My target audience profile.

1. Target Audience Profile
The target audience istargetedatboth male and female,butispredominantlyfemale,aged 17-35.
She iswell educatedandiseitherinhighereducation,studyingherA Levels,those inthe olderage
bracketwill be at Universitystudyingsomethinglike Creative Writing,FilmorMediaor wouldhave
alreadygraduated.Beingintellectual,itisn’t surprisingthatduringherfree time she lovestoread,
one of herfavourite authorsbeingDarrenShan,whoisrenownedforwritinghorrorandfantasy
novels.Beingathrill-seekerandslightadrenaline junkie,itisnotsurprisingshe ispassionatefor
horror filmsandthe buzzshe getsfrom watchingthem.Assoonas a new horror movie isreleasedin
the cinema,she isthe firstpersondowntheirbookingticketsdraggingherfriendswithher,despite
themfearingfortheirlives.She isverysociableand verylikable,simplybecause she letsher
imaginationsetherfree.Itisveryrare you will see herdownordisheartened,she triestohave a
positive outlookoneverythingthatshe doesandtriestospreadthiswitheveryone aroundher.As
mentionedbefore,she isverysociable andhasmanyfriendsandontop of thisshe is veryfamily
orientated.Atthismomentinherlife she issingleandwishestofindsomebodywhohasthe same
interestsasher,whocan inspire her.
Thisleaveshermore time tospendwithherlovedone whenshe isnottieddownstudying/working.
A personalitytraitsthatspiralsthroughherisbeingactive andenergetic.She strivestobe the best
that she can be inall aspectsof herlife,she takespartinZumbaclassestwotimesa week,asa detox
away fromlife stresses.Despite lovingtogoout,she wouldpicka coffee shopwitha bookto read
rather thangoingout to livelybars,asshe getsnobiggerthrill thanunravellingahorror.She is not
shyon renewingherNetflixaccountona monthlybasis,purelybecause of the vastamountof horror
filmsonoffertoher at the clickof a button.Notonlythis,byTV seriestoo,once she'sstartedshe
can’t stop!Horror filmsare a guiltypleasure of hers,specificallyslashers.Theydrive hercrazy,asthe
characters are one byone killedoff bythe antagonist,she can’thelpbutscreamat the TV wishing
theywenta differentwayaboutitso theywouldn’tdie.She seesherself asthe final girl,outsmarting
and gettingawayfromthe antagonist.Anothersub-genre appealstoheralso,psychological,she
findstheminterestingandwouldlike toknow whatthose whohave psychologicalissuesare thinking
and whattriggersthem.