The document outlines initial ideas for various sections of a magazine called "Vinyl.I" focused on R&B music. The magazine's target audience is described as females aged 16-26 of social classes C1 and C2. For the front cover, the proposal suggests a close-up photo of a black female with airbrushed editing and streaks of red incorporated into the background colors and text. The contents page is planned to feature a full-length woman in a powerful pose with minimalist white background and red-tinged text. Interior articles will utilize double-page spreads with multiple photos and colored text to break up interview content. Photographs throughout are intended to showcase vibrant, stylish images of women in

1. Task 9 Formal proposal
Title of Magazine
I have chosen to call my magazine, Vinyl.I, I have chosen this term as it
is a musical term that suggests class and sophistication in a modern
sense. A vinyl is a black round disc that played music when put on a
phonograph. Known for their clarity in sound and classic heritage I have
chosen this name in honour of the origins of R’n’B. Vinyl’s were used in
the twentieth century, and have since been replaced with new formats
such as CD’s this is what one looks like:
Choice of genre
My genre will be centred on R’n’B with the subgenres of modern R’n’B and classic R’n’B. I have
been influenced personally by this genre, the music, the style and the culture of it; therefore I will
be able to incorporate it into my magazine. I have chosen his genre because I am very familiar
with it and know a lot of context of R&B such as what is valid to put in R&B magazines: colour
schemes, style of articles.
My target Audience
Will be both female, aged 16-26, I have focused on this age as the features will suit this age
group, covering both sophisticated and more urban and up to date features. , it will include ‘Slow
Jamz’ and ‘love songs’ mostly based on American produced music.My audience willaim at C1 and
C2 social class and so accessible by most, their interests will be ‘soulful’ with a smooth rhythm and
a distinct beat types of tracks.
Initial Ideas for my Front Cover
I aim to have a strong mid shot / close up of a black female looking toward the camera
in an evoking way, as if feeling inspired and passionate. I will edit the photo to give it an
airbrush effect with a flawless finish. I have gotten this idea from VIBE front covers: I
think the images are both strong and effective; it is crafted in a way that really invites
you into the music and makes you want to read on. The flawless main image will also
make you feel a sense of power: the finished look makes the viewer
captivate this genre and encouraged as a female viewer.
The main theme of colour for the background will be link to shades and
tones in the main image; I want to show a clear link and
understanding of magazine
conventions bytaking a subtle
colour from the
main image and
bringing it into my
background. I will also have a
strong streak of red running
throughout to denote power,

2. strength and skilfully musical literate; my satrap lies and text will be in both red and white. Red is
because it is associated with energy has high visibility and so on a shelf will attract attention, these
front covers show this:
Initial Ideas for my Contents Page
I plan to have my contents page for Vinyl.I, with a
longshot of a woman in a strong pose. I hope to have her
in a tall position as if the audience is looking up toward her
it will be a low angle shot. I want a clear white background
with a drop shadow on it of the image which I will produce
in Photoshop. I will have the text on the left hand side in
small font and in lower case. The Font will be quirky but
classy and easy to read. The text will most likely be in a
black or grey matte colour with streaks of red running
through. I will include the main features with page
numbers to direct the viewer’s quickly without wasting
time in case readers are just skim reading.
Initial Ideas for my Article
I plan to have a mid-shot of a female that
covers a double page spread in size. The
female will be on the left hand side as the
viewer reads from left to right and there will be other images on the double page spread. I
want to use this several images as this is what my research tells me is preferred. I want to
make sure the images are relevant to the R&B theme. I will talk about the new and
upcoming album, their favourite tracks and why. It will be in the form an interview and will
have a colour running through it to segregate words in case readers only want to read parts
of the article. I will have the article/feature number on the page and will have flashes in the
right hand corner advertising extras. The text will run around it and will ‘fit’ in where it can.
The main image will be a focal point of the article and will be what attracts the audience. As
well as this I will have a cover line under the ain
title to briefly sum
up and in
anappealing way
what he article will
contain. It will have

3. a sense of continuity as the colour will merge into one another, if there is a dominant colour
I the main image I will then use that colour somewhere in my text so that it look appealing.
For instance in the Soulja Boy article the black and red pen used on his face is significant
and is shown in the text by the scribbled writing and colour in the text. to me this is clever
as it shows understanding keeps within the conventions of magazine articles.
Initial Ideas for Photographs
I aim to have images of women as my magazine is aimed at the female market. The images
I want are bright, appealing and vibrant in colour that is eye-catching and mentally
stimulating making readers want to read on and actually pick out the magazine from the
shelf. I would like the poses to be strong and so they may be taking fromthe front dead on,
theywill show facial expressions. They will be in poses with their arms in different positions
showing their style and R’n’B culture. I will have them with different and interesting
backgrounds, I may choose a landscape picture or I might crop out the background and
have an artificial background