Tata Consultancy Services (TCS) is an Indian multinational IT services company, established in 1968 and headquartered in Mumbai, with a presence in 46 countries. TCS is a subsidiary of the Tata Group, recognized as the largest Indian IT services company by market capitalization and global revenues, and aims to achieve further growth through strategic marketing and operational initiatives. The company emphasizes high-quality service delivery and innovation, supported by a comprehensive HR management approach for employee development.

1. SUB.-TCS (TATA CONSULTANCY
SERVICES)
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2. 1. SAHIL KHAN
2. AMBIKA
3. LALITA
4. NEHA
5. RADHIKA
6. SUNIL
7. SONAM
CLASS – B.B.A. V th Sem.
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GROUP LEADER -HIMANSHU MALVIYA

4. ACKNOWLEDGEMENT
The success of this project depend largely on the encouragement and guideline
of our professors And the team work of all group member. We take this
opportunity to express our gratitude to the people who have been instrumental
in the successful completion of this project.
We would like to show our greatest appreciation to Asst. proff. Miss pooja
badghare for his encouragement and guideline to materialize this project
successful.
The supportive behavior exhibited by the entire group member
is worth mentioning.
Mentor Principal

5. (7)

6. N.Chandrasekaran
CEO .TCS
CYRUS MISTRY DIRECTOR
TATA GROUP
TCS EMPLOYEES
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7. Tata Consultancy Services Limited (TCS) –
Is an Indian multinational
information technology (IT) service, consulting and business solutions
company headquartered in Mumbai ,Maharashtra.] TCS operates in 46
countries.[ It is a subsidiary of the TATA GROUP and is listed on the
Bombay Stock Exchange(BSE)and the National Stock Exchange (NSE).
TCS is the largest Indian company by Market Capitalization and is the
largest India- based IT services company by 2013 revenues. TCS is now
placed among the ‘Big 4’ most valuable IT services brands worldwide.[In
2013, TCS is ranked 40th overall in the Forbes World's Most Innovative
Companies ranking, making it both the highest-ranked IT services
company and the top Indian company . It is the world's 10th largest IT
services provider, measured by the revenues.
INTRODUCTION
Contd.

8. • TATA CONSULTANCY SERVICE (TCS) is a global IT services,
business solution & outsourcing company.
• This company is second largest India -best BPO service.
• Ranked 10 in the list of top companies of India ,by fortune India
magazine.
• 142 offices across over 46 countries and generates around 30% India's IT
expert.
• It is a subsidiary of the Tata group and is listed on the Bombay Stock
Exchange(BSE)and the National Stock Exchange (NSE).
Contd.

9. TCS BOARD OF DIRECTORS
Non Executive Board Members –
 Cyrus Mistry. (Chairman)
 S.Ramadorai.(Vise Chairman)
 Prof.Clayton M Chritensen ,(Director)
 Aman Mehta (Director)
 Dr.Ron Sommer (Director)
 Venkatraman Thyagarajan (Director)
 Dr. Vijay Kelkar (Director)
 Ishaat Hussain (Director)
 Firoz A Vandreevala (Director)
 OP Bhatt (Director)
Executive Board Members –
N.Chandrasekaran, Chief Executive Officer And Managing Director.

10. TCS COMPETITORS
 Infosys.
 Mahindra System.
 Wipro.
 HCL.
 Patni Computers.
 Financial Tech.
 Oracle.
 IBM.
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11. TCS VISION,MISION & VALUES
 To create value by leveraging our co-innovation network in a
manner that has an impact on the customer ecosystem .
 To be among the top3 companies worldwide by 2013,Culture
of accountability, delivering certainty to customers .
 Their VALUS –Integrity, leading change, excellence, respect
for the individual , and fostering an environment of learning
and sharing.

12. TCS OFFICES
TCS Offices In India.
 Mumbai.
 Baroda.
 Kolkata.
 Goa.
 Nagpur.
 Noida .
 Pune .
 Chennai.
 Kochi.
 Hyderabad.etc.
TCS Offices Out Of India.
 Canada.
 Mexico.
 Australia.
 Thailand.
 Taiwan.
 Denmark.
 Finland.
 Malaysia.
 Singapore.
 Germany.
 Iceland.
 Japan.
 UAE.etc.
Contd.

13. Contd.
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14. Contd.
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15. HISTORY OF TCS
 TATA Consultancy Services was established in the year1968 .Its early
contracts included providing punched card service to sister company
TISCO (Now TATA Steel),working on an INTER – BRANCH
Reconciliation System foe the Central Bank of India , and providing
bureau service to UNIT TRUST OF INDIA.
 In 1979 , TCS delivered an electronic depository and trading system called
SECOM for the Swiss company SIS Sega Inter Settle.
 In 1981, TCS established India's first dedicated software research and
development center, the TATA Research Development And Design Center
in PUNE.
 In1985 TCS established India's first client – dedicated offshore
development center ,set up for client Tandem.
Contd.

16. Contd.-
 In the early 1990 the Indian IT outsourcing industry grew rapidly due to
the Y-2-K bug and the launch of a unified European currency. EURO.
 On 25 August 2004 TCS became a public listed company.
 In 2005 TCS became the first India-Based IT services company to enter
into the bioinformatics market .
 In 2006 TCS designed an ERP system for the Indian Railway Catering And
Tourism Corporation.
 In 2008 TCS undertook an internal restructuring exercise which aimed to
increase the company's agility.
 In the 2011/12 financial year TCS achieved annual revenues of over U$10
billion for the first time.

17. Contd.
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18.  Its home country is India .
 The key foreign subsidiaries include TCS Australia , TCS Brazil, TCS
Mexico ,TCS USA, TCS UK,& TCS Thailand .
 Regional offices are at South Africa, Canada, Germany, France, Hong-Kong
, Singapore ,UAE.
 Listed On NYSE .BSE , And NSE.
 Revenue of $10.17 billion expected by FY 2014 -15.
 Gross addition of 19000 employees .
Global View Of TCS

19. BASIC DETAIL
Type - Public
Industry - IT Services ,IT Consulting
Founded - 1968-69
Traded AS - NYSE,BSE and NSE
Founders - JRD TATA
Area Served - World Wide
Key people - N.Chandrasekaran
Services - IT ,businessconsulating and outsourcing ser.
Operating - US$ 3.2billion (2013-14)Income
Headquarters - Mumbai , Maharashtra ,India
Revenue - US$ 14.44 billion (2013-14)
Profit - US$ 2.59 billion (2013-14
Total Assets - US$ 54.58 billion (31March 2013)
Total Equity - US$ 7.66 billion (31 March 2013)
Parent - Tata Group
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20. TCS AREAS OF BUSINESS
The following TCS service help customers optimize business
processes and create resilient IT infrastructure, ensuring faster.
 Consulting.
 IT Services.
 Business Process Outsourcing(BPO).
 Infrastructure Outsourcing.
 Engineering And Industrial Services.

21. SWOT ANALYSIS OF TCS
STRENGTHS –
 High quality price &
performance.
 Large pool of knowledge
workers.
 Flexibility & Adaptability.
 Reliability.
 High Growth.
 Large Project.
OPPORTUNITIES –
 Global Market.
 Domestic Demand.
 E-Commerce & E-Business.
WEAKNESSES –
 Lack of domestic
Computerization.
 Project Management Skills.
 Localization.
THREATS –
 Economic Threats.
 Technological Threats.
 Government Interface.
 Lack of speed .
 Cost Control.
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22.  TCS would achieve target through both organic and inorganic growth . As
far as inorganic growth is concerned , they have specially set up an M&A cell
which monitors opportunities globally .
 The company has initiated co-branding events with global media houses .
 Taken up speaker slots at seminars organized by newspapers such as financial
times.
 Organized annual events dedicated their leading clients and sponsored
international sporting events like golf.
 TCS has hired Text 100 as its public relation firm to promote its brand in
Europe And Asia –Pacific and get featured in technology magazines such as
Red Herring and industry research papers such as Forrester ,Gartner.
TCS MRAKETING STRATEGIES
Contd.

23. TCS MARKETING STRATEGIES –
 Market Penetration Strategy - Its current markets are USAAnd
EUROPE .As most large clients in USAAnd EUROPE Are cutting cost ,
TCS needs to be more aggressive on cost and quality front.
 Market Development Strategy – Since these are fast developing IT market
,TCS Needs a paradigm shift in focus from US And EUROPE market these
market to India , middle –east And Australia.
 Product Development Strategy – It should concentrate on building
expertise in domains like USA & EUROPE by strategic acquisition.
 Diversification Strategy – TCS restructured its global operations to adopt
an integrated , customer- centric approach , which is expected to be helpful
in eliminating the risk factors arising from the U. S. economic collapse.
Contd.
Contd.

24. TCS STOCK MARKET CHART
2013 2014
Contd.
Contd.
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25. TCS MARKETING STRATEGY FOR LONG TERM GROWTH -
TCS revenue growth comes from following a multi-pronged strategy built
around . expanding our addressable market by geography , industry and
by service line and deepening our relationship with existing clients .
TCS Marketing Strategy For Long Term Growth Chart
Contd.
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26. TCS F & A platform is an unfiled and global solution for enterprise finance
operation encompassing account payables ,Account Receivables , General
Accounting ,Asset Accounting ,Collection Cash And employee Expense
Management.
TCS F & A platform solution conforms to global statutory and legal norms and
comes with pre built and pre- configured process ,proprietary tools for workflow
and document management control account reconciliation toolkits, financial
analytics including closing and KPI dashboards, integration frameworks ,and
self-Service portal, The F & A platform is powered by state-of-the-art ERP
application and is hosted on a reliable , scalable and secure infrastructure .WE
offer you the choice to adopt our solution under Sass or BPaaS (SaaS+BPO
process delivery) or a hybrid framework.
Our-Offerings -
TCS F & A platform provides with comprehensive , complaint and
efficient financial business solution , based on globally- accepted and optimized
process
Finance & Accounting (TCS)
Contd.

27. TCS Core Finance & Accounting Offering provides end to end financial process. It Include
following processes.
Finance-
Payable Management facilities with end to end coverage in invoice ,payment processing ,
expense accounting, EDI and P-Card ,administration, supplier management and period end
closing.
Receivable Management facilities with invoicing and billing , revenue accounting , cash
application , collection, credit , customer and disputes management and Reporting.
Employee Expense Management provide features for claim processing , advances,
disbursement ,audits and verification compliance , governance and reporting.
Accounting-
General Accounting facilities with financial accounting inter company reconciliation ,financial
and statutory reporting , consolidation ,chart of account management ,period closure and
reporting.
Fixed Asset Accounting allows to add, track ,manage , account and depreciate asset.
Cash Management helps in bank reconciliation and cash flow management
Contd.

28. HR POLICY & INFORMATION
TCS has developed an unbreakable bond with sound HR practices in an
environment that defies traditional roles and responsibilities. The company
views its employee as assets ,which has to be utilized efficiently . The TCS
senior management constantly keeps track of vast intellectual assets, their
skill sets ,the status of projects on which they are working ,and number of
people available for being placed in other projects. TCS determines its
manpower requirements based on inputs from senior consultants. Who
provide information on changes in technology and potential demand for
new IT skills in the immediate future. This enable the HR department to
plan and schedule recruitment and training programs.
TCS takes care of every aspect of Human Resource Management, from
recruitment to training and career development . The company combines its
aim of recruiting software engineers with the broader objective of
improving educational standard in India . The company also frequently
engages in reforming course curriculum and teaching methods for
partnering institutes.
Contd.

29. • The focus has been to create an environment where performance is
rewarded , individuals are respected and associates get opportunities to
realize their potential.
• Key achievements during the year were.
• Recruitment of 70,400 Employees across the world.
• On-boarding of 32,263 fresh hires from various campuses.
• Achieving the best -in-class retention rate.
• Maintaining uniformly high utilization rate throughout the year.
HUMAN RESOURCE POLICIES
Contd.
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30. Contd.
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31. Contd.
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32. CONCLUSION
 TCS is the largest software & services company not just in India in ASIA
as well . It had pioneered the Global Network Delivery model and several
other initiatives which had become industry standard.
 Not only that , TCS had a world wide presence which no other company
in India could match . In fact , TCS had presence in more countries than
most airlines.
 TCS Define a comprehensive multi-channel marketing strategy to adopt
various online and offline channels.
 This led to the core creative idea of TCS – “Truly Global”.

33. Contd.
TCS ADVANTAGES-
 TCS Is Great place to work, learn and grow.
 A part of the Tata group, India’s largest industrial conglomerate .
 Over 198,000 of the world’s best-trained IT consultants across 46 countries
 Serving over 900 clients in 55 countries with repeat business from more than 98.3%
of the clients annually.
 49 of the Top 100 Fortune 500 U.S. Companies are TCS clients.
TCS is an a IT Services ,consulting and business solution organization that delivers real
result to global business ,ensuring a level of certainty no other firm can match . TCS
offers a consulting –led ,integrated portfolio IT and IT enabled infrastructure ,
engineering and assurance services . This is delivered through its unique Global
Network Delivery model , recognized as the benchmark of excellence in software
development .A part of Tata group ,India largest industrial conglomerate ,TCS has a
global footprint and is listed NSE & BSE in India.

34. THANK YOU

36. TCS FOUNDER
TCS EMPLOYEES
DIRECTOR TATA GROUP
N. CHANDRASEKARAN
CEO. TCS