Stop Talking About Innovation! We need to limit the use of the word and the term “innovation” and we need to ban the term “innovation culture” entirely. This is the radical outset for a keynote or a session in which Stefan Lindegaard challenges common beliefs on innovation, explain why most companies fail with their efforts to become more “innovative” and share insights on how to build the capabilities that can help companies and organizations survive and prosper in these times of fast change and strong disruption. The key messages: - Focus on corporate transformation and digitalization – or die! - Link your efforts to the challenges of your stakeholders and increase your ROI - Work with the unusual suspects; internally as well as externally - Focus on people, people and people – and upgrade their mindset and skills - Learn to communicate better and differently – or fail! About Stefan Lindegaard: Stefan Lindegaard is an author, speaker and strategic advisor. His focus on corporate transformation, digitalization and innovation has propelled him into being a trusted source of inspiration to many large corporations. He believes business and innovation requires an open and global perspective and he has given talks and worked with companies in Europe, North America, South America, Africa and Asia. Stefan Lindegaard has written several books including 7 Steps for Open Innovation, Making Open Innovation Work and The Open Innovation Revolution. His blog is a globally recognized destination with many free resources (books, white papers, exercises). You can read further at 15inno.com.