The document summarizes the results of a market research survey conducted to inform the creation of a new music magazine. Key findings include: - The target audience for the magazine will be 15-25 year olds, who made up 90% of survey respondents. The magazine will also aim to attract males, though 70% of respondents were female. - The most popular music genres among respondents were indie rock, rock, and pop. As a result, the magazine will focus on covering these genres. - 50% of respondents said they would be attracted to a magazine by free items included, while 40% cited interesting images. This informed the magazine's focus on including freebies and eye-catching covers. -