Tata Consultancy Services (TCS) is a global IT services company and subsidiary of Tata Group. TCS has a vision to be the most admired global technology services brand and its mission is to help customers achieve their business objectives through innovative IT solutions. The document outlines TCS's history since the 1970s, areas of business including consulting, IT services, and BPO. It analyzes TCS's strengths such as a large pool of knowledge workers and flexibility, as well as opportunities in global and domestic markets. The work culture at TCS is described as open and inclusive with a focus on on-the-job learning. In conclusion, TCS maintains fair governance and a strategy for long-term growth.

1. Tata Consultancy services
--Beyond the obvious..
Presented By
Avtar Singh
Gurdeep Singh
Puja Kapoor
Rishika Jindal

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Vision and mission .
Introduction .
Vision
Mission
History of TCS.
Areas of Business
SWOT Analysis
Work culture .
Competitors
Conclusion.

3. INTRODUCTION
•Tata Consultancy Services Limited (TCS) is a global IT services,
business solutions and outsourcing company
•A subsidiary of the Tata Group conglomerate.
•Highest ranked Asia based company
•Second highest ranked globally in IT and Services .
• Largest technology service company in India
by revenue and market capitalization.
•183 offices across over 43 countries and generates around 30 per
cent of India's IT exports.
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4. TCS Vision

5. Mission
To help customers achieve their business objectives, by
providing innovative, best-in-class consulting, IT solutions and
services. To make it a joy for all stakeholders to work with us.

6. Values
 Leading change
 Integrity
 Respect for individuals
 Excellence
 Learning and sharing

7. HISTORY
• Early 1970s- Tata Consultancy Services started exporting its services
• 1975- TCS conducted its first-ever campus interview which was at IISc,
Bangalore
• 1979- TCS associated with a Swiss partner, TKS Teknosoft, which it
later acquired.
• 1999- TCS saw outsourcing opportunity in
E-Commerce and related solutions and set up its
E-Business division with ten people
2004- TCS became a publicly listed company, much later than its
rivals, Infosys, Wipro and Mahindra Satyam.
• 2011-TCSentered the Small and medium enterprises (SME) market with cloudbased offerings

8. Areas of business
• Consulting
• IT services
• Business process outsourcing
• Infrastructure outsourcing
• Engineering and industrial services

9. Output based
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Growth and innovation have joined cost management as
Source: 2008 EquaTerra

10. SWOT ANALYSIS OF TCS
STRENGTHS
•High Quality & Price Performance
•Large Pool of Knowledge Workers
•Flexibility and Adaptability
•Reliability
•High Growth
•Large Projects
OPPORTUNITIES
•Global Market
•Domestic Demand
•E-Commerce/E-Business
WEAKNESSES
•Lack of Domestic Computerization
•Project Management Skills
•Localization
THREATS
•Economical Threat
•Technological Threats:
•Government Interference
•Lack of Speed
•Cost

11. Top Competitors Of TCS:
Infosys Technologies Limited
International Business Machines
Wipro Corporation
Satyam Computer Services Ltd.
Hewlett Packard Global Soft Ltd
Silverline Technologies Limited

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13. Work culture at TCS
Culture potpourri:
People from diverse backgrounds and geographies have
come together in pursuit of a common vision.
Open door policy:
TCS corporate culture is open and inclusive.
On-the-job learning:
Intense training and development programs facilitate on-thejob learning.
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14. CHALLENGES
1.The depreciation in rupee's value
2.Fierce market competition by its Indian counterparts
3.Tight USA visa regime resulting into lower margins overseas.
4. Government Interference
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15. CONCLUSION
A fair, transparent and value-driven corporate
governance
A strong strategy for longer-term business
growth
Ranked No 1 in DataQuest IDC CSA survey for
CIOs choice of IT services companies in India.
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16. Thank You
Any Queries