In this class, Lynn Hazan engaged students who were participating in a certificate program on leadership, to use their abilities as storytellers to engage with their audiences. Storytelling is one of the most popular modes of communication. It is real, authentic, and a relationship builder. Learn about different categories of storytelling and how you can enhance your own abilities to be an effective storyteller.
How to Lead & Manage In Our New Work RealityBloomerang
https://bloomerang.co/resources/webinars/
Kishshana Palmer will show managers and organizational leaders how to ensure they don’t burn(out) their people to achieve organizational outcomes.
Terri Trespicio is an award-winning writer, speaker, and brand advisor, and works with individuals and organizations to help nail their messaging and engage clients, customers, and fans. Her TEDx talk, “Stop Searching for Your Passion,” has more than 5 million views to date. She was recently named by Hubspot as one of the “Top 15 female speakers who are killing it” (she came in at #2—Oprah was #8), and cited as one of the world’s leading creatives by Creative Boom magazine.
A former magazine editor and radio host at Martha Stewart, she has appeared on the Today show, Dr. Oz, The Early Show, The Martha Stewart Show and The Anderson Cooper Show. Her work has been featured Oprah magazine, Marie Claire, Prevention, Business Insider, Forbes.com, and Inc.com. A writer and facilitator certified in the Gateless method for capturing creative genius, she’s creator and co-creator of several events and courses for taking your message from page to stage and beyond, including Tapped to Speak LIVE and Panel to Platform.
An in-demand speaker who presents at conferences across the country, she was rated the #1 speaker at Barron’s Top Independent Women Advisors Summit and How Design Live. Terri is also a stand-up comic and has performed at famous Manhattan venues including Caroline’s, Dangerfield’s, Gotham, and New York Comedy Club, and was a quarter finalist in the She Devil Comedy Competition. She lives in Manhattan. Visit her at territrespicio.com.
Ask Without Fear! Powerful Secrets To Help Fundraisers Handle ObjectionsBloomerang
Are your board members beating down your door with new donors, eager to ask them for money?
Join Marc Pitman and Jay Love for a discussion on asking for donations and dealing with objections. Marc will draw on his years of experience to present simple & effective fundraising ideas to help you raise lots of money, and Jay will offer best practices in donor retention to make sure you hold onto those supporters!
Michael Collins #TBEX presentation - Bloggers; Working with Travel PRs and To...TravelMedia.ie
You’ve sent numerous emails, you’ve pitched to the best of your abilities, you’ve even followed up with phone calls BUT you still seem to be getting nowhere with that PR person or Tourist Board representative. You may have even already featured their client in an article or blog post but now the conversation has suddenly gone quiet. Why?
Unfortunately there are usually a number of reasons why you are not getting the results you had hoped for – all of which I plan to tell you about in my TBEX speaker session. Working as a travel PR, with a background in journalism and publishing, I am lucky to have stood on both sides of the fence when it comes to media/PR relationships.
Let’s begin with the obvious – first impressions count! Travel PRs receive numerous media requests and pitches on a daily basis so you need to make sure that you spark their interest and stand out from the crowd. Saying that, standing out from the crowd is only beneficial if it is in a positive way.
In the case of Travel PRs and Tourist Boards the first impression normally IS the last impression.
Travel PR’s are somewhat like elephants – they never forget and they have long memories so make sure your first encounter is a positive one.
Here are some tips on how to ensure you are remembered for the right reasons:
1. Manners cost nothing – Be polite and courteous. It will stand to you.
2. Do your research – know our clients and how we work.
3. Be pitch perfect – have your pitch prepared and ready. This is guaranteed to impress.
Once you have passed this first hurdle and built a relationship you then need to make sure you maintain it. Having a good working relationship with Travel PRs and Tourist Boards is essential as it will ensure the following:
1. Invites are being sent for a press trip to a far off location. Travel PRs and Tourist Boards are likely to think of people that they know and have had positive experiences with – make sure you are one of them!
2. Media outlets often liaise with PRs when they are in need of a travel specific journalist for a feature, TV slot or radio interview – if you have impressed in the past then they are sure to recommend you.
3. Need a favour? You’ll be in luck, but only if you have built up a good relationship.
Yes I know, it’s all well and good knowing how to maintain this working relationship – but how do you go about building it? During my speaker session at TBEX Dublin I shared some real-life examples with the audience of good and bad approaches and dealings between media and Travel PRs and Tourist Boards - have a look through this presentation to find out more.
Like it or not, more travelers visit TripAdvisor than any other website when planning their trip. So ranking high matters. Learn how to master the fine art and science of ranking high on the travel planning site that matters most.
How to Lead & Manage In Our New Work RealityBloomerang
https://bloomerang.co/resources/webinars/
Kishshana Palmer will show managers and organizational leaders how to ensure they don’t burn(out) their people to achieve organizational outcomes.
Terri Trespicio is an award-winning writer, speaker, and brand advisor, and works with individuals and organizations to help nail their messaging and engage clients, customers, and fans. Her TEDx talk, “Stop Searching for Your Passion,” has more than 5 million views to date. She was recently named by Hubspot as one of the “Top 15 female speakers who are killing it” (she came in at #2—Oprah was #8), and cited as one of the world’s leading creatives by Creative Boom magazine.
A former magazine editor and radio host at Martha Stewart, she has appeared on the Today show, Dr. Oz, The Early Show, The Martha Stewart Show and The Anderson Cooper Show. Her work has been featured Oprah magazine, Marie Claire, Prevention, Business Insider, Forbes.com, and Inc.com. A writer and facilitator certified in the Gateless method for capturing creative genius, she’s creator and co-creator of several events and courses for taking your message from page to stage and beyond, including Tapped to Speak LIVE and Panel to Platform.
An in-demand speaker who presents at conferences across the country, she was rated the #1 speaker at Barron’s Top Independent Women Advisors Summit and How Design Live. Terri is also a stand-up comic and has performed at famous Manhattan venues including Caroline’s, Dangerfield’s, Gotham, and New York Comedy Club, and was a quarter finalist in the She Devil Comedy Competition. She lives in Manhattan. Visit her at territrespicio.com.
Ask Without Fear! Powerful Secrets To Help Fundraisers Handle ObjectionsBloomerang
Are your board members beating down your door with new donors, eager to ask them for money?
Join Marc Pitman and Jay Love for a discussion on asking for donations and dealing with objections. Marc will draw on his years of experience to present simple & effective fundraising ideas to help you raise lots of money, and Jay will offer best practices in donor retention to make sure you hold onto those supporters!
Michael Collins #TBEX presentation - Bloggers; Working with Travel PRs and To...TravelMedia.ie
You’ve sent numerous emails, you’ve pitched to the best of your abilities, you’ve even followed up with phone calls BUT you still seem to be getting nowhere with that PR person or Tourist Board representative. You may have even already featured their client in an article or blog post but now the conversation has suddenly gone quiet. Why?
Unfortunately there are usually a number of reasons why you are not getting the results you had hoped for – all of which I plan to tell you about in my TBEX speaker session. Working as a travel PR, with a background in journalism and publishing, I am lucky to have stood on both sides of the fence when it comes to media/PR relationships.
Let’s begin with the obvious – first impressions count! Travel PRs receive numerous media requests and pitches on a daily basis so you need to make sure that you spark their interest and stand out from the crowd. Saying that, standing out from the crowd is only beneficial if it is in a positive way.
In the case of Travel PRs and Tourist Boards the first impression normally IS the last impression.
Travel PR’s are somewhat like elephants – they never forget and they have long memories so make sure your first encounter is a positive one.
Here are some tips on how to ensure you are remembered for the right reasons:
1. Manners cost nothing – Be polite and courteous. It will stand to you.
2. Do your research – know our clients and how we work.
3. Be pitch perfect – have your pitch prepared and ready. This is guaranteed to impress.
Once you have passed this first hurdle and built a relationship you then need to make sure you maintain it. Having a good working relationship with Travel PRs and Tourist Boards is essential as it will ensure the following:
1. Invites are being sent for a press trip to a far off location. Travel PRs and Tourist Boards are likely to think of people that they know and have had positive experiences with – make sure you are one of them!
2. Media outlets often liaise with PRs when they are in need of a travel specific journalist for a feature, TV slot or radio interview – if you have impressed in the past then they are sure to recommend you.
3. Need a favour? You’ll be in luck, but only if you have built up a good relationship.
Yes I know, it’s all well and good knowing how to maintain this working relationship – but how do you go about building it? During my speaker session at TBEX Dublin I shared some real-life examples with the audience of good and bad approaches and dealings between media and Travel PRs and Tourist Boards - have a look through this presentation to find out more.
Like it or not, more travelers visit TripAdvisor than any other website when planning their trip. So ranking high matters. Learn how to master the fine art and science of ranking high on the travel planning site that matters most.
Nonprofit Leadership: How to Show the WayBloomerang
https://bloomerang.co/resources/webinars/
Larry C Johnson will explain how three hallmarks of effective leadership work together to put a nonprofit organization on top—and stay there.
PR for REALTORS: See Me, Know Me, Love MeMaura Neill
It’s a little-known fact and a rarely-practiced strategy, but you can be your own public relations advocate. Whether you are a solo agent or you have a team and can delegate the task, there are a few simple steps you can take to connect with the press and become a media superstar. You don’t have to spend thousands to hire a public relations firm to have contacts in the press, and you don’t have to become a relentless self-promoter. You just have to have the right tools in your arsenal and know how to use them.
In a world of overwhelming amounts of data flying at us daily, it's key for non-profit marketers to understand how to sort through the mountain of information out there and take actions on email, social and web for our organizations.
Our hero's journey:
- Start what with really matters, goals or actions we are asking supporters to take on behalf of our non-profits.
- Communicate how our marketing and communications work is adding value to those organizational goals and ultimately mission.
- Focus on some key data points to build...
- A super dashboard that will provide a snap shot of how we are making progress.
Ultimately, We should strive to measure these efforts as consistently as possible to make better choices with our marketing and communications efforts.
You can find the dashboard tools mentioned in this presentation for downloading on my site teresaruizdecker.com.
One of the toughest jobs you face is telling your organization’s story in a meaningful and interesting way.
Using your website, social media, email and print, it's something you can learn and practice doing over and over again in creative ways to reach and engage wider audiences. From brand journalism to studying what makes a great story, this presentation gives you tools and tips on how to create an engaging narrative for your organization through storytelling using new media.
The Missing Middle: Cultivating a Deeper Connection to Mid-Level Donors and B...ImpactDC
What do you do with those troublesome mid-level donors? They're not major donors, nor are they membership donors, but they tend to act a bit like both. Share Our Strength and Impact Communications share their mid-level donor secrets with you, from walking you through the lifespan of the Mid-tier Ambassador program - that cultivates and stewards mid-level donors - from concept and implementation to results. The analysis will include a head to head comparison of managed donors against similar donors who were not managed. You will also learn how to maximize revenue from middle of the file donors, in today's environment of declining donor files. You'll learn from first hand examples of solicitations and stewardship efforts designed to help "build a better bridge" from direct mail to major gifts.
A Local Business Bootcamp: 5 Concepts for Social SuccessLikeable Local
As a small business, your online presence is important, but have you ever thought your business lacked the special skills to really shine online? Don't worry, Likeable Local and SMT are here to help. Get your digital ducks in a row by keeping up with the latest trends to better your business with Likeable Local CEO and NYTimes Bestselling author, Dave Kerpen.
Fundraising in an Election Year: How to Rise Above the NoiseKimbia, Inc
With the presidential election only a few months away and $6 billion predicted for ad spending, how can nonprofits make their fall fundraising campaigns heard? Join us to learn about the historic impact of presidential elections on fundraising—and discover strategies for successfully surviving the election season.
Do you want people to find you on Google?
Do you want to learn what SEO means & how easy it is to do?
Do you want to understand why participating in Twitter & Facebook & YouTube is important for your business or blog?
If you answered yes to any of these questions, you will enjoy hearing from Kristin Rohan (Founder of SassySEO.com) how Search Engine Optimisation (SEO) & Social Media can drive traffic to your site, develop better relationships with your visitors, and help them understand and value what you offer.
With over a trillion web pages existing and more than 250,000 new pages being created daily, you want your community & fans to easily find and contact you. You want them to interact with your site / blog and have a reason to come back – whether to buy / engage, learn more about you, or find helpful resources.
Think about these facts:
MediaMatrix reports that over 85% of people on the Internet use search engines.
According to Marketing Sherpa: 30% of high quality leads and 37% of high quantity leads come from Search Engine Optimisation.
A survey from Forrester Research focusing on online retailers states 70% of the retailers see SEO as being the most effective way to increase customers.
According to SXSW, 40% of Google results are now “Social Search” results – meaning content picked up from places like LinkedIn, Facebook, Twitter, etc.
Search Engine Optimisation (SEO) and Social Media are critical to your site’s success and an important part of your overall strategy–a strategy that is based around creating quality content, building and participating in your community.
Kristin will share easy tips to help:
Search Engines Find You
Search Engines Rank You
Prospects Find You
Customers & Prospects Value You
Kristin Rohan is the Founder & Director of SassySEO (http://SassySEO.com) -- offering quality & strategic Marketing & Media Solutions using Search Engine Optimisation & Social Media tactics. With 15 years in Silicon Valley, CA and over 2 years in Sydney, Kristin has gained a wide-range of experience in Marketing, Sales & Media.
She's held jobs at several agencies, helped manage some of the first technology websites for clients, aided in Media - Global and local Planning and Buying, and helped build Media & Marketing strategies for a wide range of technology & consumer clients.
When she's not hosting Champagne Fridays in Surry Hills (Fridays at 430pm), you can see Kristin on SassySEOTV (http://www.youtube.com/user/SassySEOTV) where she shares her insights on quality SEO, and on her blog, SassySEO Insights (http://sassyseo.com/sassyseo-insights/) where she writes about strategic, quality & ethical SEO. Kristin also creates & presents SEO Comics & Workshops as the Sassy Assassin (http:/SassyAssassin.com).
Nonprofit Leadership: How to Show the WayBloomerang
https://bloomerang.co/resources/webinars/
Larry C Johnson will explain how three hallmarks of effective leadership work together to put a nonprofit organization on top—and stay there.
PR for REALTORS: See Me, Know Me, Love MeMaura Neill
It’s a little-known fact and a rarely-practiced strategy, but you can be your own public relations advocate. Whether you are a solo agent or you have a team and can delegate the task, there are a few simple steps you can take to connect with the press and become a media superstar. You don’t have to spend thousands to hire a public relations firm to have contacts in the press, and you don’t have to become a relentless self-promoter. You just have to have the right tools in your arsenal and know how to use them.
In a world of overwhelming amounts of data flying at us daily, it's key for non-profit marketers to understand how to sort through the mountain of information out there and take actions on email, social and web for our organizations.
Our hero's journey:
- Start what with really matters, goals or actions we are asking supporters to take on behalf of our non-profits.
- Communicate how our marketing and communications work is adding value to those organizational goals and ultimately mission.
- Focus on some key data points to build...
- A super dashboard that will provide a snap shot of how we are making progress.
Ultimately, We should strive to measure these efforts as consistently as possible to make better choices with our marketing and communications efforts.
You can find the dashboard tools mentioned in this presentation for downloading on my site teresaruizdecker.com.
One of the toughest jobs you face is telling your organization’s story in a meaningful and interesting way.
Using your website, social media, email and print, it's something you can learn and practice doing over and over again in creative ways to reach and engage wider audiences. From brand journalism to studying what makes a great story, this presentation gives you tools and tips on how to create an engaging narrative for your organization through storytelling using new media.
The Missing Middle: Cultivating a Deeper Connection to Mid-Level Donors and B...ImpactDC
What do you do with those troublesome mid-level donors? They're not major donors, nor are they membership donors, but they tend to act a bit like both. Share Our Strength and Impact Communications share their mid-level donor secrets with you, from walking you through the lifespan of the Mid-tier Ambassador program - that cultivates and stewards mid-level donors - from concept and implementation to results. The analysis will include a head to head comparison of managed donors against similar donors who were not managed. You will also learn how to maximize revenue from middle of the file donors, in today's environment of declining donor files. You'll learn from first hand examples of solicitations and stewardship efforts designed to help "build a better bridge" from direct mail to major gifts.
A Local Business Bootcamp: 5 Concepts for Social SuccessLikeable Local
As a small business, your online presence is important, but have you ever thought your business lacked the special skills to really shine online? Don't worry, Likeable Local and SMT are here to help. Get your digital ducks in a row by keeping up with the latest trends to better your business with Likeable Local CEO and NYTimes Bestselling author, Dave Kerpen.
Fundraising in an Election Year: How to Rise Above the NoiseKimbia, Inc
With the presidential election only a few months away and $6 billion predicted for ad spending, how can nonprofits make their fall fundraising campaigns heard? Join us to learn about the historic impact of presidential elections on fundraising—and discover strategies for successfully surviving the election season.
Do you want people to find you on Google?
Do you want to learn what SEO means & how easy it is to do?
Do you want to understand why participating in Twitter & Facebook & YouTube is important for your business or blog?
If you answered yes to any of these questions, you will enjoy hearing from Kristin Rohan (Founder of SassySEO.com) how Search Engine Optimisation (SEO) & Social Media can drive traffic to your site, develop better relationships with your visitors, and help them understand and value what you offer.
With over a trillion web pages existing and more than 250,000 new pages being created daily, you want your community & fans to easily find and contact you. You want them to interact with your site / blog and have a reason to come back – whether to buy / engage, learn more about you, or find helpful resources.
Think about these facts:
MediaMatrix reports that over 85% of people on the Internet use search engines.
According to Marketing Sherpa: 30% of high quality leads and 37% of high quantity leads come from Search Engine Optimisation.
A survey from Forrester Research focusing on online retailers states 70% of the retailers see SEO as being the most effective way to increase customers.
According to SXSW, 40% of Google results are now “Social Search” results – meaning content picked up from places like LinkedIn, Facebook, Twitter, etc.
Search Engine Optimisation (SEO) and Social Media are critical to your site’s success and an important part of your overall strategy–a strategy that is based around creating quality content, building and participating in your community.
Kristin will share easy tips to help:
Search Engines Find You
Search Engines Rank You
Prospects Find You
Customers & Prospects Value You
Kristin Rohan is the Founder & Director of SassySEO (http://SassySEO.com) -- offering quality & strategic Marketing & Media Solutions using Search Engine Optimisation & Social Media tactics. With 15 years in Silicon Valley, CA and over 2 years in Sydney, Kristin has gained a wide-range of experience in Marketing, Sales & Media.
She's held jobs at several agencies, helped manage some of the first technology websites for clients, aided in Media - Global and local Planning and Buying, and helped build Media & Marketing strategies for a wide range of technology & consumer clients.
When she's not hosting Champagne Fridays in Surry Hills (Fridays at 430pm), you can see Kristin on SassySEOTV (http://www.youtube.com/user/SassySEOTV) where she shares her insights on quality SEO, and on her blog, SassySEO Insights (http://sassyseo.com/sassyseo-insights/) where she writes about strategic, quality & ethical SEO. Kristin also creates & presents SEO Comics & Workshops as the Sassy Assassin (http:/SassyAssassin.com).
Join us to learn how the APN can accelerate and support your cloud business strategy. The session will highlight the various routes to market, programs and resources available to AWS Customers and Partners looking to grow and develop their business on AWS.
In this talk - we look at build tool landscape and new requirements arising from modern software development. We understand - why gradle has a sweet spot between rigidity of Maven and flexibility of Ant. We also have a demo for migrating maven projects to gradle.
Hello. Every year here at Make Believe we create ‘The Hot Issue’, a review of the most common engagement challenges we’ve
worked on recently. 2015 was a bumper year of fascinating insights, ideas and inspiration so we thought we’d share!
The rate of transformation continues to accelerate creating a range of engagement challenges both internally and externally, for most clients. New product launches, brand strategy challenges and managing digital communication remain usual suspects. That
said, clients are adopting more innovative approaches
to identifying customer needs, making insights more impactful,
developing innovation and driving cultural change. We’ve summarised your BIG5 Hot Issues in this document,
we’re sure some if not all will be familiar.
SenchaCon 2016: How to Auto Generate a Back-end in Minutes - Per Minborg, Emi...Sencha
Connecting your JavaScript application to a database is tedious. Back-end developers spend hours modeling the database, securing connections, writing SQL, optimizing queries, deploying to a server, and fixing bugs. In this session, you'll learn how Ext Speeder gives your front-end team a tool to automatically generate a full back-end. In minutes, a REST API between a Sencha Ext JS Grid application and a relational database is created. This will save you a huge amount of time and also minimizes the risk of human error. Application time-to-market has never been shorter.
From Monolithic to Microservices in 45 MinutesMongoDB
Presented by Norberto Leite, Developer Advocate, MongoDB
In this session you will learn how to leverage both Python and MongoDB to build highly scalable, asynchronous applications based on microservices architecture. We will review how to connect several different “exotic” services, using a variety of datasets, that together we can mashup into a consolidated application.
We will start by introducing several technologies that we will be using (e.g. Python, Flask, MongoDB, AngularJS) and take a ten-thousand foot overview of micro services architecture. At the end of the talk you will have a better understanding of how to decouple and implement microservices with MongoDB.
SenchaCon 2016: Add Magic to Your Ext JS Apps with D3 Visualizations - Vitaly...Sencha
Ext JS provides easy-to-use charting components that satisfy common needs, but sometimes you want to deliver an exceptional, unique user experience. This presentation will discuss how Ext JS leverages the popular and extremely powerful D3 library to create sophisticated, data-driven visualizations. This functionality helps your users understand the story behind their data, so they can make informed decisions.
Build Business Relationships by Being Authentic Jennie Gorman
Learning skills on how to networking with authenticity is important for all business owners.
Here you will learn some of Jennie's tips to be a better relationship builder.
Master your business relationships by building trust and understanding the importance of trust and integrity. Being seen in both personal and business life as ‘REAL’ and ‘ACCOUNTABLE’ is how many successful small businesses today bring about changes with authenticity.
Contact Jennie if you wish to have a strategy session or purchase her book, 'Awesome Authenticity - mastering business relationships'. http://awesomeauthenticity.com.au/
An overview of what clients are seeking in medical writer candidates. Sneak peek - medical writer job of the future. How to work with a recruiter. How to improve your profile. Tips on resumes and interviews. How to leverage technology. How to enhance membership in professional associations.
How to Balance Your Upload Schedule for Growth AND Audience SatisfactionGwen Miller
Picture this: you're running a fairly successful content business on YouTube and other social platforms. You've got an amazing channel concept and a really engaged, passionate core audience, but you've stopped growing... Why?? And what can you do about it?! In reality, there are only a few levers you can pull to influence audience growth on these platforms. If you're not pulling any of them, you will simply NOT GROW, no matter how much your subscribers love your content… While this sounds a little gloom and doom, don't panic! The last thing you want to do is end up frantically pulling levers and accidentally alienating your current audience, resulting in net loss, instead of net gain. But never fear!
This presentation will walk you through what levers to pull, what levers to definitely NOT pull, and how you can create that perfectly balanced upload schedule which will accomplish all your growth, engagement, and audience satisfaction objectives!
Jennifer Mooney, Executive Communications Director at Northlich, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Your Personal Brand: How to Market & Package YourselfLynn Hazan
What's your competitive advantage? Learn how to market yourself for that perfect job. Check out "Your Personal Brand: How to Market & Package Yourself."
Word of Mouth Marketing Seminar - The Word of Mouth Company PresentationLibmark
Word of Mouth Club – ‘We love to talk’ Jo Schultz and Vicki Foster established the Word of Mouth Club brand to ‘make women’s lives easier’. They are flying in from N.S.W. to share the success of their brand and its underlying premise that word-of-mouth marketing in all its incarnations and across diverse platforms (even libraries) is the most effective marketing.
Presented at LibMark's Word of Mouth Marketing Seminar in June 2014
How to build trust using client video success storiesvibranceglobal
It's not the video, it's the CONNECTION. I this workshop you will learn the key components to building the KNOW, LIKE, TRUST factors that create instant rapport through success stories of your most enthusiastic client champions
This seminar is targeting Executive Directors, Board Members and Fundraising Staff of a start-up nonprofit with staff regardless of title of 10 people or less. We will address: Branding and Communication, Events, Grantwriting, Donor Database Optimization, Corporate and Individual Donor Cultivation and Leveraging the Media.
The best company voices reflect real people and real values. Kate will talk about finding your company’s voice and adapting your tone of voice based on the reader’s feelings. She’ll share the voice and tone guide her team created and explain how MailChimp’s content improved when they introduced accessible writing guidelines that work across departments. Kate will also share a few lessons she learned the hard way, and we’ll look at some examples of empathetic content (and not-so-empathetic content) from around the web.
Storytelling as a leadership tool 12-8-15--northwestern-spertusLynn Hazan
Lynn Hazan presented Storytelling as a Leadership Skill to a joint class on Leadership and Communication, sponsored by Northwestern University and Spertus. Lynn provided an overview of different kinds of stories and how the could be effectively used by leaders. Learn how you can enhance your own storytelling abilities to reach the hearts and minds of your audiences.
ENG (Executive Networking Group) presentation 4-16-15Lynn Hazan
In this presentation, Lynn reviews current hiring trends and growth opportunities, the new normal, and analytics. Learn about new technology and tools for success.
Understand how to work with recruiters and benefits of working with Lynn Hazan & Associates.
Gain appreciation for best candidate profiles.
Bonus section on personal branding.
Resume Workshop and Branding presented by Lynn Hazan for DePaul University. You will learn about top 10 skills for new grads, resume tips and personal branding. Discover your UPS, benefits of e-portfolios and how to enhance your social media presence. Use your six word story to build your brand presence.
Lynn shares tips and tricks for successful job search strategies, teaching individuals how to become effective job seekers, utilize strengths and create demand for those talents. Leverage your understanding of the "Three Pillars of Society" and how to be an "Opportunity Maker."
Negotiation:The Art of Win-Win- Lynn Hazan & Associates- AWJLynn Hazan
Lynn Hazan shares tips for successful job negotiation. Learn the definitions of negotiation and how to make them work for you. Leverage your disciplined preparation and practice, practice, practice.
In this presentation, Lynn Hazan reviews current hiring trends in mid-2014. Learn to create demand for your talent, discover the hot jobs in an increasingly tech-oriented business world of work.
What If You Were.. Committed To Your Career Success?Lynn Hazan
What if you were committed to your career success? What would you do differently? Follow these steps to become an outstanding employee and create demand for your talent. These suggestions apply whether you are an experienced candidate or just starting out.
Hiring Trends for 2014 - Lynn Hazan and AssociatesLynn Hazan
Companies are hiring. Quality candidates are in short supply. With an improving economy, companies demand “best in class” talent. Find out how the rules are changing in favor of the candidates.
Discover the latest hiring trends and specifics for marketing and communications from executive recruiter, Lynn Hazan of Lynn Hazan & Associates. Hazan will review how big data, analytics, digital, innovation, technology and demographics affect career opportunities. She will discuss what’s hot and trending with regard to corporate, agency and entrepreneurial companies, and the ever-changing job market. Hear why work is no longer just a “place” and how free lancers can monetize their talent.
Learn how tracking a recruiter’s activity gives you a front row seat on emerging jobs and how to position yourself as the candidate of choice.
Market Yourself Through LinkedIn - KMG Presentation (1/23/14)Lynn Hazan
Learn how to use LinkedIn to showcase your skills and stand out from the competition. Full of tips, tricks and examples to improve your profile, including SlideShare. Follow these steps to become an outstanding candidate.
What Makes You Best In Class - The Inside Story to Brand 'You' - @TheBizEvent...Lynn Hazan
Lynn Hazan lets us know what it means to be your own brand manager. Lessons on how to dig deeper when defining what YOU do and how to translate that to potential employers. Lynn teaches us how to avoid wasting time on fluff words and how to put our skills into concrete terms. Cultivate your brand and magnify your strengths through content marketing through carious channels.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
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Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
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Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Storytelling as a leadership tool 12-8-15--northwestern-spertus
1. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Storytelling as a
Leadership Skill
Leadership & Communication Class
Northwestern & Spertus
Lynn Hazan & Associates
2. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Shema in sign language
Shema Yirael Adonay
Eloheyna Adonay Elchad
3. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Why Shema in sign?
Many ways to tell a story
Verbal/nonverbal
4. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Shema - Central Prayer of
Jewish People
Shema Yirael Adonay Eloheyna Adonay Elchad
AM-PM
Only 6 words
Easy to learn, easy to repeat
5. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
“God made man
because he loves
stories.”
Elie Wiesel
6. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Parallel with Jewish People
One people, many voices
We are a storytelling people
Building community
7. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
God
Torah
Jewish
People
Food
Kashrut
Culture &
Civilization
traditions / history /
artistic expressions
Language
Hebrew / Yiddish / Ladino
Land
Israel / Diaspora
8. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Torah
Torah Shebichtav (שבכתב ,תורה
"Torah that is written”)
Torah Shebe'al Peh ( שבעל תורה
,פה "Torah that is spoken”
– word of mouth, generation to
generation, embodied in the Talmud
(מּוד ְל ַּ)ת and Midrash ()מדרש .
9. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
“Torat Chayeinu: Our Stories,
Our Journey”
Beth Emet The Free Synagogue’s theme for
5771
Member stories- tapes
http://www.bethemet.org
10. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
The Hemmingway Challenge:
Write a story in 6 words
11. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
“For Sale. Baby shoes.
Never worn.”
12. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
What’s your Story as a
Leader/Mission of your org?
Write your story in only SIX words
LH story as:
– Recruiter : (Passionate recruiter loves placing
superb talent)
– Storyteller : (Inspired storyteller collects
global Jewish stories)
13. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Why storytelling?
Narrative- sticky in the brain
Appeal to emotions
If it’s memorable, it’s remembered
15. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Why Leadership Communications?
What are givens:
– Unprecedented change
– Complexity
– Fear
16. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
We live in VUCA times…
V- Volatile
U- Uncertain
C- Complex
A- Ambiguous
Derived from military vocabulary in the 1990’s
18. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
David Henderson on
storytelling:
1. Emotional
2. Logical
3. Analytical
19. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
David Henderson on
storytelling:
Human dimension
Bonding
Shared experience
Risky because imperfect
20. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
“Leadership is essentially a task of persuasion,
of winning people’s minds and hearts.”
Stephen Denning
21. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
7 Story Types:
Who we are - Identity
Springboard - Spark action
Transmit values
Communicate who the firm is (Branding)
Foster collaboration
Tame the grapevine
Share knowledge
The Leader’s Guide to Storytelling: Mastering the Art and
Discipline of Business Narrative, Stephen Denning
22. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
1. Who we are – Identity
Example: Lynn tells story
23. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
1. Who we are - Identity
Your Story-Your Org
Build trust-get to know person,
background and history
24. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
2. Springboard
Spark Action-springboard story-visualize
large-scale transformation, act to realize it
Example: Lynn – NACOEJ – Ethiopia
25. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
3. Transmit Values
Feels familiar to audience, rings a bell.
Prompts discussion.
Example: Mitzvot
27. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Streetwise Video
https://vimeo.com/141262109
StreetWise 2015 Gala Film from Pon
Angara on Vimeo.
28. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
7 Core Values – McLane Co.
Respect for Individual
Effective Communications
Pride
Creating Environment for Personal Growth
Open Door Policy
Teamwork
Commitment
29. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Most Important Core Values –
Zappos
“Deliver WOW through service”
Pursue growth & learning
Create fun & a little weirdness
Embrace & drive change
30. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
What are your organization’s
core values?
1.
2.
3.
4.
5.
6.
31. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
4. Communicate who the firm is -
Branding
“Our people transformed an idea into a legend.
That legend will continue to grow only so long
as it is nourished by our people’s indomitable
spirit, boundless energy, immense goodwill
and burning desire to excel.”
- Herb Kelleher
32. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Mission Statement
“We believe in the power of science,
exploration , and storytelling to change the
world.”
Science, exploration, storytelling
Change the world
33. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
What is your Org’s Brand?
Can you state it?
Is it memorable?
Do your members/clients/funders relate?
Inspires action?
34. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Be a Leader
Adaptive capacity
Shared meaning or common vision
Distinctive and compelling voice
Do the right thing
Sense of integrity
From Geeks and Geezers: How Era, Values and Defining Moments Shape Leaders, by
Warren G. Bennis and Robert J. Thomas
35. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Could this be you?
Could this be your
organization?
37. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
7. Share knowledge
Example: Walgreens - Former CEO sharing story
about employees and the prom
38. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
“Management fads come and go, but
storytelling has been around forever. If
telling stories has lasted this long, there is
probably something to it.”
David Armstrong, CEO: Armstrong Industries
from Managing by Storying Around
39. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Storytelling at your non-profit
Brainstorm how storytelling can be used as
leadership tools for your organizations
40. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Techniques for In-Person
Storytelling
Tone of voice - avoid monotone-modulate
Facial Expressions, gestures, posture
Eye Contact
Don’t hide behind the podium
The uncrowded stage: you own the space
41. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
The Music of Storytelling
Transitions
Pauses
Rhythm and tempo, repetition
Integrate with music
Appeal to the five senses
42. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Your Storytelling Practice
Practice makes perfect
Develop your own style
Rehearse in front of the mirror
Incubate- ideas, techniques gel
It’s okay to make mistakes
30 sec, 60 sec
Smile!
43. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
The Aha Moment: How to
Source Material
Content is all around you
Interview your execs
It’s a process, step by step
Success breeds success
Top-down and bottom-up
Walk around management style
44. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
We Remember…
50% of what we
see and hear
90% of what
we teach
20% of what
we hear
30% of what
we see
45. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Components of a Story
Think of the 5 W’s
Structure: beginning, middle, end
Issue: conflict, drama, problem
Character: staff, president, clients
Location: at work, synagogue, on the road
Time: day, night, holiday, season
Resolution: happy ending or not
46. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Themes
The Journey
Employee as Hero
Transformation
Overcoming Adversity
Collaboration
Pressing issues for your org
48. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
It’s a Process over Time
Your mirror = reflection, says it all
Start in small doses
Experiment-Define broadly
Incubate - ideas, techniques gel
49. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Your Story is Your Friend
Authentic
Be in the Moment
Be a sounding board to each other
Get a Coach
50. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Your 3 Minute Pitch:
Raise $, Get Volunteers,
Advocacy
Close your eyes
Think of incident that impacted on you
W5- Who, What, When? Where? Why?
What feelings or emotions came up?
Resolution?
51. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Paired Share with your
Neighbor
Remember your 5 senses
Keep it simple
What kind of story do you want to tell?
Give your story a title
52. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Evaluate Your Story
Why did I tell the story?
Believable?
Relate to it?
Human element?
How did it feel to be the listener?
53. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Follow up webinar: For additional information
on Storytelling Techniques
http://www.slideshare.net/search/slideshow?searchfrom
=header&q=Enhancing+your+Storytelling+Techniques
54. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Resources
Dreams from My Father: A Story of Race and
Inheritance, Barack Obama
Have a Kind Week, Dan Jorndt
The Leader’s Guide to Storytelling: Mastering
the Art and Discipline of Business Narrative,
Stephen Denning
Managing by Storying Around: A New Method of
Leadership, David Armstrong
The Media Savvy Leader: Visibility, Influence and
Results in a Competitive World, David Henderson
55. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
COMPLETE BIBLIOGRAPHY
Armstrong, David M. Managing by Storying Around: A New Method of Leadership. Armstrong International. Three Rivers, 1999.
Clark, Evelyn. Around the Corporate Campfire: How Great Leaders Use Stories to Inspire Success. Insight Publishers, 2004.
Delong, David. "Lost Knowledge: Confronting the Threat of an Aging Workforce". Oxford University Press, USA, 2004.
Denning, Stephen. The Leader’s Guide to Storytelling: Mastering the Art and Discipline of Business Narrative. Jossey-Bass, 2005.
Denning, Stephen. The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations. Butterworth Heinemann, Boston,
2001.
Denning, Stephen. Squirrel Inc.: A Tale About Leadership Through Storytelling. Jossey-Bass, 2004.
Fulford, Robert. The Triumph of Narrative: Storytelling in the Age of Mass Culture. Broadway, 2001.
Gabriel, Yannis. Storytelling in Organizations: Facts, Fictions, and Fantasies. Oxford: Oxford University Press, 2000.
Golden Fleece/StoryAtWork
See video here: http://www.youtube.com/watch?v=Bov0jWceZOk
Henderson, David:
Blog: www.davidhenderson.com
Book site: www.mediasavvyleader.com (e-book-free download)
The Media Savvy Leader: Visibility, Influence and Results in a Competitive World,Robert Reed Publishers, 2009.
Kahan, Seth. www.sethkahan.com
Lipman, Doug. Improving Your Storytelling: Beyond the Basics for All Who Tell Stories in Work or Play. August House Publishers, Inc.
Little Rock, 1999.
Lipman, Doug. The Storytelling Coach: How to Praise, and Bring out People’s Best.
August House Publishers, Inc. Little Rock, 1995.
Maxwell, Richard & Dickman, Robert: The Elements of Persuasion: Use Storytelling to Pitch Better, Sell Faster & Win more Business.
Collins, NY, 2007.
Mayer, Laurie (editor) Have a Kind Week: A Collection of Dan Jorndt's Monday Morning Jolts 1997-2002. Walgreens. Deerfield, IL.2003
56. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Margolis, Michael: Believe Me the Book. October 2009.
Mooney, Bill and David Holt. The Storyteller’s Guide: Storytellers Share Advice for the Classroom, Boardroom, Showroom, Podium,
Pulpit and Center Stage. Little Rock, August House, 1996.
Neuhauser, Peg. Corporate Legends and Lore: The Power of Storytelling as a Management Tool. McGraw-Hill, 1993.
Obama, Barack. Dreams from My Father: A Story of Race and Inheritance. Three Rivers Press, 2004.
Read MacDonald, Margaret. The Storyteller’s Start Up Book. August House, 1993.
Sawyer, Ruth. The Way of the Storyteller. Penguin, 1977.
Simmons, Annette. The Story Factor: The Secrets of Influence from the Art of Storytelling. Basic Books, 2006.
“StreetWise 2015 Gala Film.” Vimeo. Web. 7 Nov. 2015. <https://vimeo.com/141262109>
Winsor, John. Beyond the Brand: Why Engaging the Right Customers is Essential to Winning in Business. Dearborn Trade, 2004.
Online Resources:
Exley, Jack: Stories and Numbers-A Closer Look at Camp Obama
http://www.huffingtonpost.com/zack-exley/stories-and-numbers-a-c_b_62278.html
GetStoried.com: Michael Margolis’ website on applied storytelling. Lots of resources and articles.
Hansen, Katharine: A Storied Career: Kathy Hansen’s Blog to explore traditional and post modern forms/uses of storytelling
http://astoriedcareer.com/StoriedCareers1stEdition.pdf ( free e-book).
“Make-A-Wish Is Telling New Stories with Audience Personas.” The See3 Blog RSS, 2015. http://blog.see3.com/how-make-a-wish-is-
telling-new-stories-with-audience-personas/.
Storybest: "social content network" based on coRank. It's a place where people submit, share, vote and promote stories about a
particular topic, project, community, etc.
http://storybest.corank.com
Storytelling-in-business.com: Doug Stevenson, Story Theater International.
Storytop.com: Online tool to create multi-media page stories, use drag and drop clip art, add text in dialog boxes, create storytelling
clubs. A favorite site for teachers.
WorkingStories mailing list
57. Copyright 2015 by Lynn Hazan & Associates • lhazan.com
Go forth and tell!
Connect with me on
Linkedin:
Lynn Hazan
Follow me on
Twitter:
lynnhazan
Lynn Hazan
lynn@lhazan.com
www.lhazan.com
312.863.5401