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Jane Wilmot A2 Media Studies 
Other horror Movie Audiences: 
The cabin In the woods- young couples 
Strangers- Young Males 
A nightmare on Elm Street- Young couples
Age: 
The usual age for someone watching a horror movie is 18+. During young adulthood they are in the stage 
of developing their emotions about new things. They want to rush into life without being guided and 
therefore seek all thrill they can get. Horror movies give this thrill, and can excite a young audience as 
oppose to an older one. The young audiences are also less susceptible to being put off the film by violence 
or unnatural images which may make an older audience feel negative towards the film. 
Groups of Audiences: 
The audiences of horror movies are often groups of 
friends however, there are key groups of audiences who 
also watch horror films. 
Couples who are either on a first date or have been 
together for a while. 
New friends 
Family 
To watch a horror movie with someone is very inviting it 
allows them to see what your really like emotionally as 
you cant hide your fears to them. It also makes a great 
conversation starter.
Gender: 
Males are more likely to watch horror movies than girls, this is due to the stereotypical thrill seeker which is 
portrayed with a boy to seek a scare to contest with there young adult hormones. Violence is also a conventions 
of horror movies which is often loved by males, from stereotypical portrays of boys a self fulfilling prophesy often 
acts and they seek the thrill of violence, blood and gore. Horror films are therefore more attractive to boys as they 
are after this thrill.
Class: 
Overall horror films are aimed at working class community. This is due to the level of thrill and excitement which is gained 
from a horror movie at a relatively cheap price. If the higher class watch horror films they are usually sub-genre like a mix 
between romance or comedy. This is due to the higher level of satisfaction and the reaction of someone higher class 
watching a gory ‘ inappropriate ‘ horror film such as saw.
My Personal Target Audience For Dark Decent: 
My target Audience For Dark Decent would be Someone like Josh Wittercombe, He’s 
19 years old and loves music and horror films. He listens to bands such as You me at 
six and imagine dragons. He would watch horror movies with his mates regularly 
usually at his house, including films such as ‘SAW’ and ‘THE BLAIR WITCH PROJECT’ he 
would mostly watch these films for the gore factor as he is a real thrill seeker. This is 
shown by his talent of bmx’ing which he does most days. He also enjoys films which 
include paranormal horror such as ‘PARANORMAL ACTIVITY’ as he believes in ghosts 
and so it really makes him just when something bad happens sometimes more so than 
the gory films “as they aren’t as realistic sometimes.”

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Jane audience profile

  • 1. Jane Wilmot A2 Media Studies Other horror Movie Audiences: The cabin In the woods- young couples Strangers- Young Males A nightmare on Elm Street- Young couples
  • 2. Age: The usual age for someone watching a horror movie is 18+. During young adulthood they are in the stage of developing their emotions about new things. They want to rush into life without being guided and therefore seek all thrill they can get. Horror movies give this thrill, and can excite a young audience as oppose to an older one. The young audiences are also less susceptible to being put off the film by violence or unnatural images which may make an older audience feel negative towards the film. Groups of Audiences: The audiences of horror movies are often groups of friends however, there are key groups of audiences who also watch horror films. Couples who are either on a first date or have been together for a while. New friends Family To watch a horror movie with someone is very inviting it allows them to see what your really like emotionally as you cant hide your fears to them. It also makes a great conversation starter.
  • 3. Gender: Males are more likely to watch horror movies than girls, this is due to the stereotypical thrill seeker which is portrayed with a boy to seek a scare to contest with there young adult hormones. Violence is also a conventions of horror movies which is often loved by males, from stereotypical portrays of boys a self fulfilling prophesy often acts and they seek the thrill of violence, blood and gore. Horror films are therefore more attractive to boys as they are after this thrill.
  • 4. Class: Overall horror films are aimed at working class community. This is due to the level of thrill and excitement which is gained from a horror movie at a relatively cheap price. If the higher class watch horror films they are usually sub-genre like a mix between romance or comedy. This is due to the higher level of satisfaction and the reaction of someone higher class watching a gory ‘ inappropriate ‘ horror film such as saw.
  • 5. My Personal Target Audience For Dark Decent: My target Audience For Dark Decent would be Someone like Josh Wittercombe, He’s 19 years old and loves music and horror films. He listens to bands such as You me at six and imagine dragons. He would watch horror movies with his mates regularly usually at his house, including films such as ‘SAW’ and ‘THE BLAIR WITCH PROJECT’ he would mostly watch these films for the gore factor as he is a real thrill seeker. This is shown by his talent of bmx’ing which he does most days. He also enjoys films which include paranormal horror such as ‘PARANORMAL ACTIVITY’ as he believes in ghosts and so it really makes him just when something bad happens sometimes more so than the gory films “as they aren’t as realistic sometimes.”