This document contains 10 questions from an online survey about music videos and preferences for receiving music content. The questions include multiple choice, checkbox selections, and open-ended text responses. The purpose is to gather audience feedback to help design a music video and accompanying online content for a band coursework project that will appeal to potential viewers.

1. QUESTION #1 This is a simple, multiple-choice question to give my
group definitive answers as to which features we should use for our
coursework; A webpage splash or a magazine splash. The question is
designed to find out which option the potential viewers of our band
would prefer to receive their music content through. Designing the
option that the majority of the survey participants are interested in
will allow us to receive more insight into what they want from this
option. This will strengthen my finished piece of work and make sure
it appeals to the audience of our band.
QUESTION #2 This question gathers information regarding the style
of music video the participants would prefer to watch. The question
is set out in a simple multiple choice form. There were 2 possible
answers for this question; Live performance heavy or storyline
heavy. The live performance heavy option refers to a music video
which solely or mostly has scenes focused on the band performing
their song some way. The storyline heavy option for this song refers
to the scenes of the video which focus on an actor or a band
member acting in a film/TV show like manner. This adds a fictional
element to the video however the performance heavy option adds
an authentic feel to the video. This will give us an idea as to whether
the participants would prefer fictitious material or original material.
WOULD YOU PREFER TO RECEIVE MUSIC
CONTENT THROUGH A WEBSITE PAGE OR
A MAGAZINE PAGE?
- A WEBSITE PAGE
- A MAGAZINE PAGE
WOULD YOU PREFER A LIVE
PERFORMANCE HEAVY OR STORYLINE
HEAVY MUSIC VIDEO?
- LIVE PERFORMANCE HEAVY
- STORYLINE HEAVY
These questions are both set out in a simple 2
answer multiple choice layout. The purpose of these
questions was just to gather a definite answer as to
the basic decisions to be made for our group work,
i.e. choosing between a website feature or a
magazine feature.

2. QUESTION #3 This is an open ended, text box question. This allows the
participants to write as they wish without feeling bound to a limited
selection of possible answers. The question was designed to assess
particular, specific views from the participants regarding what it is they
view as creative. A creative music video can be viewed and perceived in
many different ways. By reading through various perceptions of a creative
music video it will allow me to create a check list for my groups work. I will
be able to take elements from every answer to hopefully create a video a
wide range of people will find creative. The answers will mainly influence
the content in the music video, for example, a possible answer could
suggest that a participant finds love-based storylines creative.
QUESTION #4 This question is designed to give me insight into what to
include and also what not to include in my music video. Some Indie music
video conventions can be viewed as boring and some can be viewed as
authentic and vital for a video. Distinguishing between the two through
reading my answers will enable me which of them need to be included.
Finding out what people are expecting can also help me surprise and
shock viewers by creating music videos people are not expecting, this
adds to the excitement. This can also ensure I include certain conventions
to establish the videos credibility in the genre. The music video may only
fit into the Indie genre if certain Indie traits are included.
WHAT WOULD YOU VIEW AS A
‘CREATIVE MUSIC VIDEO’?
WHAT WOULD YOU EXPECT FROM
A MUSIC VIDEO OF THE INDIE
GENRE?
These questions are both set out in a layout
style which gives the participants a text box to
write their answers. These questions aim to
give us the maximum detail as to what the
participant thinks. The answers given will be
taken to draw together a big picture.

3. QUESTION #5 This is a larger multiple choice question with
9 possible answers, giving the participants the ability to
tick as many answers as they like. The aim was to decide
which features people would prefer to view through a
music platform. The answers will enable me to tailor the
album itself to feature an extra visual dimension regarding
one of the track lists music videos. I based my answers on
the various music video extras which have been used in
the past combined with common conventions, e.g. Behind
the scenes. This will also link the album to other multi-
media platforms, for example, TV as behind the scenes
features are commonly linked to film maker’s extras shown
on a DVD player.
QUESTION #6 This question is very similar to #5 in terms of
the layout and setup however the aim is different. This
question aims to add an auditory extra dimension to the
album. The possible answers to this question are based on
common conventions of song extras, such as acoustic
editions. This will enable me to learn which of these
features participants would be interested in, allowing me to
add these to the finished album.
WHICH EXTRA FEATURES WOULD YOU LIKE TO
ACCESS THROUGH A MUSIC VIDEO? TICK AS
MANY AS YOU LIKE.
- LIVE PERFORMANCES
- REMIXES
- MEET THE DIRECTORS
- BEHIND THE SCENES
- ACOUSTIC PERFORMANCES
- ARTIST INTERVIEWS
- ALTERNATIVE MUSIC VIDEO
- EXTENDED VIDEO
- ADDITIONAL SONGS
WHICH OF THESE TYPES OF EXTRA SONGS
WOULD YOU LIKE TO FEATURE ALONGSIDE AN
ALBUM? TICK AS MANY AS YOU LIKE.
- LIVE PERFORMANCES - REMIXES
- ACOUSTIC EDITIONS - ACOUSTIC COVERS
- RECORDED COVERS - LIVE COVERS

4. QUESTION #9 This question is set out in an open text box layout.
The question asks the participants views on the band The Script,
the artist behind my groups chosen song for our music video. The
aim of this question was to gather an initial, brief response people
have to the band. I can apply this feedback to the song itself as
every song The Script do can be drawn together in some way due
to their common traits and characteristics. I am hoping this
question will give me insight into how the band are perceived in
the public eye. This will enlighten me as to how the band’s music
relates to people giving me ideas and themes to incorporate in the
video itself. This will also give me the opportunity to differ parts of
the music video from what people are expecting, creating a sense
of excitement for any possible readers.
QUESTION #10 This question is very similar to the previous in terms
of the layout and aims however the question focuses on the video
itself as oppose to the song. This will give insight into, as previously
stated, the stereotypes and predictions for the video and less
insight into how the band as a whole relate to the audience. The
answers gained from this question will enable me to change parts
of the video the participants didn’t like and strengthen the sections
they did. Overall, this will create a consistent video.
These open-ended text box questions are focused on
the song and the artist behind the song my group are
using for our coursework. These will help our decisions.
WHAT ARE YOUR OPINIONS ON THE BAND
‘THE SCRIPT’?
WHAT ARE YOUR OPINIONS FOR THE
MUSIC VIDEO FOR THE SONG ‘THE MAN
WHO CAN’T BE MOVED’ BY THE SCRIPT