SlideShare a Scribd company logo
Social Media Strategies: More Than Post & Pray
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Hiring Routine ,[object Object],[object Object]
Statistics Don’t Lie ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Social Technology ,[object Object],[object Object],[object Object],[object Object],[object Object]
3 Keys to Social Media ,[object Object],[object Object],[object Object],[object Object]
How Are You  Currently  Using Social Media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Big 3” Basics ,[object Object],[object Object],[object Object]
Mission Statement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Big 3” Mission Statements ,[object Object],[object Object],[object Object]
Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Goals ,[object Object],[object Object]
Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Goals ,[object Object],[object Object],[object Object],[object Object],[object Object]
“ Big 3” Business Statement ,[object Object],[object Object],[object Object]
Types of Social Media Users
Target Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Big 3” Target Audience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Benchmark  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Big 3” Benchmarks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tracking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Take Action on Your Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy   How Do I Use Social Media as a  Social Marketing Tool?
G+ Recruiting Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Findpeopleonplus.com
Search:  java alabama | 40 results | 13 of interest
Build a Circle of Community
Control Your Circles
Facebook Recruiting Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy:  Advertising
Facebook PPC
 
 
 
 
Engage Your Community
Integrate Into All Platforms
Create Badges Everywhere!
Social Plugins
 
LinkedIn Recruiting Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object]
Advertising Reach
LinkedIn PPC
 
 
 
Strategy:  Community
Twitter Stats ,[object Object],[object Object],[object Object],[object Object],[object Object]
Twitter Recruiting Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sourcing Tool?  Yes it Can Be! ,[object Object]
More Twitter Sourcing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Engage Your Community ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Integrate With Other Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
YouTube Stats ,[object Object],[object Object],[object Object],[object Object],[object Object]
YouTube as a Recruiting Tool?  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy:  Community Engagement ,[object Object],[object Object],[object Object],[object Object]
Blog Recruiting Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Community Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blog Search String ,[object Object],[object Object],[object Object],[object Object],[object Object]
Contact Alex Putman, Vice President of Workforce Solutions 770-346-7216 [email_address] And follow Synergis at
Sources ,[object Object],[object Object],[object Object],[object Object]

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Social Recruiting Strategy