• To polish up final organization & details
• Clarify ideas when necessary
• Add relevant support if needed
• Eliminate unnecessary, irrelevant details
• Add a few transitions or connectors
• Revise grammar and punctuation
• Add a visual to text

3. PREVIEW + LESSON 1
Advertising & Shopping advice
• Summarize details from conversations
• Become familiar with Shopping Expressions
• Give shopping advice

5. VIDEO 2 – MEDIA LITERACY

6. QUOTES –

7. LESSON 2
Discuss your reactions to ads
• Identify consumer reactions to ads from interviews
• Activate form and use of passive voice of Gerunds &
Infinitives
• Share your thoughts and reactions to ads

9. QUOTES

10. LESSON 3
• Become familiar with advertising techniques used
on consumers
• Identify techniques used to persuade consumers
• Use advertising techniques to persuade potential
consumers to buy it

12. LESSON 4
• Summarize details from the reading Compulsive
Shopping
• Share your consumer habits

13. QUOTES