The document summarizes the results of a survey conducted to inform the creation of a new music magazine. Key findings include: - The target audience will be 15-25 year olds, as 90% of survey responses fell within this age range. - The magazine will focus on indie, rock, and pop genres, as these were the most popular choices. - Images and free items/promotions will be emphasized to attract readers, as these were most appealing according to the survey.

1. The purpose of this questionnaire is to inform me on what the public prefer to see in a music
magazine. I will be using a primary source of date which consists of quantitate and qualitative results
as few people stated there reasons.
When collecting my results from my
survey 90% of the answers from my
survey for age were mostly 15-25, while
only 10% is 36-45. This has helped me
decide my target audience’s age. For my
magazine my main focus will be a young
target audience as many people at that
age read magazines.
70% of the answered from the survey
were answered by females while, 30%
were answered by male, which will help
me decide on the focus on the target
audience for the magazine will be female
but still attracting the male gender.
When calculating my results for genre,
the most popular option was indie rock,
rock, pop and other. Due to these results
my magazine will consists for these genres
that are the most popular in my results as
they will the will attract my target
audience, and also will have variety of
genres to people to read about. Quite a
few answers were qualitative as few
people stated wheat genre they preferred
in the other box such as soul and jazz.
Age
15-25
26-35
36-45
gender
female
male
other
Genre
indie
pop
heavy mental
rock
r&B
RAP
other

2. 70% of the answer for the for this question
was yes as 7 out of 10 people read
magazines, while 30 % don’t as they stated
that its not interesting to them or
everything is free online now.
do you read magazines
yes
no
what magazines do you read
NME
Q
Uncut
MixMag
Other
The next question that was asked on the survey
was which magazines do they read, and 80%
picked other, suggesting they could before heavy
mental magazines and pop magazines. As 10%
picked NME which an alterative magazine and
10% because Q which is a rock magazine.
For my magazine the content will be fill with a
variety of different genres such as alterative, rock,
pop and possible heavy mental.
How often do you read
magazines
Extremely often
very often
moderately
slightly often
not at all
when collecting these results from my survey, I was impressed by the
results as 50% of the public selected for the survey ticked the slightly
often for reading magazines suggesting they only read them when
something eye catching to them or their favourite artist is on the
cover.
30% people said that they don’t read them at all suggesting they are
not interested in reading magazines.
And 20% read the extremely often suggesting that they are fan of
magazines and like to be keep up to date with the music world.
These results tell me that my magazine has to attract those who are
extremely often and slightly often and the magazine has to interesting
to them to make them buy the magazine.
what attracts you to a
magazine
colour
font
images
free items
This question in the survey is quite important for me to understand what
attracts my chosen target audience to my magazine.
50% of the public said they like the free item form the magazine. This option
was the most chosen suggesting that most of my target audience and the
public prefer having free items such as posters, CDs.
40% chose images, this percentage is important as I have interesting artists
on the cover of the magazine that will attract my target audience to the
magazines.
10% chose colour and 10% chose font this shows these are the least
important to the public and that the font and the colour don’t interest them,
as the most picked boxes were free items and images from a magazine.
From the results the most important to me will be the free items and the
images as it key to attract my target audience with various different ima ges
and free items for each new edition. I will be considering font as and quite
important aspect to the magazine as I have to choose a font that represents
the genre of the magazine.

3. When collecting my results 80% preferred having
their own copy, suggesting people like having the
magazine for a keep sake, to having a magazine
that’s remember able.
20% prefer to read magazines online because it’s
free and easy to access. Suggesting a small amount
off people like to read online as new technology
you are able to download apps to read magazines
online and get early updates of new magazines
10% listen to music 5-6 hours a day
70% listen to music 3-4 hours a day
20% listen to music 1-2 hours a day
With these results it’s important to target those
who listen to music quite frequently not to ones
who only listen to music 1-2 hours a day.
To my main aim is to target those who listen to
music 3-4 hours day, who are music lovers.
This question is quite important for my magazine as
I need interesting artist that will attract my chosen
target audience that are interested. A few people
who did the survey picked more than one box
which has helped me decide, what my magazine
will contain and who will be on the front covers of
the magazine. 70% of the public selected for the
survey chose other suggesting that many people
would you rather have your
copy of magazine or read it
online
have your own
copy
read it online
how many hours do you
spend listening to music a
day?
1-2 hours
3-4 hours
5-6 hours
what artist do you like?
Ed Sheeran
beyonce
The 1975
Jay-Z
One Direction
other

4. prefer different genres of music such as rock artist as the artist I’ve written down are R&B and pop
artist.
Overall my survey has been very successful with the results collected, as peoples answers have been
very helpful with what my magazine will look like, what artist will be on the cover, genre of the
magazine, target audience and what the magazine has to offer to the public. The chosen genre that
I’ve selected for my magazine will be indie, rock, and other genre magazine to capture a wide range
of people to buy my magazine as I’ve got interesting genre that many people will like. My target
audience will be 15-25 year olds as 90% ticked that answer.