The document outlines a plan to create an e-magazine pitch using audio-visual aids. It discusses using an e-magazine style to attract target audiences of teenagers. BBC persuasive techniques will be used to communicate ideas professionally yet understandably. A range of media language will be used to attract potential clients. Clarity of expression, tone of voice, vocabulary, and grammar will all be focused on to effectively engage and interest audiences. The e-magazine structure will feature text on one side and images on the other, using small images within the text and across the pages.