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TAGKAST INTRODUCTION 
Social Activation Technology for Event Marketers 
Engage Event Guests Ÿ Capture Leads Ÿ Create Live Social Content 
12/9/14 www.tagkast.com 1
WHY TAGKAST? 
Up to 95% of event guests engage and, on average, 65% will 
share branded content to their personal social networks. 
As a leading provider of 
technology in the event 
marketing industry, our 
software generates 
unmatched rates of crowd 
participation, social sharing, 
and data capture 
2
BRANDED LIVE SOCIAL CONTENT 
3 
The branded content 
consumers share 
serves as an implied 
endorsement of your 
product to all of their 
friends and family
HOW TAGKAST WORKS 
Tagkast seamlessly integrates into your event resulting in widespread 
participation and optimal live and digital brand exposure. 
Tablet platform successfully reaches 
more attendees resulting in more 
on-site consumer engagement. 
Software instantly brands the experience 
and facilitates on-site social sharing to 
Personal Facebook or Twitter accounts. 
The content is optimized for social 
display allowing you to pass authentic, 
brand messages in a scalable way. 
4
THE USER EXPERIENCE 
Our patented software is designed to convert at events. We can get 
up to a 95% on-site participation rate and average 65% social share 
rates 
PHOTOS SURVEY EMAIL PHOTOS SURVEY EMAIL PHOTOS SURVEY EMAIL PHOTOS SURVEY EMAIL 
1. View Branded Photo 2. Log into Your Preferred 
Social Media Account 
3. Like or Follow Brand Social 
Accounts- Facebook or Twitter 
4. Communally Tag Your 
Friends and Share Photo 
5
ADDITIONAL ACTIVATION FEATURES 
Facilitate Contests and Sweepstakes Direct Brand Photo Album Streaming 
Low-Internet and Offline Mode E-Commerce and Content Link Sharing 
6
LEAD GENERATION FEATURES 
Advanced lead generation capabilities are incorporated into the 
activation interface to fuel your sales pipeline with quality leads. 
High-conversion lead capture forms are 
embedded directly into the sharing process. 
Forms are fully customizable including the 
ability to uniquely set your terms of 
agreement. 
The information captured can be easily 
downloaded from the portal and synced 
into your CRM. 
7
TAGKAST ADMIN PORTAL 
Increase your measurability and lower the risks typically associated 
with live event marketing through sophisticated, real-time reporting. 
8
ACTIVATION SERVICES 
Software licenses or turnkey marketing programs (with staff and 
professional services) are available 
Tagkast’s platform is available in mobile and stationary activation installations 
designed to integrate into your event and maximize engagement and sharing. 
9
PROVEN LIVE + DIGITAL RESULTS 
2014 College Tailgate Series with GEICO 
LIVE ENGAGEMENT 
3,201 
Photos 
2,316 
E-mails 
Collected 
482 
New Facebook 
Fans 
DIGITAL RESULTS 
6,746 
Likes or 
Comments 
1,253 
Unique Tags 
421,999 
Impressions 
10
PROVEN LIVE + DIGITAL RESULTS 
2014 Down and Dirty Mud Runs and Obstacle Races with Subaru 
1,725 
Photos 
LIVE ENGAGEMENT 
1,127 
E-mails Collected 
623 
New Facebook Fans 
DIGITAL RESULTS 
21,593 
Likes or Comments 
1,555 
Unique Tags 
1,021,896 
Impressions 
11
TRUSTED PLATFORM 
“Tagkast presents a unique opportunity 
for Subaru within this space. Through 
Tagkast's efforts, we are able to engage 
consumers beyond just our physical 
event activation, and our message is 
socially amplified. We are able to create 
engagement with consumers more so 
than we ever have been.” 
Tim Tagye, Promotions and Sponsorship 
Manager for Subaru of America 
12

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Tagkast - Social Activation Technology for Event Marketers

  • 1. TAGKAST INTRODUCTION Social Activation Technology for Event Marketers Engage Event Guests Ÿ Capture Leads Ÿ Create Live Social Content 12/9/14 www.tagkast.com 1
  • 2. WHY TAGKAST? Up to 95% of event guests engage and, on average, 65% will share branded content to their personal social networks. As a leading provider of technology in the event marketing industry, our software generates unmatched rates of crowd participation, social sharing, and data capture 2
  • 3. BRANDED LIVE SOCIAL CONTENT 3 The branded content consumers share serves as an implied endorsement of your product to all of their friends and family
  • 4. HOW TAGKAST WORKS Tagkast seamlessly integrates into your event resulting in widespread participation and optimal live and digital brand exposure. Tablet platform successfully reaches more attendees resulting in more on-site consumer engagement. Software instantly brands the experience and facilitates on-site social sharing to Personal Facebook or Twitter accounts. The content is optimized for social display allowing you to pass authentic, brand messages in a scalable way. 4
  • 5. THE USER EXPERIENCE Our patented software is designed to convert at events. We can get up to a 95% on-site participation rate and average 65% social share rates PHOTOS SURVEY EMAIL PHOTOS SURVEY EMAIL PHOTOS SURVEY EMAIL PHOTOS SURVEY EMAIL 1. View Branded Photo 2. Log into Your Preferred Social Media Account 3. Like or Follow Brand Social Accounts- Facebook or Twitter 4. Communally Tag Your Friends and Share Photo 5
  • 6. ADDITIONAL ACTIVATION FEATURES Facilitate Contests and Sweepstakes Direct Brand Photo Album Streaming Low-Internet and Offline Mode E-Commerce and Content Link Sharing 6
  • 7. LEAD GENERATION FEATURES Advanced lead generation capabilities are incorporated into the activation interface to fuel your sales pipeline with quality leads. High-conversion lead capture forms are embedded directly into the sharing process. Forms are fully customizable including the ability to uniquely set your terms of agreement. The information captured can be easily downloaded from the portal and synced into your CRM. 7
  • 8. TAGKAST ADMIN PORTAL Increase your measurability and lower the risks typically associated with live event marketing through sophisticated, real-time reporting. 8
  • 9. ACTIVATION SERVICES Software licenses or turnkey marketing programs (with staff and professional services) are available Tagkast’s platform is available in mobile and stationary activation installations designed to integrate into your event and maximize engagement and sharing. 9
  • 10. PROVEN LIVE + DIGITAL RESULTS 2014 College Tailgate Series with GEICO LIVE ENGAGEMENT 3,201 Photos 2,316 E-mails Collected 482 New Facebook Fans DIGITAL RESULTS 6,746 Likes or Comments 1,253 Unique Tags 421,999 Impressions 10
  • 11. PROVEN LIVE + DIGITAL RESULTS 2014 Down and Dirty Mud Runs and Obstacle Races with Subaru 1,725 Photos LIVE ENGAGEMENT 1,127 E-mails Collected 623 New Facebook Fans DIGITAL RESULTS 21,593 Likes or Comments 1,555 Unique Tags 1,021,896 Impressions 11
  • 12. TRUSTED PLATFORM “Tagkast presents a unique opportunity for Subaru within this space. Through Tagkast's efforts, we are able to engage consumers beyond just our physical event activation, and our message is socially amplified. We are able to create engagement with consumers more so than we ever have been.” Tim Tagye, Promotions and Sponsorship Manager for Subaru of America 12