SlideShare a Scribd company logo
Using Facebook for NGOs
www.techsoup-romania.org/lpw
Data In June 2010:  253,360 new users joined in Romania 	- Coming in 3rd in the world for adoption for the month In July 2010:  1,555,360 total number of users in Romania July 21, 2010:  500 million total users worldwide www.techsoup-romania.org/lpw
Page vs Group Pages and Groups: ,[object Object]
  You can share admin access with other users’ personal accounts
  Includes photos, comments, discussion, etc.
  Updates appear in news feed
  Can associate eventswww.techsoup-romania.org/lpw
Page vs Group Pages: ,[object Object]
  Can add applications to the Page
  Can include “favorites”Why use a page?  Could be right if you: ,[object Object]
  Have engaging content or topics to share
  Want to customize the branding and functionalitywww.techsoup-romania.org/lpw
Page vs Group Groups: ,[object Object]
  Can message all members directlyWhy use a Group? It might be right if you: ,[object Object]
  Don’t need extra functionalitywww.techsoup-romania.org/lpw
Creating a Page
Creating a Page
Adding a Tab
Adding Events
Adding an Application
Adding an Application
Editing Applications
Creating a Landing Page Why do it? ,[object Object]

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The Local Philanthropy Workshop: Facebook Campaigning in Romania

Editor's Notes

  1. Staying relevant
  2. Staying relevant
  3. Staying relevant
  4. Staying relevant