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Michaela T. Judah
GCEP/TRMA 585: Developing A
Professional Online Identity Spring 2013
online identities, personal branding, social
media
BE CONSISTENT ON ALL NETWORKS & THINK BEFORE POST.
LinkedIn
A PROFESSIONAL PLACE TO MANAGE YOUR CAREER.
MICHAELA JUDAH
Student George Fox
University
Online Privacy
• SAFETY TIPS
1.Privacy and security exist use them.
2.Once posted always posted.
3.Online registration can be good thing.
4.Keep personal information personal.
5.Know and manage your friends.
6.Be honest if uncomfortable.
7.Know what action to take if someone harasses you.
Twitter #GCEP585
FASTEST & SIMPLEST WAY TO STAY CLOSE TO EVERTYHING YOU CARE ABOUT
Professional Facebook Pages
JULIE HANKS LCSW GAVE THE BEST EXAMPLE OF PROFESSIONAL FACEBOOK
Google Plus (G+)
• EASY TO DO & AWESOME BENEFITS
1.Set up profile
2.Find friends
3.Start sharing
4.Explore interest
5.Make your business social across the web
6.Spread the word
7.Recommend and share
8.Enhance your ads
Blogs: Blogger, WordPress, Tumblr
• Benefits of all the above.
• Enhances storytelling and communication skills.
• Sharing is caring.
• New resume and new hiring tool.
• Turn messy ideas into great ones.
• Learn from best to better the future.
• Get peace of mind.
• Create your own PR machine.
• Position self as a thought leader.
Learning from Mental health Professionals &
organizations
• What I have learned is that social media can be a
place where professionals can collaborate more.
• Stigmas and isolation of mental health can be
lessened.
• Help increase the demand for higher quality mental
health care.
• Can offer robust aftercare and maintenance.
• It allows for greater ability to create treatment
programs that clients want and need.
Managing your online identity
• The question is does social media give to much
about self?
• The answer is you only share what you want. You do
this by following some basic guidelines.
1.Keep personal separate from professional.
2.Utilize privacy tools.
3.Tailor it to your comfort level.
4.Challenges are what and how you share.
5.Find your niche.
Portfolios & profiles
http://about.me/mtjudah
Curation Tools: scoop.it/pinterest
social media ethics for therapists
Create a topic then SCOOP information into it.
This helps create it and share it.
Content curation is where the
Information gets sorted. It involves
Sifting, sorting, arranging, and
publishing information.
Pinterest you create
boards and pin things
on them that are of
interest to you.
Ethics
Know your role with subscribers, readers, and followers. The bottom line
is to follow the ethics code established for therapist.
Websites & domain names
• JULIE HANKS LCSW gives 6 reasons she is obsessed.
1.You can be the webmaster
2.Free themes
3.Plugins and widgets galore
4.Easy to navigate
5.It’s cheap
6.Integrated blog
Making A Difference
Goals & Strategies
• THINK MOVEMENT NOT INITIATIVE
• THINK UPLOAD NOT DOWNLOAD
• THINK CURRENT NOT CURRENCY
• THINK TOOLS NOT RULES
1.Gather advocates & allow ideas to develop.
2.Forge an authentic voice and create sustained conversations.
3.Be approachable.
4.Identify your core demographics.
5.Don’t equate social media w/dumbed down conversation.
6.Be innovative in your approach
slideshare
• Is the worlds largest community sharing. You can
find a presentation on any topic it seems. Gives
inspiration. It can also be used as a impactful visual
resume. You can find friends and make contacts. It
also can help the content of information go viral.
• Yes, you can build your personal brand and share
your ideas with the world.
Final thoughts
• I just want to say this class has laid some very
important ground work for my future in the world of
social media. I feel that I am more informed and
equipped to make decisions on how I use the
networks. I feel this class is one all new students
should consider taking. The delivery and support
received made it relevant and easy to follow. I
have learned so much.

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Trma gcep585-m judah2013

  • 1. Michaela T. Judah GCEP/TRMA 585: Developing A Professional Online Identity Spring 2013
  • 2. online identities, personal branding, social media BE CONSISTENT ON ALL NETWORKS & THINK BEFORE POST.
  • 3. LinkedIn A PROFESSIONAL PLACE TO MANAGE YOUR CAREER. MICHAELA JUDAH Student George Fox University
  • 4. Online Privacy • SAFETY TIPS 1.Privacy and security exist use them. 2.Once posted always posted. 3.Online registration can be good thing. 4.Keep personal information personal. 5.Know and manage your friends. 6.Be honest if uncomfortable. 7.Know what action to take if someone harasses you.
  • 5. Twitter #GCEP585 FASTEST & SIMPLEST WAY TO STAY CLOSE TO EVERTYHING YOU CARE ABOUT
  • 6. Professional Facebook Pages JULIE HANKS LCSW GAVE THE BEST EXAMPLE OF PROFESSIONAL FACEBOOK
  • 7. Google Plus (G+) • EASY TO DO & AWESOME BENEFITS 1.Set up profile 2.Find friends 3.Start sharing 4.Explore interest 5.Make your business social across the web 6.Spread the word 7.Recommend and share 8.Enhance your ads
  • 8. Blogs: Blogger, WordPress, Tumblr • Benefits of all the above. • Enhances storytelling and communication skills. • Sharing is caring. • New resume and new hiring tool. • Turn messy ideas into great ones. • Learn from best to better the future. • Get peace of mind. • Create your own PR machine. • Position self as a thought leader.
  • 9. Learning from Mental health Professionals & organizations • What I have learned is that social media can be a place where professionals can collaborate more. • Stigmas and isolation of mental health can be lessened. • Help increase the demand for higher quality mental health care. • Can offer robust aftercare and maintenance. • It allows for greater ability to create treatment programs that clients want and need.
  • 10. Managing your online identity • The question is does social media give to much about self? • The answer is you only share what you want. You do this by following some basic guidelines. 1.Keep personal separate from professional. 2.Utilize privacy tools. 3.Tailor it to your comfort level. 4.Challenges are what and how you share. 5.Find your niche.
  • 12. Curation Tools: scoop.it/pinterest social media ethics for therapists Create a topic then SCOOP information into it. This helps create it and share it. Content curation is where the Information gets sorted. It involves Sifting, sorting, arranging, and publishing information. Pinterest you create boards and pin things on them that are of interest to you. Ethics Know your role with subscribers, readers, and followers. The bottom line is to follow the ethics code established for therapist.
  • 13. Websites & domain names • JULIE HANKS LCSW gives 6 reasons she is obsessed. 1.You can be the webmaster 2.Free themes 3.Plugins and widgets galore 4.Easy to navigate 5.It’s cheap 6.Integrated blog
  • 14. Making A Difference Goals & Strategies • THINK MOVEMENT NOT INITIATIVE • THINK UPLOAD NOT DOWNLOAD • THINK CURRENT NOT CURRENCY • THINK TOOLS NOT RULES 1.Gather advocates & allow ideas to develop. 2.Forge an authentic voice and create sustained conversations. 3.Be approachable. 4.Identify your core demographics. 5.Don’t equate social media w/dumbed down conversation. 6.Be innovative in your approach
  • 15. slideshare • Is the worlds largest community sharing. You can find a presentation on any topic it seems. Gives inspiration. It can also be used as a impactful visual resume. You can find friends and make contacts. It also can help the content of information go viral. • Yes, you can build your personal brand and share your ideas with the world.
  • 16. Final thoughts • I just want to say this class has laid some very important ground work for my future in the world of social media. I feel that I am more informed and equipped to make decisions on how I use the networks. I feel this class is one all new students should consider taking. The delivery and support received made it relevant and easy to follow. I have learned so much.