The document proposes an indie music magazine called "Rogue" targeting 17-22 year olds. It discusses using black and white photographs with one accessory in color on the double page spread. Additional photos will be edited to look like Instagram or photo booth pictures to appeal to young people. The front cover will feature a main image of indie artists and entice readers with article previews. The contents page will include an editorial and page numbers. The double page spread will use a large bold font and balanced text and images.
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2. My genre
I have chosen ‘indie rock’ as my genre as it is a genre
of music that I frequently listen to and this will make
it easier to create a true representation. This genre
has a lot of crossover appeal making it quite a broad
canvas with lots of options to choose from and
different paths to take.
3. Photographs
For the main photographs for the article on the double page spread (DPS) I will take photographs on a photos
shoot as this will create a professional look. I will then edit them on a program like Photoshop to make them
black and white which will enforce the edgy and off the wall fell of the indie genre which I an conveying. The
models will have one accessory each which will stand out in this image in in colour, creating a contrast from
the bland whit theme. E.g. a bandana worn in the hair in a deep purple colour or lipstick in a rich red against
the rest of the photo. The main images will be long shots and medium shots including nearly all of the detail of
the model. This is conventional for an indie rock magazine.
For the photographs that I will be including in my magazine I want to create a new and fresh look that appeals
to young people. Photography is very popular in our society with lots of apps like Instagram and Pinterst
becoming more and more popular . I want to capture their popularity and include in my magazine, using he
new and the old. I want to create boarders on the photos that I take that are similar to the boarders that
people use on their Instagram photos. I will also use similar effects to make it look as if the photos are off a
social networking site connoting young people linking my magazine to the target audience. I also want to try
to incorporate the ‘photo booth’ look into my magazine as this is another popular social thing among young
people. I have tow options, I could either take photos in an actual photo booth giving the magazine a ‘real’ and
‘genuine’ feel, then scanning these photos in and using them for the article. Or I could take photos on a photo
shoot and edit them so they look as if they have been taken in a photo booth. I like the first idea better as it
would give a more spontaneous effect and would be real life rather than set up which is what I want my
magazine to convey. These photos will be added alongside the main photo on the DPS and possible on the
contents page as an introduction to the article. These photos will be close ups of the face just showing the
main details as these will be quite small on the page. They will also be in colour as a contrast from the main
images and to soften the look from the harsh black and white.
4. Target audience
My target audience age range is 17 – 22 years old. I think the age range I have chosen is
appropriate as the genre falls into it perfectly and the gap isn't too big so I will be able to focus my
research and planning down to these ages specifically. Not all people this age like this genre but
indie rock does have a lot od cross over range so hopefully everyone will like something about the
magazine, it be the competitions or the main article itself.
5. Magazine title
For my magazine title I have chosen ‘Rogue’. I chose this after I did
a lot with around 40 people in my target audience. The title
connotes something a bit rough around the edges and a little wild
which is what indie rock music is. The dictionary definition of the
word is ‘behaviour which is not expected and people often use the
term a ‘rogue bull’ meaning something out of control. I am not
enforcing uncontrolled behaviour but something that is a little risky
and different.
6. Front Cover
On the front cover of the magazine I plan to have a main image
of the artists. There will be 2 or 3 models who will create a indie
group, indie music is mostly made up of indie groups as
opposed to solo artists. The photo will dominate the page and
unlike magazines like pop music magazines which have a lot of
the page I want to keep my cover quite plain and simple, similar
to notion magazine that I analysed. When I did my focus group
I found that my target audience liked that face that it was quite
bare and stripped back, this is what I plan to replicate in my
own way.
In addition to this, on the front cover I will also include lots of
different ways to entice the readers to buy the magazine like sub
article titles and skyline s so the readers can pick out my
magazine in the news stand. I am going to use a strap line for
the main article so that people can get a ‘feel’ for the magazine
before they open it. On the front I'm going to have a bright
circle with an opportunity of winning something inside it to add
interest to the front cover and to front cover and to take a bit
away from the harsh black and white.
7. Contents Page
The contents page I one of the most important pages in the magazine
and it has to be attention grabbing for the readers . It will be the
busiest page even though I want to keep my magazine simplistic and
quite minimal. I am going to include the editorial on this page which
will tell the reader what the magazine will include and will also gave
them an idea about the main article, if they like the cover artist they
will be interested ion this and will want to read further finding out
about what's to come in the future for the magazine as well.
On this page there will also be page numbers indicating different
articles and features. In addition to this there will be a subscription box
at the bottom letting the readers know how they can subscribe to the
magazine if they like it. This is one of the main ways that the magazine
can get money and is a usual convention in a music magazine.
8. Double page spread
I want to make my double page spread directly link to
the genre of music so I will be using a big bold font
like the example on the right. The title and image will
be quite large creating a good balance between the
text and the images as this is something i found my
target audience wanted more of when I interviewed
them.