1) John Gray authored the bestselling book "Men are from Mars, Women are from Venus" which explored how men and women view emotional support differently. He held workshops where keeping score of affectionate gestures was used as a playful way to illustrate this concept. 2) Similar expectations around courtesy, cooperation, support etc. can apply in the workplace, though different roles may value these behaviors differently depending on circumstances. 3) Using positive language when communicating opens up dialogue and signals a willingness to work together cooperatively, aligning with reciprocity principles. Saying "yes" is more powerful than "no".