The document discusses the key traits of good academic writing. It defines academic writing as a style used by researchers to define the boundaries of their disciplines. Academic writing is important as it helps students learn new concepts and teachers/researchers expand their knowledge. Some important traits of good academic writing are clarity, completeness, logical sequencing, being reader-friendly, cohesion, coherence, and being free from plagiarism. Cohesion and coherence connect ideas at the sentence and paragraph levels. Academic writing must also use proper punctuation and avoid informal language.