SlideShare a Scribd company logo
“ I think Strategic Marketing Workshop is a wonderful
initiative taken by Milind because pharmaceutical industry
is at a stage where tactical marketing and regular operations
are not going to help. We need thinking which is disruptive
and fixed in the future. And strategic marketing is a way to
go ahead. I am very happy that lot of marketers are here
who are going to learn both; the process and develop
curiosity for new things. This is a wonderful forum for all
new marketers to come and join.
Mr. N. Rajaram
Country Head, Sanofi (India) Ltd
Mr N. Rajaram
Country Head,
Sanofi (India) Ltd
“ Mr. Milind conducted “Global Strategic Marketing”
workshop for our more than 80 Country Managers
spread across the globe. He has deep insight and
understanding of the subject and has fantastic training
skills to connect & engage the participants. No wonder
he is internationally certified coach. We wish to do
more programs with Him
Mr Sreenivas Reddy
MD, Hetero Labs (Operating in more than 100 Countries)
Mr Sreenivas
Reddy
Managing Director,
Hetero Labs
Mr. Yogesh Kaushal
VP, Cluster Head, Alkem Ltd
“I must really compliment, Milind and his team who had
really developed a great program. Though we are exposed to
the global world and we do discuss global best practices, but
it was surprising for me to see that your program actually
outperformed the programs we have done in the past with
various agencies, why am I saying so is because, the way the
module was developed and the way the case studies were
given and the way the team was involved all were so
contemporary and so relevant with the global best practices.
The feedback which I have got from my team and, my
personal experience while I was sitting in your program for
the last 3 days, every individual has really complimented the
way the program was structured…
My team is benefited from the program. Thank you.
Mr. Yogesh Kaushal
VP – Alkem Ltd
Previously Director
Abbott India, Sun
Mr.Salil Kallianpur
Ex Vice President, GSK
“ I know Milind Mangle for many years now.
We worked together in Pfizer and I have
been always amazed at the way Milind
adapts to different circumstances. What
Milind was in Pfizer was in Training &
Learning & Development area. He has built
him on his strengths and conducted himself
into one of the internationally acclaimed
strategic people who conducts capability
trainings workshops for the people in the
industry. I have always had a soft corner for
people who dedicate themselves into
capability building for our people because
one of the things that industry does not do is
spend enough to train its personnel. So I
think the work that Milind is doing is this
area is fabulous and I wish him all the very
best.
Mr. Salil Kallianpur
Ex Vice President, GSK
Mr.Denashis Sarkar
Global VP, Cipla
“ I am delighted to be part of this
workshop which is on “Strategic
Marketing” I guess in today’s world of
extreme VUCA we need programs like
these which actually puts everything
into framework and designs our
thinking. Mr. Milind Mangle has been
doing this from quite some time now
and I have had the good fortune of
attending as well as sending some of
our colleagues into this workshop who
have immensely benefited out of the
simplicity its frame work and finally
focus on practical and implementable
insights
Mr. Denashis Sarkar
Global VP, Cipla
Ms. Shalini Kaushik
Group Product Manager, Mankind
Participant
“ I personally feel me and my
team has picked up a lot of
creative ways of
implementing our ideas. It
will definitely help our
brands more strong. I will
encourage my team to
implement many of the
tools that we have learned
from you Mr. Milind. Me
and my team are grateful to
you
Mr. Shalini Kaushik
Group Product Manager,
Mankind
Participant
Mr. P Venkata Raman
Senior Product Manager, Pulse pharma
Participant
“ It’s a high intensity
workshop till now I have
attended so far. It’s very
practical and can be applied
easily in your day to day
work. I feel every PMT
colleague must attend
Mr.Milind’s Workshop to
get the clarity on the job
we do as Product
Managers
Mr. P Venkata Raman
Senior Product Manager,
Pulse pharma
Participant
Mr.Gajanan Pampatwar
Group Product Manager, Fresenius Kabi
Participant
“ Delighted to attend workshop by Mr.Milind
Mangle. It is really interesting about this
program is Need Gap analysis. What is practical
and implementable is taught here and the
concepts learned here are very practical which
one will not find in any text books or in any
MBA school. His immense experience in
pharma marketing has helped us a lot. I have
attended many programs of pharma training
programs in past but they talk about non-
Pharma brands as examples but here if you
come Mr. Milind Mangle exclusively gives
Pharma brand examples. You can directly
apply learnings from workshop to
workstation. I highly recommend this program
for all the PMT whether they are new entrants
or experienced professionals in PMT.
Mr. Gajanan Pampatwar
Group Product Manager,
Fresenius Kabi
Participant
Ms.Sarbani Saha Roy
Marketing Manager, Lupin Ltd
Participant
Being from sales from almost 14 years
when I moved to Marketing, one of
the biggest challenges for me was to
understand the process in marketing. I
Learned how to prioritize, algorithms
in Brand Plan and development in this
workshop. I actually learned the steps
to analyze, understand and think that
will help me to understand core
issues which will help me to get the
unique solution for my brand
portfolio to differentiate my brand
portfolio and manage in competition
“
Mr. Sarbani Saha Roy
Marketing Manager, Lupin Ltd
Participant
Mr.Alireza Doctor
Senior Product Manager, USV Ltd
Participant
“It’s extremely amazing experience with
Mr. Milind Mangle I attended
management course at IIM - Ahmadabad
last year and if I compare both the
workshop Mr.Milind Mangle…the
learning in this workshop we had are
amazing and practical to apply in our
workstation”.
Mr. Alireza
Senior Product
Manager
USV Ltd.
Mr. Vijay Thorat
Marketing Manager, Hetero Labs
Participant
“ Before I Attended lot of training and
leadership workshops but this
workshop came with lot of concepts
and ideas. This workshop helped me
is to realign all the concepts in a
structured way which will definitely
help me to productively plan my
marketing strategies and understand
in more practical way taken from
workshop to workstation and I thank
my company to give this opportunity
to attend this workshop and I am very
thrilled and highly recommend all to
attend Mr. Milind Mangle’s workshop.
Mr. Vijay Thorat
Marketing Manager, Hetero Labs
Participant
Ms. Dimple Jain
Marketing Head, Wanbury Main Division
Participant
“ We attended Brand
Management Workshop and I
found it very useful and it was
very relevant to the industry
as well as the brands we are
handling. It gave us ideas and
ways to develop strategies in a
structured ways as well as
various well defined
techniques which will make
strategies more impactful
Mrs. Dimple Jain
Marketing Head, Wanbury Main
Division
Participant
Mr.Devdutt Kaushal
Group Brand Manager, Cipla Ltd
Participant
“ It’s like learning, unlearning & relearning. In today’s
volatile market with so many things coming around
and it’s high time that we keep on honing our skills
and more driven towards process-driven approach
rather than just going just ad hoc. With Mr. Milind
Mangle who has taken a good initiative on providing
such platform where he is imparting such skills and
bringing his real-time experience to make marketers
life more adventurous, exciting & full of learning. This
is one place where I will strongly recommend young
marketers who can hone their skills upon and brings
focused learning and integrating it with real-life
experience which will help us bring big brands, big
portfolios and better career s in time ahead. I have
been taking these learnings from last two days which
has been a rich experience and I strongly advocate
others to take a rich experience of Mr. Milind’s
workshop which is on “Strategic Marketing
Workshop” because Strategy is the future.
Mr. Devdutta Kaushal
Group Brand Manager,
Cipla Ltd
Participant
Mr. Tennis Mathew
Group Product Manager, Unichem Labs
Participant
“ I am Tennis Mathew. I am working with
Unichem Wellness. I have been with the
programs from last two days now and I
actually found it to be a breath of fresh
air. This program has made me realize
how myopic my views were about
brand building and marketing
strategies. The great thing which I found
unique about this program is that
external speakers that we had. They
gave us a lot of ideas into the field and
they were also able to bring out lot of
insights which we sitting our Head office
did not realize. I would like to thank Mr.
Milind Mangle and his team for the
excellent work they have done.
Mr. Tennis Mathew
Group Product Manager,
Unichem Labs
Participant
Mr. Anesh Babu
Product Manager, Centaur Labs
Participant
“ After this workshop, I realized that I was
doing all the process but I am not doing it
in a systematic manner. I liked the way
how to approach it systematically and
there are many variables or many ideas
which are generated from this workshop,
mainly when we are looking for a brand
plan we usually go with the information
that is not clear but after coming to this
program I got a clear picture about how to
start with a right strategy. I would like to
participate in his workshops in future as
well.
Mr. Anesh Babu
Product Manager, Centaur
Labs
Participant
Ms.Juili Kulkarni
Group Product Manager, Wockhardt
Participant
“ This workshop simplified the
concepts in a manner which
actually can be applied to the
day-to-day working of a
brand manager. It’s truly
from workshop to
workstation. Thoughts are
channelized in such a way
that we can derive to
conclusions in a right manner.
Ms. Juili Kulkarni
Group Product Manager,
Wockhardt
Participant
Ms. Pradnya Nalavade
Senior Product Manager, USV Ltd
Participant
“ I have been introduced to this workshop
through my company and it was really
helpful for my career to be the part of this
workshop. In these two days it focused on
the brand planning which is very crucial for
any brand manager. It was not only about
the theory but also practical application of
this in a very simplified way we learned the
process of brand planning. How to arrive at
a strategy, how to get a correct strategy for
your brand is explained wonderfully by Mr.
Milind Mangle. I am very thankful to him to
give us the insights on strategic marketing,
planning and how to design the best strategy
for your brand and communication. This will
definitely help me for my brand portfolio.
Thank you Mr. Milind Mangle.
Ms. Pradnya Nalavade
Senior Product Manager, USV
Ltd
Participant
Ms Kalpana Sinkar
Associate VP, Hetero Healthcare Ltd
It was an enjoyable experience with Mr.
Milind Mangle. This (Strategic Brand
Management) workshop was really good,
practical workshop for entire marketing
team. What MBAs learn in 2 years, they
learned here in 2 days, with extremely
practical examples and insights. In my last
25 years of careers I must have attended
many programs cnducted by global
institutes or agencies, but this program was
very different (from those) It was practical
down-to-earth. I wish more and more such
programs are conducted for the benefit of
Ms Kalpana
Sinkar
Associate VP
Hetero
Healthcare
“
Homyar Gandevia
Director – Marketing (India Formulations)
Emcure Pharmaceuticals Ltd.
It was a pleasure meeting Mr. Milind Mangle and also interacting with him
during the entire three days of your BMW (Brand Management
Workshop). I would like to put on record that the entire medico-marketing
and training team benefited from this very innovative and participative
workshop.
I have worked earlier with many multinationals and as well and I have been
exposed to Global Strategic Marketing Workshops. We had engaged Milind
Mangle for training our Marketing team on Strategic Marketing and I was
really surprised to find the way many Global concepts were actually
simplified and applied to the Indian context. I have attended workshop
globally as well as best Management Schools, and I felt this workshop
definitely at par with those in terms of concept but I found this better in
terms of relevance and practicability. I feel the clarity of concepts and
confidence of my team has gone up after this workshop. I also plan to
engage Milind for the Strategic Marketing coaching for our Brand
Managers going forward. I strongly recommend any Marketing driven
organization to undergo his workshop.
Mr. Homyar Gandevia
Director - Marketing
Emcure Pharmaceuticals
Ltd.

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Testimonials - Strategic Marketing Workshop

  • 1. “ I think Strategic Marketing Workshop is a wonderful initiative taken by Milind because pharmaceutical industry is at a stage where tactical marketing and regular operations are not going to help. We need thinking which is disruptive and fixed in the future. And strategic marketing is a way to go ahead. I am very happy that lot of marketers are here who are going to learn both; the process and develop curiosity for new things. This is a wonderful forum for all new marketers to come and join. Mr. N. Rajaram Country Head, Sanofi (India) Ltd Mr N. Rajaram Country Head, Sanofi (India) Ltd
  • 2. “ Mr. Milind conducted “Global Strategic Marketing” workshop for our more than 80 Country Managers spread across the globe. He has deep insight and understanding of the subject and has fantastic training skills to connect & engage the participants. No wonder he is internationally certified coach. We wish to do more programs with Him Mr Sreenivas Reddy MD, Hetero Labs (Operating in more than 100 Countries) Mr Sreenivas Reddy Managing Director, Hetero Labs
  • 3. Mr. Yogesh Kaushal VP, Cluster Head, Alkem Ltd “I must really compliment, Milind and his team who had really developed a great program. Though we are exposed to the global world and we do discuss global best practices, but it was surprising for me to see that your program actually outperformed the programs we have done in the past with various agencies, why am I saying so is because, the way the module was developed and the way the case studies were given and the way the team was involved all were so contemporary and so relevant with the global best practices. The feedback which I have got from my team and, my personal experience while I was sitting in your program for the last 3 days, every individual has really complimented the way the program was structured… My team is benefited from the program. Thank you. Mr. Yogesh Kaushal VP – Alkem Ltd Previously Director Abbott India, Sun
  • 4. Mr.Salil Kallianpur Ex Vice President, GSK “ I know Milind Mangle for many years now. We worked together in Pfizer and I have been always amazed at the way Milind adapts to different circumstances. What Milind was in Pfizer was in Training & Learning & Development area. He has built him on his strengths and conducted himself into one of the internationally acclaimed strategic people who conducts capability trainings workshops for the people in the industry. I have always had a soft corner for people who dedicate themselves into capability building for our people because one of the things that industry does not do is spend enough to train its personnel. So I think the work that Milind is doing is this area is fabulous and I wish him all the very best. Mr. Salil Kallianpur Ex Vice President, GSK
  • 5. Mr.Denashis Sarkar Global VP, Cipla “ I am delighted to be part of this workshop which is on “Strategic Marketing” I guess in today’s world of extreme VUCA we need programs like these which actually puts everything into framework and designs our thinking. Mr. Milind Mangle has been doing this from quite some time now and I have had the good fortune of attending as well as sending some of our colleagues into this workshop who have immensely benefited out of the simplicity its frame work and finally focus on practical and implementable insights Mr. Denashis Sarkar Global VP, Cipla
  • 6. Ms. Shalini Kaushik Group Product Manager, Mankind Participant “ I personally feel me and my team has picked up a lot of creative ways of implementing our ideas. It will definitely help our brands more strong. I will encourage my team to implement many of the tools that we have learned from you Mr. Milind. Me and my team are grateful to you Mr. Shalini Kaushik Group Product Manager, Mankind Participant
  • 7. Mr. P Venkata Raman Senior Product Manager, Pulse pharma Participant “ It’s a high intensity workshop till now I have attended so far. It’s very practical and can be applied easily in your day to day work. I feel every PMT colleague must attend Mr.Milind’s Workshop to get the clarity on the job we do as Product Managers Mr. P Venkata Raman Senior Product Manager, Pulse pharma Participant
  • 8. Mr.Gajanan Pampatwar Group Product Manager, Fresenius Kabi Participant “ Delighted to attend workshop by Mr.Milind Mangle. It is really interesting about this program is Need Gap analysis. What is practical and implementable is taught here and the concepts learned here are very practical which one will not find in any text books or in any MBA school. His immense experience in pharma marketing has helped us a lot. I have attended many programs of pharma training programs in past but they talk about non- Pharma brands as examples but here if you come Mr. Milind Mangle exclusively gives Pharma brand examples. You can directly apply learnings from workshop to workstation. I highly recommend this program for all the PMT whether they are new entrants or experienced professionals in PMT. Mr. Gajanan Pampatwar Group Product Manager, Fresenius Kabi Participant
  • 9. Ms.Sarbani Saha Roy Marketing Manager, Lupin Ltd Participant Being from sales from almost 14 years when I moved to Marketing, one of the biggest challenges for me was to understand the process in marketing. I Learned how to prioritize, algorithms in Brand Plan and development in this workshop. I actually learned the steps to analyze, understand and think that will help me to understand core issues which will help me to get the unique solution for my brand portfolio to differentiate my brand portfolio and manage in competition “ Mr. Sarbani Saha Roy Marketing Manager, Lupin Ltd Participant
  • 10. Mr.Alireza Doctor Senior Product Manager, USV Ltd Participant “It’s extremely amazing experience with Mr. Milind Mangle I attended management course at IIM - Ahmadabad last year and if I compare both the workshop Mr.Milind Mangle…the learning in this workshop we had are amazing and practical to apply in our workstation”. Mr. Alireza Senior Product Manager USV Ltd.
  • 11. Mr. Vijay Thorat Marketing Manager, Hetero Labs Participant “ Before I Attended lot of training and leadership workshops but this workshop came with lot of concepts and ideas. This workshop helped me is to realign all the concepts in a structured way which will definitely help me to productively plan my marketing strategies and understand in more practical way taken from workshop to workstation and I thank my company to give this opportunity to attend this workshop and I am very thrilled and highly recommend all to attend Mr. Milind Mangle’s workshop. Mr. Vijay Thorat Marketing Manager, Hetero Labs Participant
  • 12. Ms. Dimple Jain Marketing Head, Wanbury Main Division Participant “ We attended Brand Management Workshop and I found it very useful and it was very relevant to the industry as well as the brands we are handling. It gave us ideas and ways to develop strategies in a structured ways as well as various well defined techniques which will make strategies more impactful Mrs. Dimple Jain Marketing Head, Wanbury Main Division Participant
  • 13. Mr.Devdutt Kaushal Group Brand Manager, Cipla Ltd Participant “ It’s like learning, unlearning & relearning. In today’s volatile market with so many things coming around and it’s high time that we keep on honing our skills and more driven towards process-driven approach rather than just going just ad hoc. With Mr. Milind Mangle who has taken a good initiative on providing such platform where he is imparting such skills and bringing his real-time experience to make marketers life more adventurous, exciting & full of learning. This is one place where I will strongly recommend young marketers who can hone their skills upon and brings focused learning and integrating it with real-life experience which will help us bring big brands, big portfolios and better career s in time ahead. I have been taking these learnings from last two days which has been a rich experience and I strongly advocate others to take a rich experience of Mr. Milind’s workshop which is on “Strategic Marketing Workshop” because Strategy is the future. Mr. Devdutta Kaushal Group Brand Manager, Cipla Ltd Participant
  • 14. Mr. Tennis Mathew Group Product Manager, Unichem Labs Participant “ I am Tennis Mathew. I am working with Unichem Wellness. I have been with the programs from last two days now and I actually found it to be a breath of fresh air. This program has made me realize how myopic my views were about brand building and marketing strategies. The great thing which I found unique about this program is that external speakers that we had. They gave us a lot of ideas into the field and they were also able to bring out lot of insights which we sitting our Head office did not realize. I would like to thank Mr. Milind Mangle and his team for the excellent work they have done. Mr. Tennis Mathew Group Product Manager, Unichem Labs Participant
  • 15. Mr. Anesh Babu Product Manager, Centaur Labs Participant “ After this workshop, I realized that I was doing all the process but I am not doing it in a systematic manner. I liked the way how to approach it systematically and there are many variables or many ideas which are generated from this workshop, mainly when we are looking for a brand plan we usually go with the information that is not clear but after coming to this program I got a clear picture about how to start with a right strategy. I would like to participate in his workshops in future as well. Mr. Anesh Babu Product Manager, Centaur Labs Participant
  • 16. Ms.Juili Kulkarni Group Product Manager, Wockhardt Participant “ This workshop simplified the concepts in a manner which actually can be applied to the day-to-day working of a brand manager. It’s truly from workshop to workstation. Thoughts are channelized in such a way that we can derive to conclusions in a right manner. Ms. Juili Kulkarni Group Product Manager, Wockhardt Participant
  • 17. Ms. Pradnya Nalavade Senior Product Manager, USV Ltd Participant “ I have been introduced to this workshop through my company and it was really helpful for my career to be the part of this workshop. In these two days it focused on the brand planning which is very crucial for any brand manager. It was not only about the theory but also practical application of this in a very simplified way we learned the process of brand planning. How to arrive at a strategy, how to get a correct strategy for your brand is explained wonderfully by Mr. Milind Mangle. I am very thankful to him to give us the insights on strategic marketing, planning and how to design the best strategy for your brand and communication. This will definitely help me for my brand portfolio. Thank you Mr. Milind Mangle. Ms. Pradnya Nalavade Senior Product Manager, USV Ltd Participant
  • 18. Ms Kalpana Sinkar Associate VP, Hetero Healthcare Ltd It was an enjoyable experience with Mr. Milind Mangle. This (Strategic Brand Management) workshop was really good, practical workshop for entire marketing team. What MBAs learn in 2 years, they learned here in 2 days, with extremely practical examples and insights. In my last 25 years of careers I must have attended many programs cnducted by global institutes or agencies, but this program was very different (from those) It was practical down-to-earth. I wish more and more such programs are conducted for the benefit of Ms Kalpana Sinkar Associate VP Hetero Healthcare “
  • 19. Homyar Gandevia Director – Marketing (India Formulations) Emcure Pharmaceuticals Ltd. It was a pleasure meeting Mr. Milind Mangle and also interacting with him during the entire three days of your BMW (Brand Management Workshop). I would like to put on record that the entire medico-marketing and training team benefited from this very innovative and participative workshop. I have worked earlier with many multinationals and as well and I have been exposed to Global Strategic Marketing Workshops. We had engaged Milind Mangle for training our Marketing team on Strategic Marketing and I was really surprised to find the way many Global concepts were actually simplified and applied to the Indian context. I have attended workshop globally as well as best Management Schools, and I felt this workshop definitely at par with those in terms of concept but I found this better in terms of relevance and practicability. I feel the clarity of concepts and confidence of my team has gone up after this workshop. I also plan to engage Milind for the Strategic Marketing coaching for our Brand Managers going forward. I strongly recommend any Marketing driven organization to undergo his workshop. Mr. Homyar Gandevia Director - Marketing Emcure Pharmaceuticals Ltd.