It can be intimidating and overwhelming to try to develop a social media strategy, but if you follow through on these six questions, your strategy will reveal itself.
Mark SchaeferExecutive Director at Schaefer Marketing Solutions
78. !
1. Can you answer the question “Only we…”?
2. Can our culture nurture & sustain a social
media transformation?
3. Are we are a conversational brand? Or could
we be?
4. Where are our customers and competitors?
5. What is our source of rich content?
6. What does success look like?
6 Questions
83. Are you ready for even more
amazing ideas to set your
strategic direction? You can find
them in my book, Social Media
Explained.
Buy the book!
Buy it here on Amazon.
84. Content by @markwschaefer Design by @sarahsmason
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